Profoundly

Profoundly is an exclusive platform for vetted experts that help HubSpot users with everything from simple tasks to complex integrations. No unnecessary sales pitches. No complex contracts. Just expert help, fast.


Leading the transformation of how HubSpot expertise is discovered, shared, and valued. At Profoundly, we're building infrastructure that enables natural value flow in the HubSpot ecosystem, where:

Experts can build sustainable success on their own terms
Knowledge flows freely to where it creates most value
Impact multiplies through natural network effects
Success compounds through genuine connection
Communities form around shared growth

As Founding Pro, I focus on illuminating paths that enable both Pros and organizations to realize the full potential of HubSpot's customer platform.

Founding Pro

Conveying Your Message LLC

As HubSpot Creator & Coach, I guide organizations through comprehensive digital transformation using HubSpot's customer platform. My role combines strategic advisory with hands-on implementation support:

- Create and document transformation frameworks that bridge technical capabilities with human understanding, enabling sustainable adoption of HubSpot's evolving platform features

- Lead complex post-sale implementations focusing on order management, customer portals, and revenue operations optimization

- Develop practical approaches for bridging critical knowledge gaps in industrial and manufacturing sectors

- Guide cross-functional teams through cultural and operational transformation while maintaining focus on customer experience

- Share insights and methodologies through daily educational content, helping organizations navigate the intersection of technical possibility and human adoption

HubSpot Creator & Coach

Co Host

Let's Build Media

Created and led a transformative educational content network focused on closing knowledge gaps in the HubSpot ecosystem through:

Daily live shows reaching thousands of HubSpot professionals
15 specialized series covering critical platform capabilities
30+ expert co-hosts sharing deep implementation knowledge
350+ episodes of practical, actionable education
Community-first approach to knowledge sharing


Built a creator collective that demonstrated the power of enabling natural value flow in the HubSpot ecosystem, laying the foundation for Profoundly's broader transformation mission.

Founder

Stored Energy Systems LLC (SENS)

As the Head of Marketing, my role is to align the organization around customer-centricity and develop robust marketing capabilities. I play a leading role in creating and managing a plan to achieve sustainable, profitable growth.

Our marketing mission at SENS is to drive revenue growth by enabling, empowering, and guiding SENS and its stakeholders to be the most accessible, trusted, and valuable resource online and face-to-face for the people and communities we serve.

SENS non-stop DC power systems, mission-critical filtered chargers and engine start chargers keep vital industries in business by helping insure against the risk of loss of life and property in case of commercial power outage.

Some of the best-known oil and gas providers, utilities, data centers, hospitals and government operations, such as air traffic control, depend on tens of thousands of SENS products to keep electric power, information, transportation and industrial processes from failing due to lack of power.

Contact me at chrisc@sens-usa.com and I can help connect you with a team to help you determine the best solution for your genset engine start, industrial power, or battery monitoring needs for your critical infrastructure. Can't wait to work with you.

Head of Marketing

Rigaku

Excited to help the many divisions of Rigaku transition into the new world of digital marketing, sales, and customer success. 

I am charged with inspiring and empowering teams across 6 divisions in the Americas to serve many different people from a diverse set of industries and communities. Lucky for me, I've never met a more passionate, knowledgeable, and welcoming group of people in my life. They realize that the landscape has changed and are ready to adapt to ensure the best experiences for our customers. We aim to be the most accessible, trusted, and valuable resource for Analytical X-ray & Laser knowledge, tools, and training in the world.

Since its inception in 1951, Rigaku has been at the forefront of analytical and industrial instrumentation technology including: 

X-ray diffraction (XRD), thin film analysis, X-ray fluorescence (XRF) spectrometry, small angle X-ray scattering (SAXS), protein & small molecule X-ray crystallography, Raman spectroscopy, Laser-induced breakdown spectroscopy (LIBS), X-ray optics, semiconductor metrology, X-ray sources, X-ray computed tomography (XCT), nondestructive testing (NDT), & thermal analysis.

Communities served include:

Academia | Aerospace | Automotive | Batteries | Biotech | Cement | Consumer Goods | Electronics | Energy | Environmental | Food Processing | Geology | Glass | Inspection & Testing | Metals | Mining | Nuclear | Petrochemical | Pharmaceutical | Photovoltaics | Polymers | Research | Security & Defense | Semiconductor | Solar | Thin Films | Transportation

We view our customers as trusted partners and look to Empower them to Protect the Present and Develop the Future.

Contact me and I can help put together a team to help you determine the best solution for your analytical and training needs for life sciences, material analysis, or material identification. Can't wait to work with you.

Director of Marketing

Metal Analysis Group

I help people in the Metals industry test their product FASTER and SAFER using HANDHELD LIBS technology to INCREASE PROFITS and ROI.  People I help are in Scrap Metal Recycling, Positive Material Identification (PMI) testing, Metal Processing & Manufacturing Quality Control in Foundries and Mills, Metal Fabrication Quality Assurance for Parts Repair & Manufacturing, and Metals Inspection & Testing. The products and services Metal Analysis Group can provide are best suited for people in the following applications & industries:

Aerospace
Automotive
Cement
Consumer Goods
Electronics
Energy
Environmental
Food Processing
Glass
Inspection & Testing
Medical
Mining
Nuclear
Oil & Gas
Pharmaceutical
Plastics
Recycling
Sand
Security & Defense
Transportation

Inside Sales & Marketing Consultant

In this podcast series, Masters of PMI on The Manufacturing Show, my goal is to help you be successful with Positive Material Identification and truly master your metal testing wherever you may be in the metal supply chain. All the way from Scrap Metal Recycling and Metal Production at Foundries and Mills, to Metal Parts Fabrication and Inspection, PMI testing plays an important role in making sure everyone knows which metal they are working with in order to avoid material mix-ups that can lead to unhappy customers, expensive recalls or even catastrophic accidents like oil spills, plant explosions, and airplane crashes. We don’t like those things, right?!

Podcast Co-Host of The Manufacturing Show

Chris Carolan Consulting

Marketing Consultant

ASI Standards

Grew sales by 10% in 2017 and by 20% in 2018. Led website redesign and e-commerce implementation projects to greatly improve visibility and lead conversion.

Responsible for planning and implementing sales, marketing, and product development programs, both short and long range, targeted toward existing and new markets.

Primarily focused on Standards and Services for the petroleum and polymer related industries. Complex formulations for XRF analysis is our specialty.

Director of Marketing and Sales

Product Marketing Manager

Production and QC Manager

My primary responsibilities are analyzing our petroleum calibration standards to ensure quality and accuracy before getting shipped to the customer. I am also responsible for production of polyethylene standards (plastic discs/powders) as well as some special projects such as paint on film. Secondarily I assist with production of petroleum standards and dangerous goods shipping ( dangerous goods certified shipper).

Chemist/ Safety Officer/Quality Assurance

Produced liquid calibration standards for the petrochemical industry
Researched and produced ROHS/WEEE standards
Provided analysis for in-house standards using an XRF instrument
Calibrated an XRF instrument
Certified shipper of dangerous goods
Retrofitting lab/business to conform to OSHA guidelines

Chemist/Safety Officer

Co-Founder & Head of Revenue | Co Host of the Manufacturing Marketing Show | Growth leader obsessed with Customer Experience

I'm passionate about solving the HubSpot knowledge gap through hands-on expertise and collaborative problem-solving.

As the Founding Pro at Profoundly, I'm transforming how HubSpot expertise flows between those who need help and those who provide it. Our platform connects HubSpot users with vetted experts ready to help with everything from quick fixes to complex integrations – no unnecessary sales pitches, no complex contracts, just expert help when you need it.

My journey to this role follows a pattern I've seen throughout my career: discovering critical knowledge gaps in complex technical fields and building bridges to close them. This pattern has repeated whether working with certified reference materials, analytical instruments, or digital transformation.

I started in material quality control for petrochemical and polymer industries, where serving diverse customers with customized materials taught me the importance of understanding the needs of not only the customer but also the customer's customer. This early experience building solutions at the intersection of technical complexity and practical application shaped my approach to all future challenges.

Two years with MAG deepened my perspective on the analytical instrument side of business, working across Marketing, Field Sales, Inside Sales, Internet Sales, and Sales Enablement. This gave me crucial insights into the needs of buyers, customers, and internal stakeholders including direct sales, manufacturer reps, service teams, and supply chain partners. I discovered my talent for training and empowering customer-facing teams to provide exceptional experiences.

This journey led me to HubSpot, where I've become deeply engaged in helping others navigate the platform's technical complexity while achieving practical business outcomes. I've found that the most valuable solutions come not from isolated expertise but from collaborative problem-solving that addresses both technical details and strategic context.

With Profoundly, I'm focused on democratizing HubSpot expertise – making it accessible, practical, and immediately valuable. Whether through our daily shows, expert marketplace, or educational content, we're creating paths to success that anyone can follow.

If you're facing HubSpot challenges, I'm here to help in multiple ways:
- Book a direct consulting call: https://meetings.hubspot.com/chris-carolan1/consulting-call
- Explore expert help options at Profound.ly
- Join our daily "Let's Build" shows for free problem-solving and education

Let's transform your HubSpot experience, together.

Headed to Colombia for a couple months. Hey HubSpot Latin America, can I come check out the office?! Worth a look .Gabrielle H. ? 

In other news, since I can't resist the chance to teach and coach, I just logged into the United screen in front of me... 

After it said, Hello Christopher... 

After I changed my seat 30 minutes ago... 

In economy class. 

Hyper personal experiences will take over in 2026. Like you have never seen. And it's not reserved for B2C. Likely the easiest way for you to stand out from your competition moving forward. 

Check out valuefirstteam.com, scroll to the bottom of any page and join us next week to see how you can build out your HubSpot to do just this!

Chris Carolan

A Profoundly Value-First HubSpot Coach for CX, AI, RevOps, Quote-to-Cash, Orders | Founding Pro @ Profoundly | Human Context Engineer

🔴 GOING LIVE: Debating "Data Hygiene Essentials"
Trisha just told me every HubSpot portal needs 3 things for data hygiene:

• Smart associations with conditional logic
• Unlimited bulk deduplication
• Fuzzy matching with automated scheduling

I want to debate this. Hard.

Not because she's wrong—but because I think we're solving the wrong problem.

The Question: Are we buying tools to clean messy data... or building systems that create less mess?

Join us LIVE on LinkedIn in 30 minutes as we explore:

• Why "data hygiene" thinking might be the problem
• What AI data readiness actually requires
• The difference between reactive cleanup vs. proactive architecture
• When tools help vs. when they hide deeper issues

This is Value-First Platform: AI Data Readiness

Co-hosts: Chris Carolan & Trisha Merriam

Join us live or save this post to catch the recording.

Drop a comment if you have strong opinions about data hygiene tools 👇

#ValueFirst #Platform #AI #Data

I have spent my career in and around material quality control. The early days were spent making, developing, qc’ing, selling, and marketing certified reference materials for Petrochemical and Polymer related industries. Serving a diverse group of interconnected customers with a diverse offering of customized materials taught me the importance of not only focusing on the pains and needs of the customer but also the customer’s customer.

Two years with MAG learning the analytical instrument side of Marketing, Field Sales, Inside Sales, Internet Sales, and Sales Enablement gave me a much closer look at the needs of not only our buyers and customers but also a variety of internal stakeholders like direct salespeople, manufacturer reps, service teams, and various manufacturer partners. I thoroughly enjoyed training and empowering customer-facing teams to provide the best experience possible for each and every buyer and customer while driving revenue growth in the process.

Now I see many Industrial & Manufacturing companies are finding high growth to be a double-edged sword. Sales are up, but siloed sales, marketing, and service teams can't keep up with the demand.

This is exactly why I started an Agency with Selim Maalouf --> https://www.linkedin.com/in/selim-maalouf/

At Conveying Your Message, we help industrial and manufacturing companies grow by bringing sales, marketing, and service teams together to deliver a customer experience that matches modern expectations. 

With over 25 years combined working with industrial companies, we have an intimate understanding of their challenges.



𝐇𝐨𝐰 𝐰𝐞 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮
-------------------------

1) 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐆𝐫𝐨𝐰𝐭𝐡 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐢𝐧𝐠

We work closely with you to develop a customer-centric blueprint that aligns your sales, marketing, and service teams with business goals and objectives.


2) 𝐇𝐮𝐛𝐒𝐩𝐨𝐭 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧

As HubSpot solutions partners, we help you create a single source of truth customer platform that facilitates seamless teamwork and effective communication among your teams.


3) 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐭 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧

Our demand generation strategies focus on helping you build a resource efficient content creation system to reach a wider audience and drive meaningful engagement.


If you are looking for partners who speak the language of industrial business to drive strategic alignment and growth, we're ready to help.

Visit www.conveyingyourmessage.com and get your sustainable growth journey started today!

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