The Colby Group

Vice President of Strategic Partnerships

Executive Director of Strategic Partnerships

Director of Pay Per Call

Business Development Coordinator

Director of Affiliate Management

LeadGen Insider News

Managing Director

Rainmaker Legal Leads

Momentum Digital

Marketing Associate

TABITHAS COMPASSION INTERNATIONAL

TCI is a non-profit organization founded in 2013 in order to reach as many people as possible with aid and the love of Jesus Christ. Our main goal is to eradicate systemic poverty and create an environment conducive to healthy living for the Lenca of Honduras.

Vice Chairman

LinkUnite

Member

Colby Prospect

Director of Strategic Partnerships

Colby Tech

Project Coordinator

AnvilB2B.com

Lead Generation | Consulting | Sales Enablement

Medx Publishing

With 20+ years specializing in Medicare Insurance, Auto Insurance, Final Expense, Reverse Mortgage as well as other senior population verticals – we understand the importance of quality needed for each inbound call or lead. As the parent company of MedicareTru.com, SeniorDirectClub.com and RetireDirectClub.com we have insight of the needs of these markets.

▪ Profile strategic accounts identifying key individuals, researching and obtaining business requirements 
▪ Soliciting potential customers
▪ Email marketing 
▪ Building database of potential clients
▪ Researching prospective accounts in target markets
▪ Respond, engage and qualify inbound leads and inquiries
▪ Follow-up on inbound marketing leads and identify qualified opportunities providing appropriate levels of information at the right time for interested prospects
▪ Ensure successful follow through of sales cycle by maintaining accurate activity and lead qualification information in CRM application
▪ Set appointments for sales team when a lead reaches a qualified stage

We understand that improving your marketing results starts with understanding the data and metrics so you can get a clear picture on your ROI. We specialize in helping our customers by making sure that they are looking at the entire picture.

Office Phone: 615-625-5660
Office Email: info@medxpub.com

Skills: New Business Development · Online Marketing · Sales Process Development · Email Management · Lead Generation · Sales Prospecting · Email Automation · Sales

Executive Director of Strategic Partnerships | Pay Per Call | Leadgeneration | Aged Data | IT Services | Recruitment | CRM Management | BPO | We can run your Leadspedia

B2B Growth Strategist | Lead Generation & Outreach Expert | Business Development & BPO Services

I’m Maricela Cerrato, a multitasking master who thrives at the intersection of strategy, marketing, and impact. By day, I wear multiple hats as the Vice President of Strategic Partnerships at The Colby Group, Marketing Associate at Momentum Digital, and Vice Chairman at Tabitha’s Compassion International. I’m also part of the editorial team at LeadGen Insider, where I help businesses thrive through smart strategies and creative lead generation.

With experience spanning B2B growth, lead generation, content strategy, and business development, I specialize in:
✔ LinkedIn & email outreach for high-converting campaigns
✔ B2B lead generation & appointment setting
✔ Strategic partnerships & brand positioning
✔ BPO services & technology-driven lead generation solutions

I’m also a law student, balancing case studies and legal analysis with my work in business strategy. This unique combination sharpens my analytical thinking and problem-solving skills—whether I’m crafting high-performing campaigns or navigating complex business challenges.

From developing growth-focused strategies to building strong partnerships, I bring a results-driven approach that blends strategy, automation, and a personal touch. My focus is on helping businesses scale efficiently, leveraging both BPO services and technology-driven solutions to optimize lead generation and customer acquisition.

But don’t let the titles fool you—I believe in adding a touch of humor to everything. Life’s too short for dull Zoom calls or cookie-cutter solutions, right?

📩 Let’s connect if you’re into innovative ideas, growth-focused partnerships, or need a results-driven approach to B2B success. And if you bring coffee, we’ll be instant best friends. ☕

📧 maricela@colbygroup.net
📞 (202) 773-9477

🚀 OpenAI  dropped one of its biggest updates yet: Agentkit.

At a glance, Agentkit lets you build full AI agents and automations inside ChatGPT. 

If you’re curious to try it out:
1️⃣ Go to platform.openai.com
2️⃣ Look for “Build with Agentkit” in the middle of the screen and click it
3️⃣ Open Agent Builder and start creating your own workflows—or explore the templates
4️⃣ Your tools will appear on the left, with your full automation sequence running left to right

This is a developer-focused update, so if you haven’t built an AI agent before, it may look a little intimidating.

But here’s the kicker: I think this is OpenAI’s subtle hint that a simpler version for everyday ChatGPT users could be just around the corner.

💡 The potential here? Automating repetitive tasks, connecting multiple tools, and creating custom AI workflows tailored to your needs, directly in ChatGPT.

Who else is diving into Agentkit this week?

#OpenAI #ChatGPT #AI #ArtificialIntelligence #Automation #AIAgents #Productivity #TechUpdates #Innovation #FutureOfWork #AIWorkflow #DeveloperTools #AgentKit #NoCodeAI #AIinBusiness

Maricela Cerrato

Helping Businesses Grow with Smart Lead Generation, Automation, and High-converting Marketing | Powered by Strategy, Driven by Results ✅️ AI 🤖

Not a beach pic 😎! I’m all about cold weather and a good cup of coffee 😊 
Being able to work wherever I want has truly improved my mental health and focus.

What about you: Do you do your best work in a traditional office, or does changing your environment help you focus? I’d love to hear your thoughts!


#WorkFromAnywhere #Productivity #WorkLifeBalance #MentalHealth

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