For a long time, I thought I was a marketing guy who could write decent copy. Turned out, I’m a really good copywriter with some credible experience in marketing.

Every day I leverage my years of results-oriented marketing, content creation, storytelling, audience engagement, brand identity, customer acquisition, and lead generation experience to help my B2B and B2C clients reach their objectives.  

I'm focused on two goals that can both be summed up with the same three words, in the same order, but with different meanings:

          Goal in Life: Avoid boring people.

          Goal as a copywriter: Avoid boring people.


Scott Frothingham

Write | Edit | Coach ⁓ I work with aspiring writers, authors, businesses & professionals to create content that connects. Human to Human. *Book Nerd. *Chip Addict. *Coffee Lover.

𝑀𝓎 𝓈𝓉𝑜𝓇𝓎 📖
My love for reading led to my passion for words and language. I studied English Lit, Linguistics, and Education, which sparked my early career as an English Language Specialist. This involved teaching and designing learning materials for ESL, EFL, and English 1st Language students in Higher Education (HE).

I later lectured in Management Communication and other Business subjects, advocating real-life teaching, transferable skills, and lifelong learning. 

Progress in my career led to course and curriculum development projects in HE, culminating in educational management. I enjoyed the challenges and problem-solving aspects of academic leadership, managing and mentoring a diverse group of lecturers across varied disciplines.

Then I took a long break to be a stay-at-home mum — my kids needed a chauffeur. During this time, I indulged my love of reading, research, and writing by creating content for textbooks as a freelancer. I 𝐜𝐨-𝐚𝐮𝐭𝐡𝐨𝐫𝐞𝐝 𝐭𝐞𝐧 𝐛𝐨𝐨𝐤𝐬 for Macmillan, Oxford, Heinemann, Pearson & Juta. 

I confess I enjoyed the multi-tasking and the adrenaline rush of meeting deadlines – coffee helped!

My kids have finally flown the coop (Gen Zs, 🙄).
𝒯𝒽𝑒 𝑒𝓃𝒹 📙


The sequel 👇🏼  
Turns out my background and experience make me the perfect person to take your brilliant but complex ideas and reshape them into content that regular people understand. 

Book 2: Content Solutionist 
Creating Content that Connects.

𝐒𝐨 𝐰𝐡𝐚𝐭 𝐜𝐚𝐧 𝐈 𝐝𝐨 𝐟𝐨𝐫 𝐲𝐨𝐮? 

1. Troubleshoot and fix your content, including:
•Creatively turning raw ideas into understandable content 
•Ensuring your content truly connects with your readers 
•Honest writing feedback—no fluff, no BS


2. Author coaching and Editing, including:
•Writing advice and manuscript reviews 
•Developmental & line editing (non-fiction)
• Copy Editing 


3. Content creation, including:
•eBooks, textbooks, guides, workbooks 
•long and short-form articles


Are you ready to solve your content issues? 
I have over 22 years of mentoring, coaching, editing, and writing experience. 
Let's put together a personalized package that works for you.


DM or Email: shamilaiyer@gmail.com
🌐www.shamilaiyer.com


DIY-er? Check out my hashtag: #writingtipsfornonwriters

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Scott Frothingham

Shamila Iyer

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