Loukas Hambi

For You Advertising

Co-Founder

Hambi Media

Founder & CEO

Dennis

Senior Advertising Sales Executive

Dennis Publishing

Advertising Sales Executive

KeyLight Hire LTD

Part-time marketing and promotional work.

Marketing Executive

The Prince Blucher

Barman

5 years ago, I quit my job in print to start Hambi Media.

Since then, we’ve helped 150+ DTC brands scale to 7 and 8 figures and spent over £150M on creative. We leveraged:

1. Compelling performance creatives
2. Ad campaigns that drive leads and sales
3. High-production studio for ecom brands (in-house)
5. Landing pages designed to convert
5. Social media management expertise

The road wasn’t always easy.

Hambi is now almost 20 people and we’ve grown at 400% in the past year.

2 years ago, I also co-founded For You Advertising - the fastest growing TikTok agency.

We’re one of the only agencies in the UK officially partnered with TikTok.

If you want to scale your e-commerce brand with a holistic partner who does everything creative for you, reach out at loukas@hambimedia.co.uk.

10 months ago, we launched Club Neuro, the first functional lifestyle brand built for neurodivergent minds.

This week, we secured investment from Private ADHD and the Global ADHD Network, the UK's leading clinical group for ADHD and Autism.

..And today, we’re officially opening our £100k seed round.

If you’re an angel investor or operator in consumer, mental health, or DTC, this is a round worth seeing. Here's why:

When I was diagnosed with ADHD a few years ago, I had that moment so many people experience: 
“Now what?”
No emotional support.
No trusted education.
No community to meet people like me.
No representation in culture or products.

ADHD diagnoses have risen by 400% since 2020, yet support and identity-driven brands are non-existent. That’s why I started Club Neuro, to empower, represent, and destigmatise neurodivergence through functional products, community, and education. 

We began with simple product drops and a private community on the back-end to validate the idea. Fully organic, no paid ads. 

Early traction includes:
• Our second drop selling out in 7 minutes
• 900+ active members in our private community (invited at point of purchase)
• 850+ orders fulfilled from 2 test drops (nearly all sales through organic)
• Our first paid in-person event sold out
• 300,000+ followers across social
• 103M+ organic views

People weren’t just buying apparel, they were buying belonging. Every purchase unlocked access to a private community with expert Q&As, lived-experience support, resources and connection.

But here’s the big shift. Our founding team has generated over $1Bn in revenue through Meta and managed $300M+ in ad spend for other brands. And yet we weren’t leaning into our unfair advantage. We weren’t building the kind of functional, benefit-led products that could scale predictably with paid media. So once the brand was validated, we pivoted. 

Over the past 6 months, we've been developing our hero product, the Club Neuro Stim Hoodie. This is the first functional sensory hoodie for neurodivergent adults and kids, co-built with thousands of survey responses and polls from our private community. 

It has subtle stress balls built into the sleeves, a hidden fidget-toy connector in the pocket, no itchy tags, weighted 100% cotton, and a design that actually looks good. 

Each hoodie purchase unlocks a private community space that converts buyers into repeat customers and long-term members. The product becomes the gateway to education, empowerment, and ongoing support. 

We have clear first-mover advantage. 
Backed by the UK’s leading ADHD clinical organisation, we’re building an ecosystem no competitor can copy. This is our moat.

If this interests you and you’d like to see the investment deck, send me a message and we can have a chat.

CEO of Hambi Media | Co-Founder of For You Advertising | CCO of Soar Hold Co | your DTC brand’s one stop destination for Performance Creative

Your cost per creative is about to explode and AI might be the only fix.

With Meta’s new creative similarity rules, 70% of small iterations don’t count anymore.

Same message + same visual = same entity ID and no new learnings.

We’re using AI to scale creative volume, shorten iteration loops, and lower cost per asset.

The gap between brands that make ads and brands that engineer systems for creative scale is only getting wider.

We broke it all down in this week’s episode - the future of creative ops, the rise of AI videographers, and how to scale creative diversity without burning resources.

Watch it now: https://lnkd.in/ersyXGQs

THIS is why your new ads aren’t scaling (and how we 3x top-spenders in the last 60 days).

If your ad looks or feels the same, it gets grouped under the same Entity ID. 

Meta doesn’t care if the text is different.

Same ID =
❌ No new learning
❌ No incremental reach
❌ No fresh audience

This is where 99% of brands are stuck. You’re swapping headlines, offers, product, but the algorithm still sees the same ad.

Here’s how we break the Entity ID trap:

✅ Format: Visually distinct delivery
(reel → static, UGC → VSL, motion → testimonial)

✅ Vehicle: Different creative structure
(first-person → third-person, founder-led → expert POV)

✅ Persona: Different age, demo, motivator
(who’s speaking + who they’re targeting)

💡 Change the creative fingerprint, especially the first 3 seconds.

Creative isn’t the variable anymore. Differentiation is.

Meta’s not rewarding who makes the most ads, it’s rewarding who makes the most distinct ones.

Full breakdown of this in this weeks podcast episode: https://lnkd.in/enuAuEJn

taplio

Loukas Hambi's Linkedin Analytics

Loukas Hambi

Performance ScoreLoukas Hambi's LinkedIn Performance

Who is engaging with Loukas

Loukas Hambi's Best Posts (last 30 days)

Ready to grow your LinkedIn presence?

taplio

.css-6ytdur{background-image:linear-gradient(284deg, rgba(39, 43, 72, 1) 0%, rgba(33, 47, 183, 1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Loukas Hambi's Linkedin Analytics

Loukas Hambi

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Loukas Hambi's LinkedIn Performance

Who is engaging with Loukas

Loukas Hambi's Best Posts .css-1emoo84{font-size:var(--chakra-fontSizes-md);font-weight:400;color:var(--chakra-colors-gray-600);}(last 30 days)

Ready to grow your LinkedIn presence?

Loukas Hambi's Linkedin Analytics

Performance ScoreLoukas Hambi's LinkedIn Performance

Loukas Hambi's Best Posts (last 30 days)