Tom Whitton's Linkedin Analytics

I’m an experienced digital specialist with a proven track record of transforming communications strategies and driving exceptional growth for large corporate organisations. My expertise lies in developing digital channels and fostering collaboration to deliver cutting-edge solutions that enhance engagement and elevate brand visibility. In my current role, I’ve been recognised for achieving a 600% higher engagement rate than competitors while reducing agency costs by six figures, spearheading digital campaigns that significantly strengthened broker relationships, aligned our international brands and resulted in a 3,000% surge in job applications. I’m proficient in scaling digital operations, building advocacy programs and optimising content strategies to meet and exceed business objectives, with over 1,600 endorsements in digital marketing underscoring my strong reputation in the field. Recent credentials include: • Finalist for RSA’s Employee of the Year Award, recognised for my successful implementation of digital transformation and social media strategies. • Leading collaboration initiatives across international insurance brands to drive synergy and enhance business outcomes. • Overseeing communications for NHS Primary Care Centre mergers, openings and closures, ensuring clear messaging and stakeholder engagement. • Playing a pivotal role in securing a record £800+ million for the FE sector, with my campaign earning a nomination for ‘Association Campaign of the Year 2020’. • Achieving over 40m Twitter views during AoC’s Colleges Week 2021. • Managing lighting, marketing and photography for high profile musicians, contributing to sell-out events. • Elevating Petroc College to the top 1% in the Edurank social media statistics table. • Playing a key role in supporting The British Hen Welfare Trust to secure the 2018 JustGiving Charity of the Year award. • Collaborating with international businesses as a freelance consultant, delivering tailored digital marketing solutions. • Offering voluntary consultancy services for national charitable organisations, leveraging my experience to support their missions and enhance their impact. • Attending the 2021 Women's FA Cup Final as a VIP for my work with AoC Sport.