Vialeta Ausianikava

I help B2B professionals attract clients via LinkedIn.

What I do:

→ Profile optimization
→ Content strategy & creation
→ Content design for your posts
→ Brand position strategy
→ Network strategy
→ Lead generation strategy
→ Brand design for your LinkedIn
→ Targeted audience growth strategy 

Results you get:

→ Enhanced brand visibility with your ideal clients
→ Expanded network of valuable partnerships
→ Streamlined content creation process
→ Clear positioning as an industry authority

Time to grow your LinkedIn?

Let's connect and discuss your goals!

B2B Growth & LinkedIn strategy consultant

LinkedIn branding: Brand design | Strategy | Content | Full account management

How can I help you?

▪️ Design your LinkedIn profile as a landing page.
▪️ Formulating your positioning on LinkedIn and growth strategy.
▪️ Generating content ideas and creating posts from scratch.
▪️ Building your network and generating leads.

Outcomes of our collaboration:

▪️ Increase brand awareness among your target audience with effective social selling.
▪️ Engage with prospects and get new clients through LinkedIn.
▪️ Expand your partner network.
▪️ Attract valuable partnerships.
▪️ Capture the attention of potential investors using LinkedIn.

Let's go ahead and grow your brand on LinkedIn.

Connect with me.

I wrote 350+ posts for LinkedIn this year.

Here's how it influences me personally:

1. LinkedIn became my main income source 💙 

2. Everything became content inspiration. 

I constantly think "Oh, that's a great post idea!" during conversations, meetings, and even while reading. My brain is now wired for content opportunities.

3. I truly understand the power of personal branding.

Seeing firsthand how consistent posting builds authority, attracts opportunities, and opens doors that seemed impossible before.

4. Instagram lost 90% of its appeal 😆

Most content there now feels shallow and meaningless. Once you experience the depth of educational content on LinkedIn, it's hard to go back.

5. Weekends are now social media-free.

I get enough during weekdays. Boundaries became essential to avoid burnout and maintain creativity.

You have two choices: consume content or create it. I'm glad I chose to create :)

P.S. Do you take social media breaks on weekends?

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I wrote 350+ posts for LinkedIn this year.

Here are the ideas that will help you boost your content:

1. Before/after transformations.

Show real change with visuals. People are naturally drawn to transformation stories, and images keep them engaged longer (algorithms love this too).

2. Share your failures/mistakes.
 
We're all tired of endless "I made 6-figures" posts. Authentic, human content about mistakes and lessons learned connects much better.

3. Add industry humor.

A relevant meme or bit of industry humor goes a long way. People come to social media to rest - give them a reason to smile.

People want real stories and practical help from real humans.

P.S. Need help with your LinkedIn brand? Send me a DM.

Golden habits I live by on LinkedIn.
(and they work for anyone serious about growth)

Here's what you should focus on:

1. Audit your profile 
Does it reflect who you are today? Or who you were 6 months ago?

2. Study your audience 
What are they struggling with right now? What are they searching for right now?

3. Create content consistently 
Not when you "feel inspired." Show up. Every. Single. Week.

4. Engage authentically 
Comment like a human, not a bot. Real conversations = real connections.

5. Connect strategically 
Quality over quantity. Always. Build relationships, not just a follower count.

6. Analyze what works 
Which posts resonated? Do more of that. Less guessing, more data.

7. Talk to your "competitors" 
They're not enemies. They're colleagues. Learn from them.

8. Invest in learning 
LinkedIn changes. Your strategy should too.

These aren't "hacks." 
They're consistent actions that compound over time.

Hope this was helpful 💙

"Wait... did you just like your OWN post?"

I got this question recently.

People acting like self-liking is some kind of LinkedIn crime.

Let me be honest with you: You should be your biggest fan.

Think about it...

You spent time writing that post. 
Picking the right photo or designing visuals.
You overcame your fear and hit "publish."

And now you're telling me you can't give yourself a little virtual high-five?
That's ridiculous.

Liking your own content isn't embarrassing - it's self-respect.

It's saying: "I'm proud of what I created."

So here's your permission slip (not that you needed one):

✓ Like your own posts 
✓ Celebrate your work 
✓ Be your own cheerleader

Because if you don't believe in your content, why should anyone else?

P.S. Yes, I‘m planning to like this post. And I'm not sorry 💙

Same approach. Same timeline. Completely different results.
I've been working with 2 clients for exactly 1 month.

Client A:

- Max 4,000 impressions per post
- Average ~500 impressions
- Peak engagement: 40 likes 

Client B:

- Every single post marked «Trending post» (yes, it happens)
- Consistent viral performance
- Significantly higher reach

Both clients are ideal to work with: 

✓ Approve content quickly 
✓ Trust my creative direction 

Same content strategist. 
Same execution quality. 
Same timeframe.

What's causing this gap?

Your theories 👇

Same approach. Same timeline. Completely different results.
Why?

Last week, I asked for your theories about the performance gap between my two clients.

Here's what's really happening:

Point 0: LinkedIn isn't about the number of likes. Don’t focus on them.

It's about building trust. And trust requires time and consistency. 

Sometimes a post with 500 impressions leads to a $50K deal. 
Sometimes a viral post with 10K impressions leads to nothing.

Point 1: Some niches have built-in advantages.

Accept this reality. Certain industries have more active communities on LinkedIn. They comment more, engage more, and amplify content faster. It’s a fact.

Point 2: Multi-platform presence compounds results.

Client B has been actively building their brand on X (Twitter). Part of their audience already knows them from there. This is personal branding working across platforms - not starting from zero.

Point 3: Product clarity matters.

Client A offers a service. Client B has a single, clear product for a specific type of company. Simple messaging spreads faster.

Point 4: Starting points are never equal.

Client A was inactive on LinkedIn for 2 years. Client B posted occasionally (GPT-generated content every 3 weeks) and stayed connected with their community (engaged with them).

Content marketing is a long game. Your starting point determines your trajectory more than people admit.

Don’t compare your beginning to someone else's middle. 
Focus on consistency, clarify your offer, and give it time.
The results will come.

What I recommend for LinkedIn account safety based on my experience. 
Save this. Your account depends on it.

LinkedIn's detection systems are stricter than ever. 
So think about your account security now.

Here's what you need to know:

1. Account setup 
Your profile authenticity is the foundation. 

- Use your real name exactly as it appears on official documents 
- Upload an authentic photo that matches your ID 
- Complete your profile thoroughly (experience, description, contacts) 
- Build 500+ connections before heavy outreach

2. Activity limits 
LinkedIn tracks your daily actions closely. 

- Free accounts: max 100 invites/week 
- Premium: 150-200 invites/week 
- Sales Navigator: 200-250 invites/week 
- Never exceed 250 combined actions per day (invites + messages + profile views)

3. Security 
Consistency is key. Unusual patterns trigger automatic flags. 

- Match your IP location to your profile location 
- Avoid frequent location changes (especially international) 
- Minimize re-logins throughout the day 
- Use the same device and browser when possible

4. Safety rules 
Strategic account management prevents most issues. 

- Never create multiple accounts from the same device/IP 
- Wait 2-4 weeks before creating a new account after restrictions 
- Enable 2FA for added protection 
- Save all correspondence with LinkedIn support 
- Test new strategies on a small scale before going all-in

5. Verification 

- Upload fresh, clear document photos  
- If stuck, try a different device, browser, or language setting 
- Don't ignore verification requests - they escalate quickly

6. LinkedIn support 

- Always communicate in English 
- Be polite, detailed, and professional 
- Include all case information upfront 
- Keep a respectful tone in every message

7. Pro tip 
Avoid unnecessary logouts. 
Each new login session can trigger security checks, especially if your IP changes.

Don’t think "it won't happen to me."
LinkedIn doesn't warn you before restrictions. 
By the time you realize something's wrong, it's often too late.

Review this checklist against your current setup. Fix what's missing today.

P.S. Are you doing everything on this checklist?

Taplio

Vialeta Ausianikava's Linkedin Analytics