If you're struggling to turn your email list into your most profitable marketing channel? 

Then you're in the right place 

Hi, I'm Mary, a full-stack email marketing specialist 

Who helps coaches, consultants, and course creators build deeper relationships with their audience while driving consistent revenue growth.

Here's what I've learned after years in email marketing: 

Most professionals have great expertise but struggle to communicate their value effectively through email. 

Their messages either get lost in spam folders or fail to connect with their audience on an emotional level.

That's where I come in and this is what I do differently:

I don't just write emails, I architect complete email marketing ecosystems. 

From crafting psychology-driven copy that resonates with your audience 

To ensuring your messages actually reach the primary inbox, 

I handle every aspect of your email strategy.

My approach combines:

→ Strategic messaging that taps into your audience's core motivations
→ Technical deliverability optimization to maximize inbox placement
→ Data-driven testing to continuously improve performance
→ Compliance management to protect your sender reputation

Results my clients typically see:
→ 500% average ROI on email campaigns
→ 40-60% open rates (vs. 21% industry average)
→ 15-25% click-through rates (vs. 2.6% industry average)
→ 95%+ inbox delivery rates

My specialty areas:

Email strategy and copywriting, 
👉Marketing automation, 
👉Deliverability optimization, 
👉List segmentation, 
👉A/B testing, and performance analytics.

Why I focus on coaches, consultants, and course creators:

Your success depends on building trust and demonstrating expertise before people invest in your services. 

Email marketing is the perfect medium for this, when done right, it positions you as the go-to expert in your field while nurturing prospects through their decision-making journey.

If you're tired of sending emails that get ignored and want to build a system that consistently converts subscribers into clients, 

let's connect. 

I'd love to learn more about your business and discuss how we can work together.
Feel free to send me a message or connect.

I'm always happy to chat about email marketing strategy.

contact.maryuyi@gmail.com

You don’t have a network.

You have emergency contacts.

I realized this the hard way.

There was a time I needed something.

An introduction.
A conversation.
An opportunity.

So I scrolled through my phone.

So many names.

But I hesitated.

Because I hadn’t spoken to most of them in months.

No check-ins.
No value shared.
No real connection.

Just silence… until I needed something.

And that’s when it hit me.

I didn’t build relationships.

I stored people.

That’s not networking.

That’s convenience.

Keith Ferrazzi’s idea in Never Eat Alone isn’t about lunch.

It’s about not waiting until you’re desperate to connect.

Real relationships are built in calm seasons.

When there’s no pitch.
No pressure.
No hidden agenda.

Just consistency.

Just care.

Because when the only time you reach out is when you need help…

People can feel it.

And nobody wants to be someone’s emergency contact.

PS:

Who’s in your phone right now…

that you haven’t checked on — simply because you didn’t need anything?

Maybe start there. 👇

undefined undefined

Copywriter & Brand Clarity Specialist | I help founders and growing brands sell with clear messaging that sounds like them and actually converts.

I sucked a lot when I started out.

If you want to suck less, do this:

GET MORE REPS.

Not more courses.
Not more strategy calls.
Not more branding tweaks.

Reps.

Let’s break this down.

There’s something   @alexhormozi said that hit me:

You don’t get better by preparing.
You get better by doing.

When I first started, I tried everything.

I worked with people for free.
I tested offers.
I delivered messy drafts.
I fixed mistakes in real time.

And yes…

I sucked.

But every free project showed me something.

Where my messaging was weak.
Where my delivery broke.
Where clients got confused.
Where I needed to tighten up.

That’s how I got better.

Not from theory.
From friction.

Most founders delay execution because they’re scared of looking bad.

So they:

Polish.
Tweak.
Redesign.
“Plan.”

Meanwhile, the real growth is sitting in one place:

Helping real people.
Even for free.

Yes, free.

Here’s what most founders get wrong about free work.

They think:

“I’m losing.”
“I’m being used.”
“I’m getting the short end.”

Wrong.

Free customers are not losses.

They are impression points.

They help you:

– Get the kinks out
– See where your delivery breaks
– Hear real objections
– Refine your messaging

You learn faster from 5 real humans
than from 50 YouTube videos.

And here’s the part most people ignore:

Free clients often turn into:

A. Paying clients
B. Referrals
C. Testimonials that attract better buyers

But this only works if your mindset is right.

If you believe:
“People will waste my time”
You’ll resent the process.

If you believe:
“This is practice. Data. Positioning.”
You’ll extract value from every interaction.

People don’t just buy your offer.

They buy the confidence behind it.

And confidence doesn’t come from theory.

It comes from reps.

Now I suck Less
because I did more.

And you will too
if you’re willing to get the reps.

PS:
When was the last time you did something messy on purpose…

just to get better?

Be honest 👇

I couldn’t figure out why some people get followed on LinkedIn…and others don’t.

>>Both post consistently.
>>Both share insights.
>>Both sound smart.

✅But one builds influence.

❌The other just builds content.

Last year, someone told me,
“I’m building my thought leadership on LinkedIn.”

So I asked a simple question.
“What do you believe

She paused.

Then started listing things she read.

>>Books.
>>Podcasts.
>>Other creators’ posts.

That’s when it clicked.🫰

Most people don’t lack content.
They lack conviction.

We’ve confused information with leadership.

If you can summarize what everyone else is saying, you look smart.

But you don’t look original.
And original is what earns followers.

Not volume.
Not consistency alone.
But Perspective.

The kind that sounds like:

“This is what I’ve seen.”
“This is what I’ve learned.”
“This is what I no longer agree with.”

That tone doesn’t come from research alone .
It comes from experience.

You can teach and be useful.
You can empathize and be relatable.

But the moment you calmly say,
“I see it differently.”

That’s when things shift.
That’s when people stop scrolling past you…

and start paying attention to you.

You don’t become followable
by collecting ideas.

You become followable
by forming your own thoughts .

PS:
When you post — are you explaining…

or are you expressing what you actually believe?

Be honest 👇

#BrandClarity #Entrepreneur #CopyThatConverts #MomsInBusiness #founders

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