Florin Armasu's Linkedin Analytics

Entrepreneurial thinker, ideas implementing and responsible problem solver with a data-driven approach, specializing in CRM optimization, AI strategy & implementation, digital business & growth, strategic partnerships, data intelligence, eCommerce, and lead acquisition & nurturing. Professional Experience: - Founder and CEO of Data Innovation, providing Martech partnerships, strategic consulting & CRM Optimization services for the past 4 years to clients like Nestlé España, Brown-Forman, FNAC, Reworld Media - Over 10 years of experience in CRM, media, and eCommerce, including managing the digital agency of Reworld Media. Intrapreneur. Project Manager. - 8 years in consumer electronics Retail as Marketing and Sales manager at Flamingo/Flanco, akin to Mediamarkt. Proficiency: - Enthusiast of new technologies, CRM, data, AI, focused on problem-solving and business value. - Expert in redesigning and implementing efficient workflows, integrating platforms like Salesforce Marketing Cloud, Tableau, and other CRM Tools. - Platform & Marketplace Marketing : Deep understanding of strategy, content, context, segments, partnerships & collaborations. - CRM & Data Analytics: Optimization of database and CRM systems for enhanced profitability. - Omnichannel Commerce: Expertise in WhatsApp and omnichannel social commerce, driving seamless customer experiences - Strategic Leadership: Expert in formulating and executing long-term business strategies that leverage AI and digital transformation.