The Marketing Catalyst | Mentor | SaaS B2B Startup Marketing | Tech Storytelling | CMO

Strategic advisor to early-stage B2B founders. I help you build revenue engines and position for funding success.I've been VP Marketing twice. I know the difference between GTM strategy and expensive guesswork. Now I work with CEOs (pre-seed to post-Series B) who need critical truth and strategic clarity.The work:GTM strategy from first customers to repeatable traction. Personal brand and fundraising positioning. The brutal decisions most advisors won't touch: pricing, channels, pivots, team buildout.I also run GTM workshops for VCs and accelerators.My approach:Direct, data-driven, focused on revenue and fundability. I tell you what you need to hear. Pattern recognition from working with dozens of founders.✉️ peerafeldman@gmail.com

Last night at 18X Elite Impact entrepreneur journey:

For Early stage founders, every handshake is an opportunity. As such, they are required to non-stop pitch and present their venture in a coherent, articulated way. 

But how do you do this self presentation a short, catchy and relatable manner?

We were fortunate to have the queen of communication Helen Gottstein - Loud and Clear who weaved together storytelling, pitching and the comfort of being in your own skin.

Thank you Gemma Goldstein and Check Point Software for the generous hospitality!
 
shimon lazimi  | Yuval Sapir  | Mike Silberg

Pe'era  Feldman 

Early-Stage B2B Tech Growth Advisor | 2× VP Marketing | Helping Founders Build Repeatable, VC-Ready Growth

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NYC, I’m headed your way! 🗽

I’m thrilled to be in New York from Feb 4–11. 
My schedule is already filling up with a few workshops focused on Early-Stage GTM strategy and some exciting new sessions I’m developing around the "Market-First" founder mindset.

But I want to make the most of my time on the ground.

If you’re a founder or a marketing leader in the city, hit me up if you want to:

☕ Talk Shop: Grab a coffee and troubleshoot your current GTM hurdles.
👩‍💻 Host a Session: I have a few remaining slots for a private workshop or team deep-dive.
🤝 Collaborate: Brainstorm how to stop hunting customers and start building products the market is actually pulling for.

Who should be on my radar? Tag your favorite NYC-based founders/innovators below, or shoot me a DM to grab a spot on the calendar! 👇 
https://lnkd.in/dHXsmdtz

אם נשאר לכם תקציב פיתוח אישי אחד ל-2026- תוציאו אותו על הסדנה של Tom Even. נקודה.
וידוי: כמישהי שמלווה סטארטאפים, אני חיה בתוך הרעש. 
ראיתי מלא כלים, שמעתי את כל ההבטחות על מהפכת ה-AI, ונתקלתי במרצים לכל נקודה אפשרית בשרשרת השיווק. בכנות? באמת קשה להפתיע אותי, ובשלב מסוים הכל מתחיל להישמע אותו דבר.
אבל הסדנה של תום על בניית Agents פשוט העיפה לי את הסכך. 🤯
זה לא היה עוד דמו נחמד של "הו, תראו מה GPT יודע לעשות" או רשימת פרומפטים גנרית. זה היה Deep Work במיטבו. תום לקח את המושגים הכי מתקדמים ב-Agentic AI, שלנו, אנשים שפחות יודעים לכתוב קוד,  מרגישים כמו מדע בדיוני או חלום רחוק, ופירק אותם למציאות "לעיסה", פרקטית ואקשיונבילית.

זה ההבדל בין לדבר על העתיד לבין פשוט לבנות אותו.

אם אתם מחפשים סדנה שבאמת תזיז לכם את המחט (ועל הדרך תעשה לכם ריסטארט למחשבה), זו הסדנה. אל תבזבזו את הזמן על ההייפ, לכו למקום שבו הופכים חזון לקוד ולמציאות.
תום, תודה על השיעור הכי טוב שהיה לי השנה. 🔥

<הכניסו כאן אימג׳ לא מגו׳נרט של shut up and take my money>

Pe'era  Feldman 🎗️(She, Her, Hers)

I'm the Olivia Pope to all your tech marketing needs.

I'm a marketing catalyst, empowering early-stage SaaS B2B startups to rocket to profitability. 
With over 15 years of online marketing experience, I've guided companies from fledgling beginnings to triumphant funding rounds, crafting and executing go-to-market strategies that ignite growth. 

𝘔𝘺 𝘴𝘶𝘱𝘦𝘳𝘱𝘰𝘸𝘦𝘳𝘴:
❉𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐕𝐢𝐬𝐢𝐨𝐧𝐚𝐫𝐲: I bring a holistic marketing approach, crafting strategies that align with business goals and drive innovation.
❉ 𝐒𝐢𝐥𝐨-𝐁𝐮𝐬𝐭𝐢𝐧𝐠: I foster collaboration across departments, breaking down barriers and creating a unified marketing force, focusing on the organization’s business goals
❉ 𝐈𝐧𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐆𝐫𝐨𝐰𝐭𝐡: I cultivate an environment where individuals and teams thrive, empowering them to contribute to the organization's success.
❉ 𝐄𝐭𝐞𝐫𝐧𝐚𝐥 𝐒𝐭𝐮𝐝𝐞𝐧𝐭: As an eager explorer, I am constantly seeking out new opportunities to learn and grow. Even went to SheCodes to broaden my understanding of the bits and bites of tech. 

🤝I believe in developing the next generation of marketing leaders, and I am available to mentor budding marketers and accompany their professional journey.

Want to chat? Let's talk!
📨 peerafeldman@gmail.com

🌿Top expertise:
Go-to-market strategy and execution, positioning, market research, digital strategy, content strategy, channel marketing, marketing technologies implementation, and automation, marketing communications and PR, data-driven marketing, Marketing leadership, business development and management, product marketing, team building and management, events, field marketing, sales enablement, brand building. Demand generation, B2B marketing, business strategy, storytelling, tech marketing.

Helping humans run AI teams that work without them

Strategic Advisor to Early-Stage B2B Founders | Pre-Seed to Post-Series B | GTM Strategy + Fundraising Positioning | Ex-2x VP Marketing | GTM Workshops for VCs

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