Good Gravy

I founded and lead Good Gravy. We're a full-service advertising agency with a simple recipe: introduce talented creative thinkers to passionate open-minded marketers - and create deliciously powerful results.
 
‍And that’s exactly what we started doing in 2017; bringing all the right ingredients together - designers, writers, digital gurus, editors, art directors, strategists, PR, event planners and fresh thinkers - to help businesses with their marketing conundrums.
 
We’re a collective with decades of experience creating magic for businesses of all sizes. It’s our approach to marketing that sets us apart from traditional full-service agencies.
 
Good Gravy is about your needs.
Your hurdles.
Your bottlenecks.
Your pressure points.
Your audience.
Your results.
 
It’s how we decided to approach things when we felt the agencies we came from had lost focus on what matters.
 
‍First, we listen so we can understand your perspective. Then we apply our experience and insights to streamline the process for you.
 
‍From strategy to inception, implementation and evaluation, we make it easy for you.
‍When you sit down at the table with Good Gravy, you can say goodbye to dealing with egos and paying unnecessary overheads.
 
‍Good Gravy brings everything together, effortlessly.
 
What should you look for in a marketing agency?
 
An agency that can quickly identify your challenges and pain points (from your point of view)
An agency that is proactive
An agency with a proven record of solving problems
An agency whose key team members are available to you throughout your campaign journey
An agency that offers full transparency
An agency with a trustworthy reputation and demonstrated expertise
An agency with the right culture fit for you and your team
An agency that understands that success is measured through results and ROI, not awards.
 
Sound like someone you could work with?
 
Great, let’s chat.  Talk to me on 02108182041 or hello@goodgravy.co.nz

Director & Communication Strategist

mágico

We’re a nimble team of marketing specialists who use insights and creativity to connect your brand and audience in magical ways. Our strength is knowing how a good marketing idea works. From strategy to inception to implementation to evaluation, we enjoy every moment. And because we’re from a broad range of backgrounds, our experts will make everything as easy as possible for you. If you’re a brand, marketing or communications manager, we’ll get to know your brand strategy, give you unforgettable ideas that respect your budget, and deliver on time.

Founder/Brand Strategy

Make Eco Easy

Make Eco Easy is on a mission to find the people, products and groups that champion the environment. I’m putting my eco-awkward hand up and asking for help so I can leave this place better than when I arrived.

Founder Make Eco Easy

Communitas NZ

COMMUNITAS is a collaboration. We match trusted and brilliant digital strategists, creatives and communication makers to solve business or marketing challenges. Together we collaborate to curate a unique solution for marketing needs.

Director & Brand Engagement Strategist

Raydar

Senior Account Director

Film Construction

I’m a creative fan-girl. I’ve been in advertising for 15 years – working locally and internationally. I truly believe strong creative with a solid strategic platform can solve any business challenge.

I have huge respect for the creative & entrepreneurial process. As a creative strategist, I’m constantly listening to what’s not being said so I can find quality insights and engineer briefs that allow film/ content creatives and clients to win. I have energy, passion, and plenty of business nous.  Besides creating the strategy, I pull everyone together, keep them on track and deliver projects on time and to budget.

Creative Strategist / Freelancer

Hotfoot

Business Director

Geometry Global

GREY London

Business Director(Global)

Grey Group Pte Ltd

Regional  Group Account Director (APAC)

Account Director NZ

If you’re a marketer for a company that is doing good, you might be feeling frustrated because:

- Pressure on marketing forces activities to focus on the functional benefits of the product and not on the emotional benefits 

- There are too many opinions diluting the marketing strategy or creative campaigns leading to average results

- Your agency is expensive, and you’re not getting the client care you need or the results you want

If any of these feel familiar - I totally understand your frustration. 

I’ve worked in the advertising industry for over two decades. 

I’ve seen what happens when everyone in the business thinks they’re a marketer and provides their opinions on how they think things should be done. 

I’ve worked for agencies in big fancy offices and seen new graduates being put in charge of a client account without much oversight.

It’s been my mission to bring calm to the chaos and do better. 

I founded Good Gravy with a mission to help businesses be great. 

Everything we do for our clients is driven by our Do Good. Be Great approach. 

The approach is based on 3 key pillars:

Truth - Do good by fighting for deep audience insights 
Creativity - Do good with creative work that honours the needs of your audience 
Community - Do good by nurturing relationships that serve your audience and your community 

This approach provides a roadmap for the whole organisation to follow. It means internal opinions can be weighed against the actual needs of the audience.

The Good Gravy team is made up of seasoned experts who work on your business. 
We don’t hand you off to less experienced people. 

We’ve ditched the fancy offices to keep overheads low, and we pass those savings on to you.  

If you want to be the star of the dish - we’ve got the gravy that will make you stand out. 

Let's talk and see if we can Do Good and Be Great together. 

You can learn more here: www.goodgravy.co.nz

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