ADM Logistics Group

- Develops and implements comprehensive global procurement strategies, ensuring that sourcing initiatives align with ADM Group’s overarching logistical business objectives.
- Leads and mentors cross-functional teams in establishing innovative, agile procurement processes, promoting collaboration across diverse international markets.
- Champions sustainable sourcing and ethical supply chain practices, embedding core values into all procurement activities.
- Collaborates with key stakeholders and industry partners to identify new opportunities, streamline supplier relationships, and improve risk management.
- Promotes a culture of continuous improvement and operational excellence within the procurement function, driving strategic innovation and team development.

Global Procurement Director

Harmonised Success

- Designs and delivers coaching programs for individual and organisational leadership transformation, creating high-performing leaders and teams.
- Champions a culture of wellness and productivity through bespoke coaching for leaders and teams, prioritising well-being and self-care to harmonise their work and life.
- Drives transformation with customised leadership development programs, focusing on innovation and adaptability.
- Pioneers holistic wellness and self-care practices in organisations, creating a balanced environment for productivity and well-being.
- Works with leaders from industry-leading organisations, including Hyundai, Qatar Airways, ING, HSBC, Yokohama, Citigroup, Vodafone, Makita, O2, Bridgestone, Xiaomi, RyanAir, British Gas, and General Motors.

Founder, Senior Leader Developer, and Work-Life Harmoniser

Self-Employed Contractor

- Leads initiatives for UK and Middle Eastern companies, achieving 30-35% improvement in sales gross margin through customer-centric approaches.
- Creates high-performing sales and customer service teams, exceeding 90% customer satisfaction in multiple companies.
- Mentors leaders, promoting growth with personalised development and succession plans.
- Builds positive cultures, boosting employee retention and satisfaction across diverse environments.
- Implements performance management frameworks, increasing performance and productivity by 50% in multiple companies
- Designs, executes, and refines contact centres for startups and BPOs in the Middle East, driving operational excellence.
- Coaches individuals on leadership, sales, team building, culture creation, and well-being.

Senior Management/Business Consultant

Axle Group Holdings Ltd

- Led sales team overseeing distribution across 4 UK warehouses.
- Implemented a sales strategy that increased team performance by 35%.
- Achieved a 100% staff retention rate for 2 years with coaching and development plans.
- Grew market share of key accounts by 40% and increased credit spend from the Top 50 by £50m+.
- Implemented a wholesale strategy resulting in a 50% rise in bulk orders.
- Secured new stockist accounts, expanding market reach and product portfolio (premium & budget brands).
- Developed team members for senior roles, contributing to organisational growth.

Senior Director Sales Operations

Slipstream Global

- Led sales and marketing division with comprehensive oversight.
- Established and facilitated a leadership development program, grooming future operations delivery managers.
- Designed training and management programs, boosting employee retention by 70%.
- Implemented lead qualification strategies, improving lead quality by 50%.
- Increased lead generation quality scores by 20%, optimising divisional performance.
- Managed 10 simultaneous projects for major clients (Microsoft, Oracle, HP, IBM, SAS, and Fujitsu), delivering excellent service and client satisfaction.

Sales/Marketing Operations Director

Convergys Intelligent Contact

- Led a large contact centre (200+ staff, 20 managers) to operational excellence, exceeding client expectations.
- Achieved consistent recognition, with the team winning "Outsourcing Contact Centre of the Month" multiple times for major clients.
- Engineered a remarkable 35% increase in employee retention and maintained exceptional churn below 5%, fostering a highly motivated workforce.
- Created a robust talent pipeline by mentoring future contact centre team managers.
- Implemented innovative incentive programs, leading to a 25% productivity surge, 35% sales growth, and 30% improvement in customer satisfaction.
- Managed P&L effectively, achieving a 25% increase in CPS through fixed and hybrid models, ensuring optimal profitability.
- Improved quality standards by improving monitoring (30% advisor score improvement) and setting new service benchmarks.
- Designed and implemented diverse coaching programs, optimising employee development and solidifying succession plans.

Site General Manager

- Led a team of 100+ and 10 managers, achieving "Outsourcing Contact Centre of the Month" multiple times for several clients, including British Gas, O2, and Sky.
- Boosted employee retention by 30%, keeping churn below 5%, and fostered a motivated team.
- Mentored team members into management roles, demonstrating a commitment to internal talent growth.
- Implemented incentive programs that increased productivity by 25%, sales by 35%, and customer satisfaction by 30%.
- Managed floor P&L, raising CPS by 25% for clients through fixed and hybrid models, ensuring profitability.
- Improved quality through improved monitoring (30% advisor score improvement) and coaching models, setting new service standards company-wide.

Sales & Customer Service Contact Centre - Floor Manager

- Led high-performing team of 20, exceeding sales and retention targets for industry leaders (British Gas, O2, Sky, Shop Direct). Team consistently received "Team of the Month" honours.
- Implemented strategies that reduced churn to under 5% and boosted employee retention by 50%, fostering a motivated team.
- Developed team through coaching, elevating several members to senior roles. Pioneered new KPIs to improve performance.
- Played key role in recruiting & onboarding over 100 staff, ensuring a competent workforce.
- Shadowed managers and took on additional responsibilities, demonstrating a commitment to continuous learning.

Sales & Customer Service Contact Centre - Team Manager

- Led sales team as Senior Advisor, boosting overall success and efficiency.
- Consistently exceeded targets in outbound sales & inbound retention campaigns.
- Perfect attendance record: Demonstrated unwavering commitment.
- Shadowed manager, led team briefings, revamped scheduling & implemented incentives (to boost performance & motivation).
- Managed team seamlessly in manager's absence, ensuring continuity.
- Coached & supported team members, significantly improving their skills & performance

Sales & Customer Service Contact Centre - Senior Sales Advisor (Team Leader)

Oracle Advertising

- Exceeded daily sales targets (8+) for Sky, BT & Dogs Trust campaigns.
- Promoted to Team Leader, training new recruits with my expertise.
- Optimised outreach by mapping strategic areas for door-to-door activities.
- Earned "Salesperson of the Day" multiple times for exceeding expectations

Field Sales Team Leader

Top 35 UK Leadership Creator (Favikon) | Global Procurement Director | Manchester Native Experiencing The Middle East

Leadership that can align both personal and professional success begins with you.



Ever felt like you’re sprinting in a marathon you didn’t sign up for?

I’ve been there, grinding through sales floors in the UK, tackling cross-border business, and convincing myself I was “just fine” while running on fumes. 

Spoiler alert: I wasn’t fine. 

Burnout hit me like a freight train, and I realised that chasing success without personal harmony is a fast track to nowhere.

That epiphany changed everything.

Over the past 15+ years, I’ve hopped between sales leadership, management consulting, and founding my own coaching platform, Harmonised Success. It turns out that leading from a place of harmony and authenticity is the difference between thriving and merely surviving.

Now, while working full-time as a Global Procurement Director, I’m blending operational grit with a passion for leadership that doesn’t devour your life. 

My days are spent steering global sourcing strategies and guiding senior leaders to find that sweet spot where drive and well-being fuel each other. 

Yes, it’s possible. Really.

If you’re tired of juggling tight deadlines while your sanity slowly slips away, I’m here to help. 

Together, we’ll reclaim your focus, boost your team’s performance, and develop a leadership style that doesn’t compromise your life outside the office. 

Because being “unreachable on weekends” shouldn’t be your only strategy for self-care.

Ready to break free from the burnout cycle for good? 

Let’s make your leadership journey feel as fulfilling on the inside as it looks on the outside.

Book your free 30-minute clarity call: https://www.harmonisedsuccess.com/booking

Or DM me the word Harmony, and let’s start building a future where your leadership thrives without personal compromise.

P.S. Join 7,000+ recieving tips on leadership and work-life harmony through e-mail and social. 

Follow me on LinkedIn and Subscribe to my Free Newsletter here: https://harmonisedsuccess.beehiiv.com/subscribe

Before you use an AI tool today, ask yourself one question:

Am I using this to expedite a decision I've already made, or to avoid making a decision I'm not sure about?

One can help build capability. The other can gradually destroy it. 

When you use AI to amplify judgement, you're already clear on the direction. You've analysed the situation, formed a view, and you're using the tool to validate your thinking or execute faster. AI supports your decision. It doesn't make it for you.

When you use AI to REPLACE judgement, you're uncertain about the call, so you ask the tool what it thinks and then follow its recommendation without questioning whether it actually fits the context. AI decides. You just implement.

I've done both. The second one feels easier in the moment and worse every time I look back on it.

When you use AI to amplify judgement, you're still practising decision-making under uncertainty. You're building the neural pathways that help you read ambiguous situations and make calls when there's no perfect answer.

When you use AI to avoid judgment, those pathways weaken. Your confidence in your own thinking erodes. You become dependent on the tool, not because it's better than you, but because you've stopped trusting yourself.

Oh, by the way, your team notices too.

They can tell when you're using AI to move faster versus when you're hiding behind it to avoid making a difficult call. One looks like leadership. The other looks like abdication.

Be honest about why you're reaching for the tool.

If it's making you faster and you're confident in the direction, great. If it's helping you avoid the discomfort of sitting with uncertainty, that's worth noticing.

The skill you are starting to outsource is human judgement. Once that's gone, the AI isn't helping you anymore. It's replacing you.

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Saieed Sadeghzadeh

𝗘𝗺𝗽𝗼𝘄𝗲𝗿 𝗬𝗼𝘂𝗿 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗝𝗼𝘂𝗿𝗻𝗲𝘆, 𝗖𝗼𝗺𝗽𝗮𝗻𝘆 𝗖𝘂𝗹𝘁𝘂𝗿𝗲, 𝗮𝗻𝗱 𝗦𝗮𝗹𝗲𝘀 & 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗚𝗿𝗼𝘄𝘁𝗵 𝗧𝗵𝗿𝗼𝘂𝗴𝗵 𝗦𝗲𝗹𝗳-𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁

Are you an ambitious individual ready to maximise your leadership potential, refine your skills, and elevate your success? 

Your transformative journey starts right here.

As a trusted mentor and coach to professionals across various industries, I specialise in guiding individuals—just like you—towards unlocking their full potential and achieving remarkable success.

𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗖𝗮𝗻 𝗘𝘅𝗽𝗲𝗰𝘁:

- 𝗧𝗮𝗶𝗹𝗼𝗿𝗲𝗱 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: Elevate your leadership prowess through personalised coaching, fostering confidence, innovation, and authenticity in your approach.
- 𝗘𝗹𝗲𝘃𝗮𝘁𝗲𝗱 𝗦𝗮𝗹𝗲𝘀 & 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲: Sharpen your sales strategies and customer service finesse, standing out in competitive spheres. Customised approaches that captivate customers and drive exceptional outcomes await you.
- 𝗖𝘂𝗹𝘁𝗶𝘃𝗮𝘁𝗶𝗻𝗴 𝗮 𝗛𝗮𝗿𝗺𝗼𝗻𝗶𝘀𝗲𝗱, 𝗙𝗹𝗼𝘂𝗿𝗶𝘀𝗵𝗶𝗻𝗴 𝗖𝘂𝗹𝘁𝘂𝗿𝗲 𝗮𝗻𝗱 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲: Embrace self-awareness, mindfulness, self-care, and well-being as essential pillars for holistic success. Discover strategies that promote a harmonious work-life equilibrium while boosting productivity.

𝗪𝗵𝘆 𝗠𝗲:

With extensive experience in leadership, sales, and personal development, I'm committed to being your mentor and ally on this transformational path. Together, we'll explore strategies tailored to your goals and ambitions. 

My personal story of leadership, failure, burnout, and subsequent recovery means I know how it feels, which has led me to help others with self-awareness, self-care, mindfulness, habit formation and breaking, applied to leadership and team development, sales and customer service, and organisational culture. 

Benefit from strategies from my work with individuals and teams at industry giants, including Hyundai, Qatar Airways, ING, HSBC, Citigroup, Yokohama, Vodafone, Makita, O2, Bridgestone, Xiaomi, RyanAir, British Gas, and General Motors.

Outside of work, I am an avid music and movie fan, a keen reader, a support group coach, a mental health advocate, and a volunteer academic editor (for ESL speakers).

𝗕𝗼𝗼𝗸 𝘆𝗼𝘂𝗿 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 𝗰𝗮𝗹𝗹 𝘁𝗼𝗱𝗮𝘆 𝗮𝗻𝗱 𝘀𝘁𝗲𝗽 𝗶𝗻𝘁𝗼 𝗮 𝗳𝘂𝘁𝘂𝗿𝗲 𝘄𝗵𝗲𝗿𝗲 𝘆𝗼𝘂𝗿 𝗮𝘀𝗽𝗶𝗿𝗮𝘁𝗶𝗼𝗻𝘀 𝗯𝗲𝗰𝗼𝗺𝗲 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀.

Global Senior Leader | Commercial Transformation | Leadership at AI, EQ & Neuroscience Intersection

The future isn't AI replacing humans.

It's both working together in ways neither could manage alone.

AI handles pattern recognition at scale. Humans provide context and ethical judgement. AI surfaces blind spots. Humans decide what to do about them. AI reduces cognitive load. Humans use that space for the relational work that actually builds trust.

The organisations getting this right aren't spending their time choosing between technology and humanity. They're figuring out how to use both without losing what makes leadership human.

What does that look like?

AI flags potential biases in hiring decisions. Human leaders interrogate those findings and make the final call.

AI analyses team performance and surfaces patterns. Human leaders have the conversations that turn those patterns into something useful.

AI reduces decision fatigue on routine tasks. Human leaders use the freed-up bandwidth to handle conflict, build psychological safety, and actually develop their people.

The neuroscience backs this up. 

Your brain is brilliant at reading context, navigating ambiguity, and making judgement calls under uncertainty. It's terrible at processing large datasets without bias or staying focused across repetitive tasks.

AI has the opposite strengths. Excellent at scale and pattern recognition. Useless at empathy, ethics, or understanding what's unsaid.

When you treat AI as a replacement for judgment, you get automation bias, eroded capability, and a team that doesn't trust you.

When you treat AI as a tool that amplifies what you're already good at, you get better decisions, more bandwidth for what matters, and a team that sees you using technology thoughtfully instead of hiding behind it.

We're not at a crossroads where we pick AI or humans. We're figuring out how to work with both without losing what makes us human in the process.

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How AI showed a manager was playing favourites.

She didn't think she was and genuinely believed she was giving everyone equal attention.

Wrong.

AI analysed her calendar, emails, and messages over three months. 

Turns out she was spending 60% more time with two direct reports than the other four. 

Responding to their questions faster. Including them in more strategic conversations. Giving them more developmental feedback.

Not because they needed it more. Because she liked working with them more.

She wouldn't have spotted this on her own. When you're in the middle of it, bias just feels like preference. Preference feels like good judgement. You don't notice you're creating an in-group and an out-group until someone (or something) holds up a mirror.

This is where AI actually helps. It surfaces blind spots you'd never catch manually. It shows you what's actually happening versus what you think is happening, without judgement or emotion.

Where AI lets you down is telling you why the bias exists or how to fix it.

In this case, the two people she was favouring turned out to be extroverts. They initiated conversations. They asked for feedback. They made it easy for her to engage with them.

The other four were introverts. They didn't put themselves forward as much. They assumed if she wasn't reaching out, everything was fine.

She had to consciously rebuild those relationships. To check her assumptions about who "needed" her attention. To create structures that didn't rely on people self-advocating just to get basic support from their manager.

AI gave her the awareness. She still had to do all the work that followed.

That's the balance. 

AI can show you what you're missing. 

Emotional intelligence determines whether you actually do something about it.

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