FastForward Results

•	Content: Relevant, focused SEO-informed writing that delivers traffic based on reader intent.

•	Copywriting: Clear, concise, compelling copy that attracts, engages, and converts.

Writer

Knucklepuck

•	Marketing and SEO-driven writing for a digital marketing agency including web site copy, presentation materials, blog posts, ads, case studies, emails, social media, etc. for the agency itself and for B2B and B2C clients in categories including healthcare, beverage, pets, SaaS, moving and storage, cannabis, managed IT, legal, associations, and commercial and residential real estate

Copywriter

FastForward Publishing

•	Write, publish and market nonfiction and fiction books. 75+ books published in genres like business, self-help, children’s, sports, and biography.

•	Develop content road maps and editorial calendars coordinating creative and technical aspects to ensure that the development of content and production of materials is effectively and efficiently created and delivered through appropriate channels including Amazon. 

•	Promotion of content through email marketing, social media promotion (Facebook, Twitter, YouTube, etc.), blogging, press releases, website development, and SEO.

•	Help authors/future authors take their idea from concept to published book (and all steps in between).

•	Help businesspeople establish credibility and authority through book authorship and promotion.

Author | Publisher

FastForward Income

•	Write and market proprietary business improvement and self-development materials for entrepreneurs, managers and sales professionals.

Content Developer

For a long time, I thought I was a marketing guy who could write decent copy. Turned out, I’m a really good copywriter with some credible experience in marketing.

Every day I leverage my years of results-oriented marketing, content creation, storytelling, audience engagement, brand identity, customer acquisition, and lead generation experience to help my B2B and B2C clients reach their objectives.  

I'm focused on two goals that can both be summed up with the same three words, in the same order, but with different meanings:

          Goal in Life: Avoid boring people.

          Goal as a copywriter: Avoid boring people.


Marketing is the spark … the bold ask for the first date.

Branding is the reason they say, “Yes” … your reputation doing the quiet heavy lifting.

Sales is the moment you show up, look them in the eye, and close the distance between interest and action.

Customer experience is why they stay … turning one date into a relationship.

When all four are in rhythm, you don’t chase customers … they choose you, again and again.

Scott Frothingham

Wordwrangler. Carrotdangler. Storyteller. Goal-oriented writing that gives your business an advantage.

MARKETING is like asking someone on a date.
BRANDING is the reason they say, "Yes".
SALES is when you move from interest to action.
CUSTOMER EXPERIENCE us the reason they come back.

Verbs beat adjectives, they get specific and are harder to ignore.

Adjectives Describe. Verbs Make Something Happen.

With adjectives you get: “We’re a powerful, innovative, customer-centric solution transforming the digital ecosystem.”

With verbs you get: “We crack open stalled markets. We dismantle the slow stuff. We help teams move.”

Verbs create motion. Tension. A pulse. The reader’s brain lights up because verbs demand imagery. They force you to create a picture.

Adjectives don’t do that. They’re too quiet. Too polite. Too decorative.

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Scott Frothingham's Linkedin Analytics

Scott Frothingham

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taplio

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Scott Frothingham

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Scott Frothingham's LinkedIn Performance

What is Scott talking about?

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Scott Frothingham's Best Posts .css-1emoo84{font-size:var(--chakra-fontSizes-md);font-weight:400;color:var(--chakra-colors-gray-600);}(last 30 days)

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Scott Frothingham's Linkedin Analytics

Performance ScoreScott Frothingham's LinkedIn Performance

Scott Frothingham's Best Posts (last 30 days)