Kris Hughes 🪓's Linkedin Analytics

Telling a strong company story isn't easy. A couple of roadblocks stand in the way. Some have to do with time, and others, resourcing. Here's the typical scenario for companies: * They're sharing some content now and then. * That content is 'good enough,' but you know it could be better. * Content duties are split between several different people. * Who check the 'content box,' begrudgingly. * And the story is disjointed at best, or confusing at worst. For these companies, content strategy is anything but strategic. Or the strategy is made of sticks and string when it should be concrete. Things can be different, though. Our work as Fractional Content Strategists helps these companies: * Tell a more cohesive and powerful story * Identify their core audience and tell a story that resonates * Develop a powerful narrative that pulls ideal customers closer * Find the right channels to share the story so effort isn't wasted * Develop a content calendar to test out the new strategy * Install and execute on repeatable, predictable processes & strategies that move the needle We offer four options for engagement: * Consultative - focused on a diagnosis of the company's current marketing and delivery of a strategy worksheet that you take and run with * Strategic - we stick around for a few months post consultation to help you implement * Operational - we're on board as fractional content strategists managing the content creation process from start to finish * Premium - as a plug-and-play marketing team, we hold all the tools you need to create & design a cohesive company story and engaging content - we’ll form a strategy, equip you with ways to measure and report, do a top-to-bottom overhaul, and manage the operations day to day You get two of us at Zanate—me and my wife Julie—who bring a combined 30+ years of experience in content, marketing, and storytelling to the table to help your portfolio companies custom-craft and execute a content strategy that's right for their unique situation and niche. The cost? 40% less than the annualized cost of a typical full time Chief Marketing Officer, on the high end. Interested to learn more? It all starts with a Brand Strategy Consultation to set the table. DM me or book 30 minutes here: https://calendly.com/krishughes