PlayMOps

Through PlayMOps.io I aim to be of help for anyone looking to

- Get better equipped in executing effective marketing strategies using the latest technology.
- Optimize their skills, providing them with resources and practical knowledge that they can apply to their work.
- Make informed decisions, better understand their audience, and create more personalized experiences.

Marketing Operations Specialist

NTE - grønt forsprang

My role at NTE
- Secure digital customer journeys in an omni-channel perspective
- Drive growth through continous A/B testing and data driven implementation
- Identifying new business opportunities for increased digital sales and self-service
- Bring continuous improvements to existing digital solutions
- Reviewing and selecting new martech tools when necessary
- Assess and specify requirements for new solutions based on goals and analyzes
- Secure customer orientation and a digital approach in all product and service development

Marketing Technologist & Growth Hacker

MarketingOps(dot)com

Ambassador

MartechTribe

Martech Landscape Contributor

Learning Martech

Martech Evangelist

BN Bank ASA

My role at BN Bank ASA
- Data collection and mining
- Visualizing data in dashboards (Datastudio and PowerBI)
- A/B testing and implementing
- Tracking of customer data and behavioral data across all channels
- Reviewing MarTech tools to use in our digital marketing and CRM activities

Digital Marketing Specialist

Boostcom

My role at Boostcom
Identifying product market needs from a market/business perspective.
Owning product vision and roadmaps, program backlog, pricing, licensing and ROI.
Driving PI objectives and releasing content via prioritized features and enablers.
Establishing feature acceptance criteria.

About Boostcom:
Boostcom helps owners of large customer databases increase their sales by offering point to point solutions for loyalty schemes via mobile and integrated advertising solutions. We have offices in Trondheim, Oslo, Helsinki, Stockholm, Krakow and Dubai with 55+ employees with expertise in the operation of customer membership schemes, consultancy, project management, analysis, technological development, design, social media and data integration.

Product Manager Data Management Platform

My role at Boostcom:
Key player in the development and integration of our inhouse Marketing Technology.
Also responsible for all things within the Marketing Tech side of Boostcom Ad Operations.
- App and web conversion tracking
- Site tracking
- Data collection
- CRM database
- Ad server
- Third party ad serving and tracking

Technical Manager, Ad Operations

Boost Communications

Responsible for all things within the tech side of Boost Communications Ad Operations.
- App and web conversion tracking
- Site tracking
- Data collection
- Third party ad serving and tracking

- Manage implementation projects and be a coordinator between the client and the Boost sales department and technical/design/UX departments
- Handling dedicated partner and client accounts together with the rest of the Boost sales and marketing team.
- Quality insurance of each project delivered to customers.

Technical Project Manager

EvokedSet AS

- Project Management of CRM, Web and IT projects
- Setup, distribution, analysis and reporting of newsletters
- Google Analytics Qualified
- Editing and publishing content on websites
- Management of mobile sites, mobile campaigns and codewords

Project Manager

Deloitte Norway

Web Editor

🙏Martech Evangelist @ Learning Martech 📈Growth Hacker ⭐Marketing Ops Pro

With over 20 years of experience in technical marketing and Marketing Operations, I am said to be recognized as a leading MarTech evangelist not only in Norway but globally.

My passion and forward-looking perspective on Marketing Operations and marketing automation aspires to be both motivating and practical for others.

On LinkedIn I create and share content mostly related to:
- Marketing Operations aka #MOps
- Marketing Automation
- Marketing Technology 
- Digital Marketing in general

My views, videos, articles, posts and comments are my own.

Dear Fellow Marketing Ops Peers.
Let’s close the year 2025 on a high note!

Our December virtual meet-up is all about fun, laughter, and friendly competition.

Together with Chloe Pott, Mihai Bejgu and Odd Morten Sørensen we’ll bring the community together for a 𝗩𝗶𝗿𝘁𝘂𝗮𝗹 𝗚𝗮𝗺𝗲 𝗡𝗶𝗴𝗵𝘁, featuring Courtney McAra’𝘀 𝗳𝗮𝗺𝗼𝘂𝘀 #MOPsJeopardy.  

Fresh from the #MOPsApalooza stage and newly adapted for a virtual format, with a few new surprises.

No prep needed, just bring your team spirit and your best guesses!

𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗲𝗻𝗷𝗼𝘆:
• Play the beloved 𝘔𝘖𝘗𝘴 𝘑𝘦𝘰𝘱𝘢𝘳𝘥𝘺 game
• Celebrate the wins of 2025 with your fellow #EuropeanMOPsPros  
• Casual, social atmosphere, feel free to bring a festive drink or snack
• Lots of laughs guaranteed

Register early to save your spot at the virtual game show!

And YES, it's of course FREE!

📅 Wed, Dec 10th
🕐1 PM - 2 PM CET

Register here:

Odd Morten Sørensen

Open article: Holiday Edition: Virtual MOPs Game Night | MO Pros by community.marketingops.com

Holiday Edition: Virtual MOPs Game Night | MO Pros

HEY YOU, the one who makes marketing ACTUALLY work.

Have you been missing a community?
Across borders throughout Europe?

Whether it's marketing automation, CRM sends, workflows, analytics, dashboards, tracking, and everything in between?

Together with Mike Rizzo, Chloe Pott, and Mihai Bejgu, I Odd Morten Sørensen am now building a conference for people exactly like you, me, and all of us.

And in APRIL 2027, we're heading to #Barcelona for the first-ever Mopza Europe conference!

Here's what to expect:
🔥 Practical, technical, and hands-on workshops
🎯 Tactical deep-dives into automation, measurement, data flow, and strategy
🤝 Real experience-sharing from people in the same roles as you and me
🚫 ZERO sales pitches, ONLY solid learning and honest nerd talk
🎉 Plus social activities (because yes, we MOps people can do both)

If you want updates as we lock in speakers, agenda, and logistics, join the interest list here: https://hovqr.co/56943e9f

You'll also get access to our monthly free online events hosted through the community.

Feel free to reach out if you'd like to know more, or if you have ideas for topics you'd love to see covered.

Best regards,
Odd Morten
Co-Chapter Leader, European Chapter
Marketing Ops Community

Open article: Welcome to MOPza Europe 2027 Interest Form by hovqr.co

Welcome to MOPza Europe 2027 Interest Form

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