With 7 years of experience in performance marketing, I’ve worked with both B2B and B2C businesses across various industries, including IT, healthcare, and travel & tourism. I specialize in managing and optimizing Google Ads, LinkedIn Ads, and Meta Ads to drive real results. One of my proudest achievements was helping a business reduce its cost per lead by 70% while boosting its return on ad spend (ROAS) by 4x.

What sets me apart is my focus on long-term success. While many marketers aim for quick wins, I believe in creating campaigns that provide lasting value. I take a full, 360-degree approach to digital marketing by combining paid ads with my skills in SEO, social media, and content creation to create well-rounded strategies.

I’m also passionate about content creation. Whether it’s writing ad copy, crafting social media posts, or developing content that speaks to an audience, I love creating content that connects and drives action. I make sure that everything I produce isn’t just eye-catching, but also effective in helping brands reach their goals.

Having worked in different industries, I understand the unique needs of each one and customize my approach to fit. Whether it’s helping a tech company get more leads or assisting a travel business in increasing bookings, I focus on delivering results that matter.

If you’re looking for a performance marketer who’s dedicated to long-term growth and success, I’d love to connect. Let’s chat about how I can help your business achieve its goals.

A fresher finishes one course and starts calling himself a “Digital Marketing Expert.”

But marketers like Amit Tiwari, with years of real industry experience, still proudly call themselves Digital Marketing students.

Not because they know less but because they understand how fast this industry evolves.

In digital marketing, humility and continuous learning matter far more than any title.

#thought

Pankaj Yadav (DM Pankaj) 🚀

With 6 years of experience in performance marketing, I’ve worked with both B2B and B2C businesses across various industries, including IT, healthcare, and travel & tourism. I specialize in managing and optimizing Google Ads, LinkedIn Ads, and Meta Ads to drive real results. One of my proudest achievements was helping a business reduce its cost per lead by 70% while boosting its return on ad spend (ROAS) by 4x.

What sets me apart is my focus on long-term success. While many marketers aim for quick wins, I believe in creating campaigns that provide lasting value. I take a full, 360-degree approach to digital marketing by combining paid ads with my skills in SEO, social media, and content creation to create well-rounded strategies.

I’m also passionate about content creation. Whether it’s writing ad copy, crafting social media posts, or developing content that speaks to an audience, I love creating content that connects and drives action. I make sure that everything I produce isn’t just eye-catching, but also effective in helping brands reach their goals.

Having worked in different industries, I understand the unique needs of each one and customize my approach to fit. Whether it’s helping a tech company get more leads or assisting a travel business in increasing bookings, I focus on delivering results that matter.

If you’re looking for a performance marketer who’s dedicated to long-term growth and success, I’d love to connect. Let’s chat about how I can help your business achieve its goals.

Advertising with Meta

IE Business School

Brand and Product Management

Channel Management and Retailing

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing

Marketing Mix Implementation

Pricing Strategy

Measure and Optimize Social Media Marketing Campaigns

Queen Mary University of London

Research Methodologies

LinkedIn

Generative AI for Digital Marketers

Google

Google Ads Search Certification

Dhruv Rathee

AI Masterclass

GenAI Readiness Programme

Google Ads Apps Certification

Hyperlinq Technology

Digital Marketing 

Elder Care Trust

Social media marketing 

Manipal International University Alumni

Devi Ahilya Vishwavidyalaya

English

Hindi

Panacea Smart Solutions

Performance Marketer

Roles & Responsibilities:

📌Driving 2Cr+ Revenue for Businesses
📌Creating effective online marketing strategies to boost revenue.
📌Managing large-scale advertising campaigns on platforms like Google, Facebook, and LinkedIn.
📌Improving website performance through testing and collaboration with designers.
📌Analyzing campaign results and presenting findings to senior management.
📌Using Google Analytics to track website traffic and identify growth opportunities.

taplio

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Pankaj Yadav

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