The York Group

The York Group (www.theyorkgroup.com) helps B2B technology companies manage the business and operational transformation needed to capitalize on significant shifts in technologies and markets.

The York Group has been at the forefront of business model transformation for cloud and SaaS-based businesses ever since the concept came to market as application service providers (ASP), and works with its clients to work through the changes necessary for success.  This includes selecting the right target markets, sales organization and compensation, marketing, customer support, legal issues and more.

With a presence in almost 30 countries, we also help companies open up new streams of revenue through international expansion as well as expand business right at home by building better channels for high-performing sales. 

Our clients range from start-ups to some of the largest technology companies, including Microsoft, HP, Symantec, CA, Ericsson, Schneider Electric, GE Healthcare and Siemens.

Wingspan

Wingspan is a trailblazing consultancy dedicated to driving the transformation of Private Equity-owned Independent Software Vendors (ISVs) in the 'as-a-service' era. With a team of seasoned operators, a tailored methodology, and a commitment to co-investment, Wingspan empowers software assets to thrive in the evolving technology landscape.

My Wingspan engagement call on my skills around a) business model transformation for software companies transitioning to SaaS; b) channel development; 3) international expansion.

Wingspan Strategic Operator

MicroAge Europe

Director of European Business Development for MicroAge Europe, a joint venture between MicroAge Computer Centers, a computer store franchise organization, and Metrologie, a pan-European distributor.  Responsibilities included, identifying, qualifying and negotiating agreements with master franchise prospects across Western Europe.

Director of European Business Development

Revenue transformation strategies for software companies - Cloud, IoT and international expansion.

With over 30 years of experience in the technology sector, I am a seasoned consultant and strategist who helps software companies and OEM/machine builders adapt and thrive in the dynamic and competitive 'as-a-service' era. 

Developing good solutions, whether it is a SaaS offering or predictive maintenance for connected equipment, is not the challenge.  The bigger issue is monetization - developing the right business model, go-to-market strategy and organizational alignment to maximize the revenue opportunity.

I have worked with clients across various industries and regions to design and implement revenue transformation strategies for cloud, SaaS, and IoT solutions. Some of the clients I worked with include Microsoft, JCI, ABB, Ericsson, Danfoss, ESAB, Schneider Electric, Olympus, BASF, Siemens, and many others. I also authored multiple white papers and articles on topics such as SaaS best practices, channel optimization, and IoT monetization.

What some of my clients say:

"The workshop transformed Dynisco’s vision and provided us with the tools necessary to make an impact.”
- John Biagioni, President, Dynisco

“The workshop will quickly surface what you don’t know. It was well worth it and I would recommend it in a heartbeat.”
- Chris Palmer, Senior Manager, Advanced Technology Services, PCL

“The workshop with Harald was essential for two reasons:  1) it helped us change our perception about the go-to-market approach for a cloud offering; and 2) it drove us to identify all the things you have to work on to make the switch properly”.  André Brunetiere, Director for Strategy, Product Marketing and R&D, Sage

Our engagements are focused, practical and result in action plan that can be executed by your team.  Schedule a call to see how we can help you - www,calendly.com/hhorgen.

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