Building Relationships, One Conversation at a Time

As a Podcast Guest Strategist and Senior Client Account Manager at Interview Valet, I help business professionals and C-suite leaders break through the noise and establish their authority by securing placements on top podcasts. I specialize in transforming industry experts from obscurity to recognized thought leaders.

My expertise lies in managing high-level client relationships and crafting targeted podcast interview marketing strategies that drive measurable visibility, brand growth, and ROI. I am passionate about aligning client goals with the right podcast opportunities, ensuring every appearance amplifies their message and maximizes impact.

I excel at navigating complex client portfolios, collaborating with internal teams to refine strategies, and executing seamless podcast guesting campaigns. My approach is rooted in building strong, lasting relationships with both clients and podcast hosts, ensuring every interview is a win-win.

Key strengths include Podcast Interview Marketing, Strategic Campaign Execution, B2B Marketing, Sales Operations Optimization, Data Analysis, Account Management, Brand Visibility, and Effective Communication.

If you’re ready to elevate your brand and become the go-to authority in your industry, let’s connect and make your voice heard.

🌟 Have you checked out my podcast episode on "Marketer of the Day" podcast with Robert Plank? 🎙️

During our chat, we discussed the art of podcast guesting and how it can be transformed into a powerful marketing strategy. Here are some key takeaways:

1. The Power of Connections: Building authentic relationships is crucial. It's not just about being a guest; it's about being a valuable contributor to the conversation.

2. Preparation is Key: Understand the podcast audience and the host's style. Listening to previous episodes can help ensure you provide relevant value and engage effectively.

3. Focus on the Audience: Shift the focus from your resume to solving audience problems. People want insights, not just a list of achievements. 

4. Promotion Matters: Actively promote your appearances. This is a critical step in amplifying your message and reaching new potential clients.

5. Repurpose Content: After an interview, think creatively about how to reuse the insights shared. This can boost your visibility on various platforms while extending the life of the content created. Do more with content you already have!! 

If you're curious to learn more about the pathways to becoming a sought-after podcast guest, check out our in-depth discussion here: https://lnkd.in/gSQDT89k

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Podcast Guest Strategist 🎙️ Elevating Business Professionals & C-Suite Leaders to Top Podcasts | 75K+ Interview Placements | Senior Client Account Manager at Interview Valet 🎙️

Does your marketing strategy feel like whack-a-mole?

Busy marketing might feel productive.
but intentional marketing produces results

You are doing a lot of things, but none of them are really moving the needle.

I see this sometimes. A client signs up for a podcast campaign, they are busy, they show up, hit record, give a solid interview, and expect leads to magically pour in.

That is not how this works.

Podcast guesting is NOT a drive-by tactic. It is *relationship* marketing.

If you want results, you have to:
 • Listen to the show before you record
 • Understand the audience and what actually matters to them
 • Prepare stories and talking points that the audience understands and relates        
    to. Do they see themselves in what you describe?
 • Connect with the host
 • Share the episode when it goes live
 • Tag, engage, and build the relationship

You are planting seeds, not flipping a switch.

If you are doing tons of marketing and wondering why nothing is working, you might not have a volume problem. You might have an effectiveness problem.

Busy marketing feels productive.
Intentional marketing produces results.

Big difference.

I'll be there and I'm looking forward to connecting!!  😎

Who's attending #Podfest this weekend in Orlando? 

Some of our podcast experts will be there, connecting with other thought leaders in the podcast community. We hope to see you there!

#PodfestExpo #PodcastEvent

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