Your consulting firm’s growth shouldn’t depend on referrals, discounting, or hoping the right client finally sees your value.

Most talented consulting firms stay stuck because they’re selling deliverables—more hours, more scope—when what clients really buy is transformation.

You know your firm delivers results. The problem isn’t the quality of your work—it’s how it’s positioned and packaged.

That’s where we come in.

We solve the Invisible Advantage™ Problem for consulting firm CEOs who are ready to scale without adding complexity.

Here’s what we do inside our Invisible Advantage Intensive:

- Package a $100K+ outcome-based offer that makes competition irrelevant
- Attract premium clients who pay for results—not labor
- Free the CEO from day-to-day delivery so the firm can scale sustainably

The result? A firm positioned as the top authority in its space, commanding premium fees, and running without the CEO stuck in the weeds.

Our clients have:

- Landed $200K+ engagements within 30 days
- Doubled profits in 6 months by shifting to outcomes-based offers
- Cut their work weeks in half while securing their biggest clients ever
- Positioned for multimillion-dollar exits

No more chasing unqualified leads. No more giving away time to justify higher fees. No more being trapped as the bottleneck in your own business.

We handle the repositioning, packaging, and scaling system—so you can step fully into the CEO seat and build a firm that grows (or sells) on your terms.

Ready to turn your consulting firm into a scalable business that commands premium fees? DM “ADVANTAGE” to learn more.

22 Years of Marriage Taught Me THIS About Building Wealth (Numbers Inside)

I met my husband when I was 20.

Way earlier than planned.

I had a list of criteria for my future husband since I was 15.

(Yes, I made a list. Don't judge me.)

He didn't meet all of them.

→ Not as tall as I wanted
→ Didn't have dark hair

But he met the ones that actually mattered.

The Leap of Faith:

When he got accepted to a nursing program in Portland...

I had a choice:

Stay in Idaho where MY program was.

Or move with him and figure it out.

Everyone thought I was crazy.

"You're 20! Don't throw away your education for a guy!"

But I prayed about it.

And I had "supreme confidence" it was right.

22 Years Later:

That decision was the best one I've ever made.

What Makes It Work:

We're a TEAM.

→ He supported my business dreams
→ I supported his medical career
→ We co-parent as equals
→ We make financial decisions together
→ We divide and conquer based on strengths

When I was building my first business with a baby:

He took equal parenting responsibility.

When I needed to work late:

He held down the fort.

When we paid off our house:

It was OUR achievement, not mine.

The Business Lesson:

Your personal life IS your business foundation.

You can't build a sustainable business on:
→ A shaky relationship
→ Misaligned values
→ Competing priorities
→ Resentment and sacrifice

I see too many entrepreneurs:
→ Neglecting their marriage for their business
→ Sacrificing family for "success"
→ Building empires on burnt bridges

That's not success.

That's a house of cards.

The ROI of a Strong Partnership:

Because my husband and I are aligned:

→ I can focus on my business without guilt
→ Our finances are optimized together
→ Our kids see a healthy model
→ We've built real wealth as a team

We've:
→ Paid off our house
→ Built a multi-million dollar net worth by 40
→ Raised two incredible daughters
→ Created freedom for both of us

Not despite being married.

BECAUSE we're partners.

The Truth:

That 20-year-old who moved to Portland on faith?

She made the best business decision of her life.

Even though it looked like a romantic one.

Your life partner is your first business partner.

Choose wisely.

What decision looked "impractical" but turned out to be your best strategic move?

Mandi Ellefson

I help consulting CEOs find their Invisible Advantage™ - unlocking $100k+ offers and removing them from delivery

You're not overpriced. You're just framing your value like everyone else

"We'd love to, but we just don't have the budget."

If you keep hearing this, here's the truth:

Budget is never the real issue.

The real issue:

You're positioning like a vendor when you need to show up like a strategic partner.

Here's the difference:

Vendors describe what they do.
Partners diagnose what's broken.

When you lead with deliverables: 
"we do brand strategy" or 
"we handle operations consulting" 
you sound like everyone else.

And you get treated accordingly: 
managed, compared, negotiated down.

The shift that changes everything:

Stop selling services.
Start leading with problems they haven't fully named yet.

Instead of:
"We help scale operations."

Try:
"Your sales team is closing deals faster than delivery can fulfill them. That's why margins are shrinking and your best people are burning out."

Instead of:
"We provide strategic consulting."

Try:
"You're optimizing for growth, but your systems can't scale past $3M without breaking. That's the real bottleneck - not your marketing."

When you articulate what they're feeling but can't clearly see?

You become:
→ The advisor they can't afford to ignore
→ The partner in the room when big decisions get made
→ The investment that obviously pays for itself

This isn't about being pushy.

It's about being perceptive.

Budget objections disappear when you're solving problems that actually cost your prospects’ sleep.  

P.S. With the right positioning you’re not just seen as better than you’re competition - they become irrelevant. Comment “IRRELEVANT” for the free guide to attracting higher ticket clients

The moment Jay stopped attracting cheap clients, clients like Cameron Herold started calling. One shift

When I first met Jay, his agency looked successful on paper.

Talented team. Great reputation. Clients coming through the door.

But the foundation was sand.

He sold short podcast launch packages.
They sold fast.
Clients left faster.

Some months: $30K.
Others: barely $20K.

He changed the offer on every sales call, hoping *this version* would finally click.

It never did.

Prospects saw him as a freelancer with a checklist.
Not a strategic partner worth investing in.

Here's what we rebuilt together:

→ Replaced "launch packages" with a thought-leadership growth system
→ Rewrote his market story around outcomes, not outputs
→ Reshaped delivery so every engagement created momentum, not a handoff

Same team. Same expertise.

But now clients stayed longer.
Revenue stabilized.
Six-figure months became the norm.

Today, Jay partners with thought leaders like Cameron Herold.

His firm has celebrated multiple seven-figure years.

That's what happens when you stop selling projects and start building platforms for transformation.

Most consulting firm owners think they need better marketing or slicker sales tactics.

What they actually need?

One clear transformation with measurable outcomes.

Not a menu of services.
Not custom proposals for every prospect.

One offer. One transformation. One type of client.

That's what allows you to:

→ Attract partnership-level clients
→ Command premium fees
→ Build systems that work without you
→ Scale past seven figures

Jay repositioned around ONE offer.

He stopped being "podcasting services" and became the strategic partner for business owners who want marketing dominance.

Comment “LIVE” to attend my free live session where we’ll breakdown how to change your positioning to attract high ticket clients for your business just like Jay

Wally started at $2,500 per project.

Today he closes $1,000,000+ deals.

Same person. Same expertise. Same industry.

Here's how we did it:

Year 1: $2,500 → $25,000

First engagement with me.

We didn't change his service.

We changed:
→ Who he served
→ What outcome he promised
→ How he packaged it

He went from selling "manufacturing consulting"

To "guaranteed production efficiency improvements"

With clear metrics.
With defined timelines.
With success conditions.

Year 2: $25,000 → $100,000

Now he had proof.

We upgraded the offer again:

Not just efficiency improvements.

But "increased exit value through operational excellence"

Different buyer.
Different outcome.
Different price point.

Year 3: $100,000 → $250,000

We added comprehensive support:

→ Full team training
→ System implementation
→ Ongoing optimization

The transformation was bigger.

The commitment was longer.

The results were guaranteed.

Year 4: $250,000 → $1,000,000

Now he's a category leader.

His offers include:
→ Multi-million dollar value increases
→ Complete operational transformations
→ Strategic partnership over 18-24 months

He's not competing on price.

He's competing on the SIZE of the problem he solves.

The Pattern:

Each level required:
• Better targeting (who's ready for this?)
• Bigger outcomes (what's the ultimate result?)
• More control (what do we need to guarantee it?)
• Higher integrity (what must THEY commit to?)

Wally didn't get better at manufacturing.

He got better at:
→ Articulating value
→ Packaging outcomes
→ Qualifying clients
→ Delivering predictably

That's the difference between $2,500 and $1,000,000.

Same expertise.

Different offer.

Same Client. Same Expertise. $50K vs $1M. The Only Difference Is One Question

View newsletter: The Hands-Off CEO Insider

You just quoted $50,000 for what you think is a discrete project. The client said yes. You'll deliver the work. They'll be happy. You'll get paid. End

Open article: How a Single Question Transforms $50K Projects Into $1M Partnerships by Mandi Ellefson • 7 min read

How a Single Question Transforms $50K Projects Into $1M Partnerships

Here's how Dana went from closing his business to 3x rates and a full calendar in 6 months

Three clients had just fired him.
His marketing wasn't working.
He was exhausted.

I asked him one question:

"What's the biggest result you've ever created for a client?"

He told me about a client whose sales he'd helped double.

"What would it take to guarantee that every time?"

We spent the next 2 weeks:
• Defining success conditions
• Reverse-engineering his process
• Creating a new offer around the outcome

Then he went back to the SAME audience he'd been emailing for years.

New message:

"We have a new program that helps you double your sales. 
It's not for everyone. 
If you qualify, apply here."

His calendar filled for 2 weeks straight.

Plot twist:

Almost NONE of them qualified for the premium offer.

But when he said 
"You're not ready for this, 
but we have something else..."

They bought the SAME service he'd been trying to sell before.

It flew off the shelves.

Why?

He was leading with the transformation people wanted.

Then offering the stepping stones to get there.

6 months later:

• His business is full of great clients
• He's charging 3x his old rates
• He actually took a vacation

All because he changed HOW he sold it.

Not WHAT he was selling.

The service was always good.

The positioning was the problem.

How the expertise you already have becomes a 7-figure positioning asset (before AI makes you a commodity)

AI is flattening expertise faster than most founders realize.

And the people who don’t establish a clear, differentiated point of view before 2026… are going to get swept into the noise.

That’s why I’m bringing Steve Gordon from Million Dollar Author on LinkedIn Live this Tuesday.

He’s helped 200+ entrepreneurs write the book that instantly positions them as the category-of-one choice - not a replaceable expert with interchangeable skills.

We’re going to break down exactly how to:
1) Turn your lived experience into a message AI can’t replicate
2) Build a book that becomes your #1 authority asset
3) Stand out in a crowded market where “good enough” content is everywhere
4) Write it in 90 days (without disappearing into a writing cave)

If you want your expertise to matter in 2026, this is the move.

🎥 Stand Out in 2026: Write the Category-of-One Book AI Can’t Replace
 🗓️ Tuesday, December 2nd @ 12pm MT

RSVP Now

Stand Out in 2026: Write the Category-of-One Book AI Can’t Replace

Most firms think their margins shrank in 2025 because the market got tougher.

But that’s not what’s actually happening.

Margins don’t collapse because revenue dips.

Margins collapse because of hidden math inside your delivery model that quietly erodes profit long before you notice.

Here’s the pattern we keep seeing:

Revenue goes up.

The team is “slammed.”

The pipeline looks healthy heading into Q1.

But the bank account tells a different story.

Somehow, there’s less profit at the end of the year.

No one can quite explain why.

Until you look under the hood and see what’s actually going on:

→ Delivery costs creeping up faster than fees
→ Teams over-allocated across too many projects
→ Scopes that are unprofitable before work even starts
→ “Heroic efforts” from the team hiding bad project math

This is the silent killer heading into 2026.

Not competition.

Not pricing pressure.

Not the economy.

Bad math.

And most CEOs don’t find out until it’s already hurting cash flow.

That’s why I’m bringing Marcel Petitpas from Parakeeto on LinkedIn Live.

If you want 2026 to be your most profitable year yet, you need to understand the numbers underneath your business - not just the top-line growth.

We’ll break down:
• The real reason margins shrink as firms grow
 • Why busy teams still lose money (and how to fix it)
 • The 3 delivery metrics every CEO needs entering 2026
 • The early warning signs margin erosion is happening
 • How to turn your delivery model into a profit engine - not a leak

Most firm owners will try to “sell their way out” of margin problems in 2026.

It won’t work.

You don’t fix a structural issue with more volume.

You fix it with clarity.

If you’ve been growing the top line and still wondering why the bottom line feels thinner…

This conversation will connect the dots.

🗓️ Tuesday, December 9th @ 12pm MT
 🎥 RSVP link in comments

Sunny Dodeja, Marcel Petitpas and 4 other connections attending

The Hidden Math Behind Shrinking Margins (and How to Turn It Around)

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