Dovber Marchette Project

The Dovber Marchette Project honors my father’s practice through Italy‑based collaborations with curator Fabrizio Sorbi. I lead strategy, partnerships, communications, and fundraising from the US; Fabrizio manages local curatorial work and gallery/institution relationships in Italy.

Selected outcomes:
- Italy exhibitions/programs in development with Milan/Rome galleries and institutions
- Curatorial materials ready: concise deck, 2‑min overview video, references
- Cross‑border process: clear scopes, budgets, and timelines; clean delivery

Director

Virtue flow consulting

As Founder of Virtue Flow Consulting, I partner with businesses to identify operational gaps, streamline processes, and boost efficiency for greater success. My expertise includes business consulting, operations management, and efficiency optimization across industries. If you’re looking for help with business process improvement or strategic consulting, I’m here to help.
Specialties: business consulting, operations management, process optimization, efficiency improvement

Founder

TTBMath

Lead client partnerships and brand positioning for a liquor ops platform that consolidates compliance, inventory, and POS. Translate complex workflows into clear scopes and adoption plans for producers, distributors, and retailers.

Selected impact:
- Shortened onboarding and improved data hygiene across multi-site accounts
- Simplified compliance workflows; fewer handoffs, faster audits
- Clear stakeholder comms: single source of truth for budgets, timelines, and ROI

 Partnerships & Positioning Lead 

Dovber marchette and sons

I co-lead Dovber Marchette and Sons, an independent initiative focused exclusively on education within the art market—distinct from the Dovber Marchette Project’s exhibition program.

Without a traditional background in art business, I bring a fresh, accessible approach to supporting artists, galleries, collectors, and academic institutions. Our work centers on demystifying how the art market works—offering strategic guidance, workshops, and cross-sector collaboration that empower artists and cultural professionals to make informed decisions.

We partner with institutions across Europe and the U.S. to build bridges between creative practice and sustainable market engagement.

Director of Strategic Partnerships

Capitol Flowers 

Running a flower stand taught me the art of retail sales, inventory management, and customer service. From setting up at sunrise to creating made-to-order bouquets, I learned how to build customer loyalty and manage small business operations. If you’re interested in retail management, floral design, or customer experience, let’s chat.
Specialties: retail sales, inventory management, floral design, customer service

Sales Manager and Florist 

Capitol Flowers

Problem solving in a fast-paced environment
 creating bouquets, 
 assisting customers,
 and handling payments simultaneously.

Florist

Self Employed

Artist Representative

Marketing manager, Art Market Researcher

Rooted in Italian creative integrity, I build impactful art projects inspired by my father’s legacy, connecting cultural heritage with contemporary relevance.

I collaborate with museums, cultural institutions, and select brands to produce experiences that engage audiences, enrich dialogue, and leave a lasting mark.

My focus is on creating opportunities — bringing together the right people, ideas, and resources to make projects possible that wouldn’t exist otherwise.

I apply this same approach to brand storytelling, cross-cultural marketing, and strategic partnerships, helping organizations translate vision into measurable impact.

Art changes culture when we change how we steward it.

The DovBer Marchette Legacy Program is a working model for that shift. It links research, small‑room proof, and public chapters so ideas travel with integrity across institutions, markets, and communities. This isn’t a tribute; it’s infrastructure for better standards.

How this helps the art community
- Curators: clearer dossiers, quotes, and evidence to program with confidence
- Artists: predictable pathways to build conviction without chasing hype
- Galleries/advisors: research‑backed placements that age well
- Writers/editors: documented threads, not manufactured narratives

Why society benefits
- Public trust: when scholarship leads, audiences get meaning, not noise
- Education: cross‑curricular modules connect art to history, civics, science
- Local pride: civic partners become co‑authors, not just hosts

Where we’re headed
Anchors in Italy (Lucca ’27, Livorno ’26), with new chapters forming where partners value rigor and audience care. We
work publicly but build conviction privately. That’s how legacies endure and markets mature.

Invitation
If you’re a curator, gallery, advisor, educator, or civic leader who cares about research‑led impact, I’d value your perspective. Comment with your role and one question you want the art world to answer this year, or DM to explore a chapter in your city.


#DovBerMarchette #LegacyProgram #Museums #Curators #Galleries #ArtAdvisory #ArtHistory #PublicPrograms #Exhibitions #ResearchLed #CulturalInfrastructure

Yossi Marchette

i work with my good friends fabrizio sorbi and gabriella diddi to promote the work of my father in italy.
 we have had a significant amount of success in the promotion of his work.
there have been six solo exhibits so far in Sienna, Montignoso, Luca, Pistoia, Pisa, and Florence, as well as a group exhibit in Fillarte. the next exhibit will be in fiesole from april 9-24 
in addition i have created a large network of people who are interested in all of italy and the rest of europe as well as Asia and the middle east.
there has been significant coverage in the press and we have the contacts and the interest to do many more exhibits in all of italy as well as the rest of europe.
we have done all of this without a budget and are now searching for the appropriate partner to join us in sponsoring  this promotion to take the project to  the next level.
the best company to partner with is someone who wants to join their advertising with the creative process that is uniquely found in contemporary art. this collaboration will be of strong benefit  to the right partner.
our success will encourage you to follow us and to support our project.
in addition i have begun a research project on the current state of the art market

DovBer Marchette Legacy Program | Make the case, move the market

Feelings first. Flowers second.


In a fast‑paced market, formal credentials matter less than dedication, perseverance, and creativity. I didn’t have a design degree or sales training. I built systems. Those systems helped me hit above‑target sales in florals and steward an art legacy across borders. The shift: map the client’s emotion first, then install simple daily rhythms so any team member can deliver it consistently.


If you run a flower shop, comment with your biggest bottleneck. I’ll reply with one system you can test this week.

From struggling florist to local leader: Practical systems for sales, business growth, and lasting legacy inspired by the Marchette journey

Dive into the fascinating world where art meets commerce with “Art Is Marketing.” If you're part of the creative community, join the conversation on how these insights can transform your approach to the art market.

Curators, critics, gallerists, and artists alike will find value in Gianfranco Guzzi's insightful review of “Art Is Marketing.” Discover new ways to connect and communicate within the art world.

Exciting things are happening in Lucca and Livorno as we gear up for two amazing exhibits featuring Dovber Marchette. Explore how our journey in Italy inspired the ideas in “Art Is Marketing” and sparked collaboration among a passionate team.

https://lnkd.in/eWJ_i829 
grazie fabrizio sorbi gabriella diddi Elisabetta Salvi

Grateful for the supportive community as we work on art projects that bridge dreams and reality. Join us on this journey as we navigate the art market together while building meaningful connections.

Inviting Patrons Who Believe Culture Shapes Markets

I’m building the Dovber Marchette Project into a cultural force: preserving a rigorous studio legacy, staging thoughtful exhibitions, and opening doors for research, dialogue, and education across borders. Recent milestones include multiple international shows and the first museum partnership in Italy. The next chapter requires partners who see art not as a trend, but as a public good.

If you’re a patron, donor, or institution who values:
- Creative integrity over hype
- Story and lineage that make art legible to wider audiences
- Programs that educate, not just market
I’d welcome a conversation. Support can take many forms: underwriting exhibitions, research and archiving, educational programming, or matching funds to expand access. I’ll gladly share a concise impact brief, budgets, and a transparent plan for how support translates into public value.

If you’d like to explore this, DM me with the area you care about most, and I’ll share the project overview and ways to get involved. Together, we can turn a studio legacy into a living cultural engine.

 #patrons #philanthropy #culturalheritage #artandeducation #museumstudies #artmarket #artsfunding #archives #exhibitions #publicprograms

Art legacies aren’t built by chance, they’re built by structure. The DovBer Marchette Legacy Program is that structure: a partner‑driven framework that links research, small‑room proof, and public story so great work can travel with integrity.

What it is
- Research spine: short, rigorous texts that clarify ideas and context
- Small rooms: curator–collector salons that test arguments and gather quotes
- Public chapters: museum modules, focused exhibitions, and publications

Why it matters
Velocity fades; conviction compounds. We prioritize evidence over spectacle so the work earns its place through argument, experience, and placement.

Where we’re starting
Two anchors in Italy: Fondazione Ragghianti, Lucca (2027) and a civic collaboration in Livorno (2026). We’re building outward with partners who value scholarship and audience care.

Invitation
If you’re a museum, gallery, advisor, or editor exploring research‑led models, I’d value a conversation. Add your role and a one‑line idea below, or DM. Let's co‑author the next chapters with care and clarity.


#DovBerMarchette #LegacyProgram #Museums #Curators #Galleries #ArtAdvisory #ArtHistory #Exhibitions #PublicPrograms #Publications #ResearchLed #SmallRoomsBigImpact

Art legacies don’t change markets by accident. They change them when we build structures that reward evidence over spectacle.

The DovBer Marchette Legacy Program is designed as a catalyst, not a tribute. It links research, small‑room proof, and public chapters so ideas can travel with integrity across institutions and markets.

What we’re building
- Research spine: concise, rigorous texts that clarify the work’s arguments and context
- Small rooms: curator–collector salons that test ideas, gather quotes, and build conviction
- Public chapters: museum modules, focused exhibitions, and publications that carry the story outward

Why now
Velocity fades. Conviction compounds. When we make the case clearly, repeatedly, in the right rooms, the market follows scholarship instead of noise.

Invitation
If you care about research‑led impact and want to co‑author a different playbook for legacy, I’d value your perspective. Comment with your role and a one‑line idea, or DM to explore a module in your city.

PS
this isn’t just about one artist. It’s a testbed for a fairer art economy where courage, clarity, and care set the standard.


#DovBerMarchette #LegacyProgram #Museums #Curators #Galleries #ArtAdvisory #ArtHistory #Exhibitions #PublicPrograms #ResearchLed #SmallRoomsBigImpact

Art isn’t moved by hype alone; it’s moved by momentum, narrative, and courage. That’s the core of my new book, Art Is Marketing. It’s an honest field guide for creators navigating galleries, auctions, and the long game of reputation, built on lived experience, not theory.

What you’ll get
- Practical playbooks to build traction when gatekeepers won’t open the door
- How to document process so your story becomes an asset (not an afterthought)
- Ways to navigate galleries, institutions, and auctions with clarity
- Community strategies that spark change and redefine success on your terms

What’s next
- Short video talk with WEEAVI (Berlin) this month , focused on turning evidence into momentum
- In‑person session with WEEAVI at next year’s event: small‑room tactics, public‑chapter strategy, live Q&A

Invitation
If this resonates, grab a copy and join the conversation. I’m collecting questions to address in the WEEAVI sessions, drop yours in the comments or DM me.

Get the book
https://lnkd.in/eYkwba2x


#ArtIsMarketing #Artists #Curators #Galleries #ArtAdvisory #ArtMarket #Storytelling #Momentum #WEEAVI #Berlin #CreativeEconomy #BookLaunch #AuthorTalk #ResearchLed #SmallRoomsBigImpact

what is really behind the auction sale and what can we do to stop the slump in the market

incredibly powerful reminder of whats important to focus on

Passionate about Equity & Education, Advocate against Racism, Lifetime Learner, Facilitator mindset in Education, MS Science Teacher, S.T.E.A.M, S.T.E.A.M, S.T.E.A.M ❣️❣️❣️

“When you’re Jewish…never really ends”  🫳🎤 🔥🔥🔥

📌 Disclaimer:
This content is shared strictly for educational and awareness purposes. I unequivocally denounce all forms of violence, hate, harassment, and extremism.
This post does not promote or glorify any harmful acts or groups.
In accordance with Section 107 of the Copyright Act (1976), material is used under “fair use” for purposes of commentary, education, and raising awareness.

why limits matter more than ever and can release us from choice paralysis

ever tried googling your name and seeing what it says i did its fascinating

Simple systems. Big wins.

In regulated spaces, complexity isn’t a badge of honor, it’s a tax on growth. That’s why I like TTBMath . It turns compliance from a headache into a workflow.

What it does
- Automates filings and tax calculations for producers, importers, and distributors
- Standardizes reporting so teams stop reinventing the wheel
- Uses secure rails for payments and transaction records so ops stay tight

The payoff
Fewer errors, faster cycles, and more headspace for the work that actually moves revenue.

My take
I’ve seen this pattern across florals, art, and now liquor: when you install a clear, repeatable system, the noise drops and results scale. TTBMath  is one more example of boring (in a good way) beating busy.

If you’re in wine, beer, or spirits and drowning in compliance, DM me the single task you hate most. I’ll share one way to simplify it this week.

Simple Systems. Real Results.

Across florals, art, and regulated industries, the pattern is the same: complexity taxes growth. The turnaround comes from simple, teachable systems that anyone on the team can run.

Three plays I keep coming back to:
1) Feelings before features: map the client’s desired emotion, then design the offer to deliver it (florals, exhibits, services)
2) Daily rhythm over heroics: 3 non‑negotiables your team can do without you (client touchpoints, pipeline, next‑day prep)
3) Make value legible: a 90‑second script that explains “why this, why now” in plain language

Case in point: compliance in the liquor industry. TTB Math, built by fellow distiller Binyomin Terrabello, replaces spreadsheets and scattered tools with one clean workflow for filings, taxes, and payments. Boring (in a good way) beats busy.

Question: What’s one workflow you’d make “one‑click simple in your world right now, and what would “one‑click simple” look like for you?

 #businessefficiency #operations #systemsthinking #sales #customerexperience #workflows #SOPs #leadership #artbusiness #floristry #beverageindustry #compliance

Thank you to everyone who voted. Museum exhibition took the lead. To move fast and smart, I’m proposing a pilot exhibition built on our research spine + small‑room proof, then scaled publicly. If you’re a curator, gallery, or civic venue interested in hosting or co‑curating a focused module, comment your role and city or DM me. I’ll assemble a working group this week.

When an artist’s work can reshape a market, you don’t wait, you test the model in public.


We’ve launched the DovBer Marchette Legacy Program to bridge curatorial research, collector strategy, and public culture. Two anchors are set (Fondazione Ragghianti, Lucca 2027; Municipality of Livorno 2026), and we’re adding pilot formats that scale thoughtfully.


Help prioritize the first pilot.


- Museum exhibition
- Curator–collector salons
- Micro‑catalogue
- Advisor previews


Comment with your role and a 1‑line idea. If you want to explore a pilot, DM me or email ymarchette@gmail.com.


#DovBerMarchette #LegacyProgram #CuratorialPractice #ArtAdvisory #Museum #Galleries #Collectors #FondazioneRagghianti #Lucca #Livorno

Thanks to everyone who voted. “Museum exhibition” won. Let’s turn that into a focused pilot that builds conviction first, then scales publicly.

What we’re doing
- Research spine: a concise dossier (6–8 pages)
- Small room: a curator–collector salon to test the thesis and gather quotes
- Public chapter: a pilot exhibition with 1–3 works, clear framing, and a micro‑catalogue

How you can plug in
- Curators/venues: interested in hosting or co‑curating a focused module in 2026–27?
- Advisors/collectors: open to preview days and lender support?
- Writers/editors: want a research‑led story rather than noise?

Timeline (draft)
12 weeks total: research 1–3, salon 4, lender/venue confirms 5–8, production/press 9–12.

Comment your role and city if you want in, or DM for the 1‑page brief. Let’s build this the right way: evidence first, audience next.

Taplio

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