Are you looking for a digital marketing expert who can help you achieve your business goals? Look no further. As a skilled marketer with expertise in social media, Facebook and Google Ads, and video editing, I have a proven track record of delivering results for my clients.

With my social media campaigns, I have increased engagement, followers, and website traffic for numerous clients. My Facebook and Google Ads campaigns have also generated impressive results.

Additionally, my video editing skills have enabled me to create engaging and effective content that resonates with audiences and drives conversions. 

Now, let's talk about how I can help you achieve your digital marketing goals. Whether you're looking to increase brand awareness, drive conversions, or improve your overall digital presence, I am here to help. Let's connect and discuss how we can work together to take your brand to the next level.

Don't miss out on this opportunity to grow your business. Contact me today to schedule a consultation and let's get started.

Sheza Yazdani

The Focus Solutions

As Founder & CEO of The Focus Solutions, 

I help coaches, consultants, and business owners build profitable LinkedIn brands through strategic LinkedIn management, personal branding, and content that converts. 

My approach blends data-driven frameworks with tailored strategies to increase visibility, establish authority, and attract high-ticket clients.

Core Services:
•	LinkedIn Profile Optimization – Transforming profiles into lead-generating assets.
•	Personal Branding Strategy – Positioning clients as trusted industry authorities.
•	Content Strategy & Ghostwriting – High-impact, scroll-stopping content.
•	Lead Generation Campaigns – Proven methods to drive inbound high-ticket leads.
•	Digital Marketing & Brand Consulting – Scalable growth systems.

Key Achievements:
•	Increased client LinkedIn engagement by 5x in 90 days.
•	Designed LinkedIn Growth strategies that improved visibility & search rankings.
•	Launched lead-gen campaigns for Personal Branding delivering a consistent pipeline of high-value inquiries.

Founder & CEO | LinkedIn Growth Strategist & Personal Branding Expert The Focus Solutions 

•	Designed and executed ROI dedicated social media marketing campaigns aligned with business objectives.

•	Specialized in lead generation, audience growth, and brand visibility.

•	Consistently boosted client engagement, Brand awareness, and conversions through data-backed campaigns.

Social Media Marketing Specialist

Jasmine Events

•	Managed paid and organic strategies, expanding reach to 8M+ followers across major platforms.

•	Did Omni channel Marketing, published 35+ weekly posts across multiple channels, increasing brand visibility.

•	Delivered 5K new leads by targeting content to different sales funnel stages.

•	Ran Instagram influencer campaigns with 22% ROI per $1 spent.

Digital Marketing Manager

World Wear

•	Developed and implemented marketing plans that increased brand awareness, traffic, and sales.

•	Tracked and analyzed marketing campaign performance using Google Analytics, LinkedIn Analytics, Meta Business Suite, SEMrush, and other data-driven marketing tools to optimize ROI and engagement.

•	Communicated brand vision to stakeholders, driving consistent market growth.

Marketing Manager

Focus Enterprises LTD

•	Expanded social following from 500 to 30K+ across major platforms.

•	Created a Facebook customer inquiry hub with 1-day response times.

•	Monitored engagement metrics and optimized SEO-friendly content for greater reach.

Assistant Media Planner

Allied Schools

Class Teacher

Habib Metropolitan Bank (Subsidiary of AG Zurich)

Marketing Intern

Helping CEOs and Founders Grow and Monetize Their Personal Brands on LinkedIn | $100K+ Results from intentional LinkedIn Growth Strategies | Personal Branding Strategist | CEO Focus Solutions

If you are here, it means LinkedIn isn’t working for you.

You’re posting, engaging, maybe even trying different hacks but nothing sticks. 

No new leads. 
No relevant engagement. 
No clients.

Maybe you’re a:
•	Business owner who wants to be seen as an industry thought leader.
•	SaaS founder looking for more qualified buyers.
•	Coach craving consistent sign-ups for your program.
•	LinkedIn ghostwriter who can’t seem to crack content that converts.

And it’s exhausting, isn’t it? 

You watch others grow, wondering why your profile isn’t pulling in the opportunities you deserve. 

You’ve tried the tips you’ve watched the gurus yet the needle hasn’t moved.

Here’s the truth:

Your audience is scrolling past you not because you’re not good enough, but because your positioning, messaging, and content aren’t working together to grab the right attention.

What you really want is simple:
•	A profile that commands authority from the first glance.
•	Content that actually speaks to your ideal client.
•	A strategy that generates warm, ready-to-buy leads on autopilot.
•	A personal brand that makes 6 figures a month feel like the baseline, not the dream.

That’s where I come in.

12 months ago, I was exactly where you are overwhelmed, second-guessing, and unsure what actually works on LinkedIn. 

Fast forward to today: I have scaled my following past 10K+, built my own business from scratch, and helped 30+ clients grow, monetize, and dominate LinkedIn.

Here’s how I’ll get you there:
•	Profile audit & revamp that makes people stop scrolling.
•	Laser-focused content strategy built around your audience’s pain points.
•	Outbound & inbound lead frameworks that convert without sounding salesy.
•	Engagement systems that win attention every single time.

The results?
•	Client accounts grown from 0 → 10K followers in <6 months.
•	1M+ organic impressions generated for client brands.
•	Consistent 4+ inbound leads per month without paid ads.

Your move:
A) Keep guessing, posting randomly, and hoping for a break.
B) Hand it over to someone who’s done it repeatedly and get a LinkedIn presence that drives leads while you sleep.

If it’s B, 

DM me “I’m ready” or book a call through my Featured Section. 

Let’s turn your LinkedIn into your most profitable business asset.
 
Talk soon

“Build your LinkedIn Profile like a Sales Page.”

But nobody tells you how.

I learned this after 2.5 years of trial and error and serving over 30 clients.

But when I first started on LinkedIn, my bio was just like everyone else’s
A list of roles.
Some generic keywords

A paragraph no one bothered to read.

So the results were not surprising.
I got profile views, but no leads.

Comments,  but no clients.
Visibility, but no trust in DMs.

So after studying 1000s of creators, I  learned

Your About section is not about you.
It’s about the person you want to serve.

So I built a system.

A plug-and-play framework I now use for clients that turns their bio from a boring professional summary into a sales page that sells their services and products.

10 Steps High-Conversion LinkedIn About Section Framework

1/ Pain-Point Hook → Start with the frustration they feel.
2/ Audience Call-Out → Name your ICP so they self-identify.
3/ Emotional Agitation → Show you get how exhausting it feels.
4/ Truth Bomb → Reframe: it’s not them, it’s the system.
5/ Desired Outcome → Paint the dream: authority, leads, clarity.
6/ Credibility → Share your story + proof.
7/ Offer → Spell out what you deliver, step by step.
8/ Results Proof → Back it with data, testimonials, screenshots.
9/ Choice Frame → “Keep guessing or follow a proven system.”

10/ CTA → Simple, human, and clear.

When you stop writing your bio about accolades and promotions in your career

and start writing it as a roadmap for your customer

That’s when LinkedIn starts to work like a growth engine.

Make your customer the Hero. Not you.

Do this, and watch curiosity turn into conversations, which in turn become clients.

And if you’re skeptical? Don’t take my word for it.

Scroll to the testimonials at the end of my profile and see what happens when you flip the script

P.S. When was the last time you updated your LinkedIn bio? And what framework do you use?

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Helping CEOs and Founders Grow and Monetize Their Personal Brands on LinkedIn | $100K+ Results from LinkedIn Strategies | CEO@ Focus Solutions

LinkedIn High Conversion About Section Framework

Not every deal happens in the first DM.

Not every client signs after one post.
Sometimes, it takes time.

Time to build trust.
Time to show up consistently.
Time to prove you know your craft.

I connected with Scott a year ago.
For months, we engaged on each other’s posts: likes, thoughtful comments, small interactions.

No pitch slapping. No pressure to buy.
Just genuine conversation.

Fast forward to today → that 1 year of connection turned into paid services.
Why? Because trust compounds.
People don’t buy the best offer.
They buy from the person they trust the most.
And the trust you’ve built over months makes the real difference.
Now What was lacking his profile?
Despite a solid industry background, his personal presence was weak.
No clear positioning.
No real visibility.
No system to attract opportunities.
How my team and I transformed his presence on LinkedIn beyond:

✅ Clarified his positioning so people instantly understand his value and offer
✅ Defined his target audience and built messaging that speaks to them directly
✅ Crafted authority-building, educational content designed for high engagement
✅ Implemented a focused outreach plan to start real conversations
The result is visible (See the Carousel).

Scott’s profile is no longer just a resume.
It’s a client-attracting asset.
His content builds authority.

And most importantly → he’s now building his own business.
This transformation didn’t happen overnight.
Remember, it started with 1 year of consistent connection.
That’s how trust is built. And that’s how business results follow.
Stay consistent. Stay visible. The results will follow.
If you’re ready to turn your LinkedIn into a client-generating asset, just like Scott did, DM me “GROWTH” and let’s make it happen.

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Building a Client-Attracting LinkedIn Profile 

My client said I have a high-caliber team in my agency.

And on a podcast, the host asked the same question.

The secret of hiring a high-caliber talent in my agency?

Many people think it’s rocket science.

But it is as simple as just giving people a chance.

Over the years, I’ve hired 12 team members.
On paper, some looked extraordinary.
Some looked just average.
And a few were so quiet in meetings,

You might not even notice them.

Most people would have rejected them.

But I didn’t.
Because I’ve learned something important

 → 1 resume, 1 interview, or first impression doesn’t tell the whole story.

People can have off days.
They can be nervous.
They can struggle in high-pressure situations.
But none of that determines their true talent.

And when I gave them a chance, here’s what happened:

They designed extraordinary graphics and video edits.

They delivered high-quality websites that impressed clients.

They crafted top-notch content strategies that turned ideas into impact.

They ran outreach campaigns that opened doors and created business growth.

These weren’t one-time high-quality works. 

They delivered consistent high-quality work.

They are proof that potential often hides behind nerves, shyness, or self-doubt.
And all it takes is trust + opportunity to unlock it.

If you want to build a high-caliber agency, stop rejecting people too quickly.

Give people a chance to show what they can really do.

Because sometimes, the most underestimated hire becomes the most valuable player in your team.

What else would you add? 

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The Engagement Debate LinkedIn’s 1+ billion members scroll through endless updates daily, but not all content earns equal attention. Static posts incl

Open article: Static Posts vs. Carousels: What Drives More Engagement on LinkedIn? by Sheza Yazdani • 2 min read

Static Posts vs. Carousels: What Drives More Engagement on LinkedIn?

The 2025 last quarter countdown has started.

I’ve spent the last few years studying one thing

How founders & experts turn LinkedIn credibility into clients.

And here’s what I keep seeing in Q4 every year:

Founders post randomly → no clear ICP.
Profiles resemble CVs, not sales pages.
Proof is missing → only opinions, no outcomes.
They end the year with likes,  but no clients.

That’s why I built my own 100-Day Roadmap.

I call it the Final Quarter Countdown.

If you are still waiting for magic to happen, stop.

Follow this and thank me in 2026.

✅Days 1–20 → Lock ICP, sharpen offer, fix profile.
✅Days 21–50 → Post consistently, build visibility, engage daily.
✅Days 51–80 → Package proof, run ethical DMs, track KPIs.
✅Days 81–100 → Authority posts, proof of work, first deal closed.

I am not just talking about it.

I will execute this with you.

For me and my client accounts.

The tools are already built → templates, scripts, KPI trackers.

What’s left is deciding:

Do you want to roll into 2026 with another year of likes but no deals…

Or land your first LinkedIn client before the year ends?

If it’s the second Comment “Hire,” and I’ll DM you the roadmap.

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Without visibility, the best ideas suffocate on LinkedIn.

For the last 12 months, I’ve audited feeds for founders, CEOs, and consultants. 

1-pattern is clear. Real expertise gets buried.

And Professionals get frustrated and ask: “Why am I invisible here?”
We all have to admit that Reach isn’t just a vanity metric.

It’s oxygen for a thriving online business.

Some leaders win here

What separates those who win and thrive from those who quit is

They stop chasing virality and build systems of authority.

Here are the 10 pillars I install for clients (and use myself):

1/ Show Proof
Case studies, screenshots, and outcome tables, proof beats only guiding every time.

2/ Focus on Saving Post

Likes are applause. Saves drive demand. Carousels, frameworks, and checklists outperform quotes.

3/ Comment With Intent
4 comments/day, ≥40 words, on buyer-relevant posts.

Add perspective/ insight + a smart question.

4/  Permission-Based DMs
Never drop links cold.

Lead with value (“Want the 1-pager?”).

Respect builds replies.

5/ Track the Right Metrics
Ignore likes. Watch saves, ICP profile views, qualified replies, and booked calls.

6/ Build an Authority Profile
Your profile is now a landing page treat it as a sales asset.

Banner, headline, About, and Featured must scream clarity.

7/  Publish Predictable Content, Not Randomness

3 posts/week + 1 document + consistent comments beats 7 rushed posts.

8/ Create Mirror Moments from Client Chats
Content that makes buyers think, “That’s me. That’s my problem.” Reflection drives resonance.

9/  Elevate Language & Positioning
Own terms, frameworks, and phrasing.

Stop sounding like a peer. Start sounding like Niche Authority.

10/ Proof of Partnership, Not Just Posts
CEOs don’t want “content writers.” 

They want strategic partners who challenge their thinking and show results.

LinkedIn isn’t about hacks. It’s about depth, proof, and clarity that compound over time.

(Check my feature section to see proofs of my services)

The uncomfortable truth nobody admits is that only authority compounds & Virality fades.

If you’re invisible, it’s not because you lack value.

It’s because you haven’t installed the system that makes credibility and demand inevitable.

Which of these 10 pillars do you need to strengthen most this quarter?

P.S. I am launching my LinkedIn Authority Playbook. Stay tuned to grab a free copy. 

P.P.S No vague advice only systems that work on more than 30 profiles.

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