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Dynamic B2B GTM Operator | People-First | AI Marketing Enthusiast Welcome to my profile! As an experienced strategist, I specialize in driving sustainable growth and operational excellence in sales and marketing. Founder, FitNut: I launched FitNut, a personalized fitness and nutrition app. I led the creation of over 300 fitness videos and hosted more than 50 events to boost user engagement. Sales and Growth Leadership, Lazy Eight & AdfluenceHub: I have a proven track record in scaling operations and increasing revenue, achieving at least a 4x increase at both companies. I transformed strategic visions into actionable roadmaps, leading to market leadership in their respective sectors. I worked closely with the founders at both companies to help them grow their companies efficiently and sustainably. Marketing Leadership, Airmeet: My first gig at a VC-backed company, I progressed from Marketing Lead to Associate Director of Marketing within 3.5 years. I contributed to generating over $4M in pipeline through strategic partnerships, robust content initiatives, and innovative digital strategies. I also generated substantial affiliate revenue and led cross-functional teams to align with our go-to-market strategies, ensuring operational coherence and efficiency. Personally brought in revenue through personal brand building and partnerships during my stint there. My methodology integrates advanced AI tools and data-driven insights for precise campaign execution and decision-making. This not only facilitates cost-effective marketing but also promotes a culture of continuous improvement and high-performance teams. I am keen to connect with professionals and leaders who share my passion for exploring new marketing and sales strategies while keeping a focus on the people (internal and external). Currently, I am on a career break and exploring what I want to do next. I am fine-tuning my lens for finding great people to work with and in the meantime creating and optimizing my personal operating system. I am also doing some fractional work with early-stage companies through my consulting firm, Red Team Partners to help with GTM efforts.
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