Carrie Mott

Technology & Climate Obsessed Marketing & GTM Executive | Fullstack Marketer | CMO | Revenue Marketing | Board Advisor

With 25 years experience in leading marketing & communications teams in the B2B technology sector, I have led high-performing marketing & sales development teams for Tier 1 technology brands including FullStory, Dynatrace, PagerDuty, Okta, Salesforce, Infor, Intel Security, McAfee, EMC, VMWare, IBM and Gartner. 

As an award-winning, customer-focused professional, my roles have focused on pipeline generation, differentiated brand awareness & thought-leadership creation across all channels (direct, partner, social & digital).

You can count on a curious, technology-obsessed, passionate, people-focused, results-driven & inspiring leader with a strong work ethic & great sense of fun!

EXPERTISE:
- Pipeline generation & growth strategy
- Strategic marketing & business planning for Global & APJ 
- Integrated marketing communications programs
- Social and digital marketing
- Channel & partner marketing
- Thought leadership research & content creation
- Public & government relations
- Account Based Marketing
- Leading, developing and motivating high performance SDR/BDR Teams
- Stakeholder management, teaming & cross-functional collaboration
- Team development & cross-functional business leadership

Founder & Managing Director

We’re so excited to share… our first official Women In Digital event series of 2026 🕵‍♀️ 📊 "Data In, Data Out" kicks off our program for the year, and honestly… we couldn’t think of a more important (or timely) conversation to start the year with 🚦🧭 

Across Brisbane, Sydney and Melbourne 🌏, we’re bringing together brilliant minds from data, digital, product, engineering, security, marketing, technology and leadership to unpack how data is collected ➡️ interpreted ➡️ used in real-world environments — and where things can (and do) go wrong ⚠️🧨

Because as 🤖 AI + automation accelerate, what goes IN absolutely determines what comes OUT.

🔍✨ Recent research from ADAPT reveals a big, uncomfortable truth 👀👇
Nearly 80% of Australia’s top Data & AI leaders say their data isn’t ready for AI…despite strong momentum in AI strategy and experimentation. 🤨 

That gap between ambition and readiness is exactly why conversations around data quality, bias, maturity and governance are no longer “nice to have”....they’re mission-critical.  

This series is designed to be practical, honest and grounded in lived experience 🙅‍♀️📉 We’ll be diving into:
🔹 What “good data” actually looks like (spoiler: it’s not just dashboards 📊)
🔹 Where bias sneaks in 🕵️‍♀️ across the data lifecycle
🔹 Accountability & ethics in data-driven decisions ⚖️
🔹 Turning insights into real impact 💥
🔹 Hard lessons learned when data gets it wrong 😬

📍 Brisbane | Wednesday 11 February 🗓️
Hosted by Women In Digital & Cisco 🤝
📌 Cisco – 5/340 Adelaide St, Brisbane City
We’re thrilled 🤩 to be joined by:
Karyn Smith - bdna + Craig Dargusch - Cotality + Katrina Edgar - Cisco
👉 🎟️ Register for Brisbane: https://lnkd.in/g_vwVMnk

📍 Sydney 🌆
Hosted by Sekuro 🔐
Panel includes: Catherine L. CrowdStrike + Joseph Gurney, Insight + Varsha Nimalendran,  Endeavour Group + Patricia Droguett, Software at Scale
👉 🎟️ Register for Sydney: https://lnkd.in/gvze4Vzh

📍 Melbourne 🎨
Hosted by IM Systems
Panel includes: Su Jella (MAICD, MBA) + Nano Insights, Laura Parr + Google
+ Sophia Duan, La Trobe Business School, La Trobe University School
👉 🎟️ Register for Melbourne: https://lnkd.in/g6KiC_Yq

💬✨ Why this matters to us 🦾 🕵‍♀️ 
As Tracey Spicer AM GAICD writes in Man-Made... “When systems are built without diverse voices, they quietly encode inequality at scale.” 

Data is not neutral. AI is not objective. And at Women in Digital, we believe these conversations belong out in the open, with diverse voices around the table. 

We’d love to see you there. Bring your questions ❓ Bring your curiosity 🔍 Bring your lived experience 💬

#WomenInDigital #DataInDataOut #DataEthics #DigitalLeadership #WomenInTech #Bias #Privacy #DataGovernance Holly Hunt Angela Luciana Pina Yates Alyssa Hughes

Carrie Mott 👩‍🎤

SaaS Tech & Climate Obsessed Marketing & Business Development Executive | Fullstack Marketer | CMO | Revenue Marketing | Board Advisor

If you are keen to see the scales balanced for gender equality across our digital professions 👩‍🔬👩‍💻👩‍🎤🤹‍♀️👩‍🔧👩‍🎨 make sure you join Holly Hunt, myself and our wonderwomen in digital at this years International Women's Day 2026 events in Brisbane Sydney and Melbourne ✨ ⚖️ 💃

Founder & CEO | 40 under 40 Inspiring Female Leader | Creator of Women in Digital

This International Womens Day we're getting on the road and would love to see you as we host some of Australia's top leaders in Technology for an important conversation on what Balancing the Scales really means. 

📍SYDNEY (4th March) - https://lnkd.in/grb_E6DZ
📍MELBOURNE (5th March) - https://lnkd.in/g9_VW_WM
📍BRISBANE (6th March) - https://lnkd.in/gidZTTwS 

A big thank you to Cisco and Data#3 for their partnership in Brisbane, and to ACS (Australian Computer Society) in Sydney. 

I can't wait to hear from these incredible speakers: 
Angela Ryan Peggy Renders Belle Lajoie Miranda Ratajski Annabel Zhou Catherine Ball Alicia Valderrama Sarah Bradley Dayle Stevens OAM Daisy Wong Rachael Sandel Sam Fariborz Dr Ariella Heffernan-Marks

Kate Jones Alyssa Hughes Angela Luciana Pina Yates

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