I help Web3 brands build and grow their audience | Bitcoin & Tokenization Expert | Family Man, Community Man

I discovered Bitcoin in 2017 while working at eBay. Within a year, I'd gone all in on crypto. Haven't looked back.

In 2018, ICOs were the thing. I led marketing for a $3M raise. A few months later, ICOs were dead.

In 2021, NFTs were the thing. I was Head of Marketing for a $4M sellout. A year later, the floor collapsed.

I started to notice a pattern: crypto moves in waves, and most people drown chasing the last one.

So when I joined INX as Director of Growth in 2023, I paid attention to what was different. 

Tokenized real-world assets. Institutional infrastructure. Regulatory clarity.

This was the bridge between TradFi and crypto that everyone had been waiting for.

In early 2024, I fulfilled a lifelong dream of captaining my own ship. 

Together with my partner, we built and scaled a Web3 marketing to six-figures in a matter of months. 

Today, I help founders find their voice and turn LinkedIn into a lead gen engine.

You're building something real. You know your product. But content feels like a grind, your posts aren't landing, and you're invisible to the people who matter.

I fix that.

Positioning. Content strategy. A system that generates inbound without burning you out.

If that sounds like what you need,  let's talk.

Been in crypto for a decade & I only just realized something that broke my brain.

Crypto was never built for humans.

We were just the test users.

Think about what's happening right now.

AI agents are coming online at a rapid pace. 

They're trading, providing services, coordinating with each other — 24/7, without human intervention.

And here's the thing that hit me:

These agents can't use banks.

Try to open a bank account as an AI agent. You can't.
- Need a Social Security Number
- Need to verify human identity
- Need KYC documentation
- Sometimes need to show up in person

An AI agent has none of these things. 
An AI agent doesn't have a passport. 
Doesn't have a birth certificate. 
Doesn't have a face to show on a video call.

But crypto?

"Send me a wallet address."

Done. No questions asked. No identity required. Permissionless by design.

Web3 rails give agents everything they need to be a part of the global economy.

✅ Way to receive payment (they provide services, need compensation)
✅ Way to pay for resources (compute, data, API calls)
✅ Way to transact with other AI agents
✅ No human intermediaries (defeats the point of autonomous)
✅ 24/7 operation (banks close on weekends)
✅ Instant settlement (AI operates at machine speed)
✅ Programmable money (smart contracts for coordination)

The answer was never really "humans need decentralized money."

The answer was: "Machines will."

If you're reading this, you're not late.

You're not even early.

You're present at the creation of something entirely new: an economy where machines are first-class participants.

The skills that matter:
- Understanding AI
- Understanding crypto
- Building at the intersection

The tools that matter:
- Tokens that AI agents will actually use
- Infrastructure that powers agent transactions
- Protocols that solve agent coordination
- Security infrastructure that solves for agents going rogue

The mindset that matters:
- Stop thinking like a consumer
- Start thinking like an investor in machine infrastructure

Crypto was never really for us.

We were the beta testers. The early users who stress-tested the system. The ones who proved it works when everyone said it wouldn't.

Now the real users are arriving.

They're not human.

And they're going to need everything we built.

David Azaraf

Nice to e-meet you legend. 

I'm David, but my buddies call me Dudu. If I had to capture my vocation in a brief sentence, I would say that I am passionate about empowering people to reap the financial opportunities generated by exponential tech.

An avid enthusiast of both the creative and the quantitative, I have blended both throughout my 8-year career in tech, 6 of which have been spent scaling companies and communities in the crypto space. 

My journey has taken me to some fascinating domains including SEO, PPC, Google Cloud Platform, Google Analytics, Python, Pandas, Product, PR, Content Creation, Affiliate Marketing, Tokenomics, DeFi, NFTs. Some might say that I'm a jack of all trades, a master of fun. 

When I'm not juicing the growth engine, I can be found in the gym or in the kitchen, probably talking about #Bitcoin. I'm also extremely passionate about Ayekah, a charity I co-founded to provide food security to poor families in my native SA.

Hit the 'follow' button or send me one of those connection requests if you want to discover more about Bitcoin, blockchain, and the future of finance. 

To the moon!

Keeping humans in the loop as the agentic economy takes over.

Crypto is just a tiny silver of the $500 trillion global market. 

That's why tokenizing real-world assets has 1,000x more upside than altcoins.

Aram, Anton and I were joined by Melvis Langyintuo, the Executive Director of the Canton Foundation, to go deep into their solution for bringing traditional capital on-chain. 

Here are some of the highlights from our chat:

→ The Canton team has been building for the better part of a decade despite only going live in 2024. Preparation meets market timing.

→ Broadridge's Distributed Ledger Repo platform runs on Canton and processes more than $8 trillion per month in repo transactions. That's 3% of the total repo market running on blockchain rails.

→ Opt-in, composable privacy is a core part of Canton's tech. Developers choose which parts stay private and which run publicly. This solves the "institutional can't use public chains" problem.

→ DTCC, the central clearing and settlement backbone of US financial markets, selected Canton to support RWA tokenization. DTCC clears ~$10 trillion in securities transactions daily.

→ In September 2025, Digital Asset and major financial institutions moved US Treasury bonds onto Canton and used them as collateral with near-instant settlement. This process normally takes days in traditional finance. 

→ The Canton Foundation is making a big push to support builders bringing Web3 innovation to Canton. Melvis mentioned prediction market applications using Canton's private/public hybrid setup.

The tokenized RWA market exceeded $36B (ex stablecoins) as of late 2025, over 2,200% growth since 2020. 

And we're still in the first inning.

If even 5% of traditional assets move on-chain, that's tens of trillion of inflows.

RWA infrastructure is quietly becoming the most important narrative in Web3.

I help Web3 brands attract attention, credibility, and demand.

The Great Dislocation of jobs by AI just reached a major milestone.

Jack Dorsey aka Satoshi Nakamoto just cut 40% of Block's workforce.

4,000 people. Gone. In a single day.

The crazy thing is that his business is booming.

Gross profit is growing, customers are increasing, and profitability is improving.

So why did those people get fired?

As Dorsey put it: "Intelligence tools have changed what it means to build and run a company."

And then the line that should keep every professional up tonight:

"Within the next year, I believe the majority of companies will reach the same conclusion and make similar structural changes."

He's not wrong.

The question isn't whether this wave is coming for your job. 

It's whether you'll be the person who gets cut, or the person who becomes 10x more valuable because you saw it coming.

Here's how to prepare:

𝟏. 𝐄𝐱𝐭𝐫𝐞𝐦𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐬𝐦

The pessimist sees AI and panics. The optimist sees AI and builds.

One-person million-dollar businesses are about to explode. 

The tools exist TODAY to build products, create content, and serve customers at scale, without hiring anyone.

Dorsey just proved that a team of 6,000 can do what 10,000 did. 

What can YOU do with AI that you couldn't do six months ago? That's your opportunity.

𝟐. 𝐔𝐬𝐞 𝐀𝐈 𝐄𝐯𝐞𝐫𝐲 𝐃𝐚𝐲, 𝐋𝐢𝐤𝐞 𝐘𝐨𝐮𝐫 𝐉𝐨𝐛 𝐃𝐞𝐩𝐞𝐧𝐝𝐬 𝐎𝐧 𝐈𝐭
Because it does.

Not "I've tried ChatGPT." Not "I understand AI conceptually."
Use it for everything. Writing. Research. Code. Analysis. Strategy. Planning.

Make it so embedded in your workflow that working without it feels like typing with one hand.

𝟑. 𝐎𝐫𝐠𝐚𝐧𝐢𝐳𝐞 𝐘𝐨𝐮𝐫 𝐊𝐧𝐨𝐰𝐥𝐞𝐝𝐠𝐞
AI amplifies what you already know. 

But only if that knowledge is organized.

Keep notes. Build systems. Document your thinking. Create templates for how you solve problems.

The people who will thrive are feeding their accumulated expertise into AI and getting superhuman output.

𝟒. 𝐋𝐨𝐨𝐤 𝐟𝐨𝐫 𝐏𝐫𝐨𝐛𝐥𝐞𝐦𝐬 𝐚𝐧𝐝 𝐒𝐨𝐥𝐯𝐞 𝐓𝐡𝐞𝐦
The biggest opportunity right now is helping others navigate this transition.

Automate something. Build a tool. Create content that educates. 

Bridge the gap between "AI is scary" and "AI is useful" for the people around you and you'll be set for the age of AI.

𝟓. 𝐏𝐫𝐨𝐭𝐞𝐜𝐭 𝐘𝐨𝐮𝐫 𝐏𝐮𝐫𝐜𝐡𝐚𝐬𝐢𝐧𝐠 𝐏𝐨𝐰𝐞𝐫
Here's the part almost nobody is talking about.

AI should make everything cheaper. 

When a smaller team does the work of a larger one, costs collapse. 

That deflation should reach your wallet.

But it isn't. In fact, life is getting MORE expensive. 

Every time technology creates productivity gains, central banks print money to "manage the transition." 

Dorsey knows this. It's why Block holds Bitcoin on its balance sheet. 

TLDR
Be optimistic. 
Use AI every day. 
Build on your previous work.
Earn your money by being useful. 
Spend less than you earn and stack sats. 

The future is bright, but only for those who prepare for it.

taplio

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