The Sales Leadership Academy

In founding the Sales Leadership Academy, I wanted to bring a more relevant approach to sales leadership considering the times we are in - incorporating the four strategic pathways of systemizing sales leadership, commercializing self leadership, optimising strategy and contextualizing story. 

Apart from sales, marketing and delivery, other roles I am responsible for include, but are not limited to:

Designing and delivering transformational programs (Self-Led Programs, Cohort Group Mentoring, an Elite Mastermind and 1:1 coaching/mentoring) for B2B sales leaders seeking to scale influence, increase impact, and commercialize their expertise.

Developing proprietary IP, leadership frameworks, and programs that address real-world sales leadership challenges.

Coaching and mentoring emerging and established sales leaders to drive revenue, increase visibility, and lead with conviction.

Overseeing strategy, branding, and content for all Academy programs and keynotes.

Building thought leadership and community through speaking, content creation, and executive-level engagement.

Leading the design and evolution of flagship programs such as The Revenue and Role Clarity System™, The CoachSella Experience™, and The Sales Leader of Influence Signature Program

Chief Influence Officer

Sales Leaders Global LLC

Whether you need to inspire a large audience at a conference or energize your team for a critical initiative, I deliver keynotes that educate, inspire, and shift thinking toward impactful results. 

From 18-minute TED-style talks to one-hour power-packed sessions, my optional in-house or breakout workshops include (but are not limited to):

💥'Deliberate Accountability: Turning Plans Into Results' 
🔺 Focus: Teaching leaders to act with intention, hold themselves and others accountable, and execute strategies effectively.

💥'Deliberate Momentum: Deliberate Momentum: Building Resilience, Adaptability, and Antifragility'
🔺 Focus: Equipping leaders with the tools and mindset to thrive in uncertainty, adapt to change, and emerge stronger from challenges

Each workshop is aligned to the Deliberate Disruption Model and designed to resonate with association business owners and sales teams alike.

To check availability and explore my programs, visit www.BernadetteMcClelland.com

Sales KickOff and Keynote Speaker on Sales Leadership & the Power of Deliberate Disruption™

Harvard Business School

I have had the pleasure of being in the first cohort of HBS students who incorporated 'professional selling skills' into their MBA program and continue to work with them as the program begins to grow even more.

Sales Coach and Mentor

Breakthrough

In-prison volunteer opportunities include coaching our people at our milestone events and in-classroom coaching sessions to provide additional content and feedback across our 32 week program that includes soft skills and entrepreneurial mindset skills.  'The Challenge' consists of Kickoff, Mock Interviews, The Business Pitch, The Business Pitch Competition and Graduation.  We currently run our programming inside four facilities here in Colorado: La Vista Correctional Facility, Arkansas Valley Correctional Facility, Colorado State Penitentiary, and Centennial Correctional Facility.

Volunteer Mentor and Coach

University of Colorado Boulder - Leeds School of Business

Working with the Leeds School of Business (Colorado University) as a coach and mentor to Under Graduate Students on their path to professional sales is an honour and one I don't take lightly.

Sales Leaders Global LLC 

Sales Leaders Global LLC is a full-service sales training and leadership consultancy. We partner with businesses ($10M–$100M) to optimize pipelines, elevate sales performance, and enhance leadership capabilities. Our goal: streamline operations and drive measurable financial results.

Our services include consulting, coaching, training, and SKO speaking, all designed to deliver impactful outcomes.

To learn how we can add value to your organization, visit www.salesleadersglobal.com.

Anecdote International

I am an official Anecdote partner certified to deliver the Story Powered Selling (SPS) Program and have been fortunate to have helped roll this program out to hundreds of CTOs, Account Managers and Leaders within Nokia Global (APAC, LATAM, Europe, India and NAM)

Anecdote Partner

APACSMA – The E-University for Sales

Bringing selling and sales leadership skills to sales teams and leaders in the APJ region.

Associate Sales Facilitator and Sales Coach

Robbins Research International

In March 2010, I was honored to join an elite team of just 16 high-performance coaches globally, serving as Tony Robbins’ Master Coach across 12 APAC countries. Working with business owners, entrepreneurs, and leaders, I delivered transformative coaching and achieved exceptional results.

Whilst I did not drink the cool-aid, one of my proudest moments was speaking at Tony Robbins' Unleash The Power Within, where I broke the company record for coaching sales from the stage  - a testament to my ability to connect with audiences and drive action.

“Bernadette McClelland—you’re a superstar! Best to you!”
— Tony Robbins, Peak Performance Expert

“Huge congratulations on an amazing breakout in Sydney! You converted a record number of clients into coaching. So proud of you!”
— Marc Von Musser, Director of Coaching, Tony Robbins Companies

"The Anthony Robbins Coaching Program is unlike any other in the world. Before our coaches are selected and intensely trained and certified in Anthony Robbins' technologies, they must already be certified coaches with a proven track record. Robbins Results coaching positions cannot be purchased. They are earned.

Every coach has not only achieved outstanding results in his or her own life, but has an unrivaled commitment to their profession with more than 250 hours of face-to-face and virtual training. There are fewer than 60 coaches worldwide who meet our high standards. This rigorous selection process is what makes our coaching program the best in the industry."

Asia Pacific's Master Coach for Anthony Robbins

Express Pet Supplies Wholesalers and Importers

As the founder and CEO of Express Pet Supplies and its subsidiary Woof Pets, I led an innovative importer, wholesaler, and retailer of pet supplies across Australia. Recognized for excellence, we won the 2005 Telstra Award for Best New Business and were Runner-Up for the 2006 Powercorp Award for Customer Service.

Our marketing efforts included producing a bi-weekly radio program that engaged the local community with guest appearances and sponsorships, helping us stand out against two major competitors. We actively supported local schools, hospitals, animal rescue centers, and children, earning a reputation as "Australia’s Friendliest Pet Supplies."

While the business achieved remarkable success, the lessons learned during this chapter—including resilience, adaptability, and community-driven leadership—have become integral to the work I do today.

CEO and Owner

Disruption and Business Growth for B2B Sales Environments | Bring More Depth, Disruption and Differentiation| Author| International & Influential High Content Female Speaker

Most sales leaders were top performers in their own right.
They knew how to win.
They knew how to drive business.

But leadership is a different game, today.

Managing numbers isn't enough.
Telling people what to do doesn’t create buy-in.
And just 'doing more' won’t move the needle in today’s messy, uncertain world.

What’s missing?
Conviction.
Influence.
And the ability to lead from the inside out - strategically!

That’s where I come in.

I help B2B sales leaders stop managing activity and start leading with clarity, confidence, and conviction- so they can build high-performing teams, scale their influence, and commercialize the expertise that sets them apart.

Through high-energy keynotes and hands-on leadership experiences, I help leaders shift how they think, feel, and behave, because if you don’t shift deliberately, something or someone else will do it to you or for you.

What I Help Sales Leaders Do:
✅ Step into strategic presence that commands respect and drives decisions
✅ Build systems instead of chaos - no more 'just' chasing KPIs that no longer matter
✅ Hold their team to account without micromanaging or letting the tail wag the dog
✅ Influence internal stakeholders to gain buy-in and be all-in.
✅ Own and monetize their expertise so as to move their career beyond the resume or recommendation

Because leadership today isn’t about more process or pressure. You need to own your personal power.

Results From the Field:
💥 $1.7M deal closed: Two questions from my group coaching changed everything
💥 70% increase in prospecting success: One mindset shift, one team, exponential results
💥 4x registrants for a live event: One CEO clarified his core values - and his lead generation followed
💥 30% lift in productivity: One sales manager stopped guessing and built his own leadership system

Who I Work With:
✔️ Sales leaders who want to move beyond the numbers and multiply their leadership impact
✔️ Entrepreneurial CEOs scaling their sales teams and commercial impact
✔️ Executive teams ready for transformation and not another motivational rah-rah session.

Happy to share...
The Sales Leadership Academy is LIVE and built for leaders ready to scale their influence, multiply their impact, and commercialize their wisdom. (Not just their resumes.)

If you’re ready to lead with conviction, and develop a team who does the same, then let’s talk.

Because disruption is inevitable however, your response to it is optional.

And choosing to lead is always deliberate.

📞 +1 720 346 075
🌐 www.BernadetteMcClelland.com and 🌐 www.SalesLeadershipAcademy.com

THE KIND OF LEADERSHIP NO ONE TALKS ABOUT

We’ve spent our anniversary in some wild places...

👉 on a glacier in Iceland,
👉 aboard the Chattanooga Choo Choo,
👉 sailing the Mississippi on a paddle steamer,
👉 eating fish and chips on a beach in Queensland,
👉 and gliding over Bar Harbor, Maine.

And yes - we’ve also completely forgotten it three times.

They say change your life, change your environment.

But the environment that shapes how we lead,  and how we live out our dreams ... doesn’t start in the boardroom.
 
It starts at home.

Behind every woman daring to live her dream is often a partner with their own quiet strength

Someone who believes without needing to control,

Who gives space to doubt, recalibrate and shine.

My husband has done all that, and more.

He’s watched me walk inside high-security prisons and walk the Camino solo,

Say 'yes' to stages and sales environments that are 100% alpha male,
 
And encouraged me to pack up our lives and move halfway around the world -

Because he wanted something bigger for me, and believed in that version of me long before I did.

Real leadership begins with partnership and one that models trust, adaptability, belief and a sense of humour!

That’s what I believe true influence looks like - at home and in the workplace.

Do we always get it right? What do you reckon? 

Never....

33 years married today - and still my best decision 💚

And... I beat him to the punchline today! #winning #healthycompetition Tim McClelland

Bernadette McClelland

NICE TO MEET YOU
I'm Bernadette McClelland.

My belief is sales professionals and sales leaders must go to market as 'thought leaders' in the true sense,  not just thought repeaters. Whilst our strategies must include story, our stories must include strategy.  Because our buyers want that!  

With a background in Corporate Australia, a keen understanding of human behaviour, and a natural storytelling style, my approach delivers powerful strategies that help businesses connect and convert economic opportunities like never before.

I'm super proud of the fact that I coach Harvard MBA students on their sales enablement curriculum, was asked to be the Master Asia Pacific coach for Anthony Robbins across twelve countries, and even presented and tested my IP for my latest book, 'SHIFT and DISRUPT: Stop Selling Widgets. Start Selling Wisdom' with the Nasdaq Entrepreneurial Centre. Oh, and I nearly forgot to add that two of my six books have been endorsed by the legendary Brian Tracy himself.

But one of my proudest accomplishment and biggest deals I have ever got... was self petitioning a proposal outlining my economic value to the USCIS (US Federal Govt) and being granted a Green Card as an 'Alien of Exceptional Ability in the field of Sales Leadership'  (recognizing me in the top 1% globally!) enabling full residency in the USA and bringing my expertise to an even wider audience. 

Named in the Top 50 Speakers globally by Top Sales World, I've been so fortunate to take my messages of mindset, mental models and more meaning in our sales conversations to stages all over the world, from the UK to the USA, from New Delhi to New York City, and even Bangkok to Brisbane.

My articles have been featured in prestigious publications such as The Age, BRW, India Economic Times, Jeweller Magazine, and Australian Financial Review with my latest coup being a cover girl for the Top Sales Magazine. 

So , buckle up and get ready for a thrilling ride filled with game-changing strategies, powerful insights, and a few laughs - because my goal is to make revenue growth fun and easy!

P.S. If you want to visit my YT Channel just key in @TheStorySeller
P.P.S. If you want to have a conversation around strategy and revenue generation through StorySelling in your sales organisation please call me direct on +1 720 346 0757

Helping CEOs & CROs Close the 50–70% Leadership Gap Costing Them Growth | Keynote Speaker on Deliberate Disruption™ | Creator of the Sales Leader of Influence Method™ | Founder, Sales Leadership Academy

BACK HOME ... 

...after a career-changing and (dare I say, thanks to one speaker in particular) life changing week in Vegas.

It's very rare that a group of 16 speakers come together and instantly feel like family, but that's what happened this week. I also cemented a business relationship with an organisation run on values that you don't find in this industry very much today, either and aligned to mine.

As if that wasn't enough, on top of that I got to tick off another one of my goals on my journey through this weird, wacky and wonderful world we live in - sharing my message of:

DELIBERATE DISRUPTION, at IMEX in VEGAS... the largest event in the world for event organisers and conference planners ~18,000 people.

So, from global to local.... let me ask you...

👉 How DO you shift and reinvent yourself in today's world?
👉 How DO you level up your standards?
👉 How DO you ensure the right people are around you?
👉 How DO you invite new opportunities in?
👉 How DO you choose to lead with courage, conviction and clarity?

Because that's what we might want to be focussing on to achieve the results we are missing out on...

Now to build on these wonderful opportunities and serve more people...

Thank you Unique Speaker Bureau International and team - Paul Mc Connon, Chris Zweigenthal, Cathy Johnson, Orla B., Kim Botha and Melisa Tsotetsi

CEOS and SALES LEADERS:

If you have a Sales Kick-Off planned or a Conference where you would like someone to speak on the concept of Deliberate Disruption and share ideas on how to shift, disrupt and reinvent the way your team think, feel and act in order to invite in more opportunities, please message me and let's have that conversation together.

#DeliberateDisruption
#SalesLeaderofInfluence
#GiftOfTheGap 
#YouDoNew

Please consider these speakers for their unique thought leadership as well... They deliver!!

Hein Wagner, Kim Calvert, Chester Santos Int’l Man of Memory, Pamela Robinson, April Beyer, Diane Demetre, Colin Iles 🏴󠁧󠁢󠁥󠁮󠁧󠁿🇿🇦🌍 , Lisa Powell Graham, MPA , Claire Boscq , Customer eXperience Energizer, Carolyn Strauss, CSP, CRP, David Gomez, Ed Jordan, Victoria Holtz, PhD, CSP, JEN BUCK  CMT, Rosie Ortiz,

I'VE BEEN THINKING..... 💭 PROXIMITY IS POWER.

It’s a staple phrase my old boss, Tony Robbins, has always said - and he’s 100% right.

Last week I flew home to Denver, cup full after an incredible couple of days in Arkansas.

The conversations were real - UCLA, Coach Wooden, share-cropping, tractors, Greece… and everything in between.

Here’s what filled me up most:
👉 Introducing great people to each other (always feels good)
👉 Inviting someone who’s never been on a podcast to join The Sales Leader of Influence SHOW because he’s the real deal — a sales leader with a story people need to hear
👉 Securing a business partnership with a like-minded, proximity-based human (this one’s going to be awesome!)

Dave Sanderson invited me to what he calls a 'mentor dinner' - intimate and real... and I’m seriously considering starting one here in Denver, just for sales leaders and those aspiring to step into that space.

Because let’s be honest… genuine connection is rare, and deeply wanted. 

The highlight? Meeting Valorie Kondos Field and her husband Bobby.

If you get a chance, read her book  (I'm up to Chapter 7 - Discovering Your Default) - and those that know, know that I talk about disrupting your default!

As Coach Wooden’s surrogate granddaughter - and the former head coach of UCLA Gymnastics (7x NCAA Champs) - she has never tumbled or rolled as a gymnast in her life! 

Proof that leadership isn’t about what you do, it’s about who you are and who you become... the throughline of 'The Sales Leader Of Influence Method'.

And to add to the value of the evening - the amazing Nicole Sifers, founder of ReputationROI personal branding for leaders, and Shawn Herndon, who literally jumped off a tractor and into B2B sales - two examples of the kind of proximity that inspires growth.  Connect with them both!

MY ASK: If you know a sales leader or aspiring sales leader who’d love to connect with peers over a meal once every couple of months here in Denver, let me know - I’ll follow up personally and would love to organise it.

As my friend Colleen Stanley, CEO, says and writes about:  'Be the mentor who matters.'

#SalesLeaders #Influence #Connection

Coach and Mentor to Executive Sales Leaders and High-Performance Sales Teams - helping them fulfil their responsibility for real-world results. | Keynote Speaker on Deliberate Disruption™

DISRUPT YOURSELF BEFORE THE MARKET DISRUPTS YOU!

That’s the message I brought to the stage at #IMEXAmerica this year - and, as luck would have it, it also landed me in front of a red-carpet microphone! 🎤

Big thanks to Maria Ngo and ★ Ray DuGray from VIPNET Media (VIPN) "Inspiring Success One Story at a Time"  for the spontaneous interview about Deliberate Disruption™ and the conversations shaping our industry right now. 

It was fun, fast, and broke up the day in the best possible way!

Appreciate the opportunity to share a few insights on leading change and influence in action - and to Unique Speaker Bureau International for the continued partnership and support.

Because if there’s one truth every leader needs to remember, it’s this:
You can wait for disruption - or you can become it.

My keynote opens doors - whether for sales teams or associations - into how!

#DeliberateDisruption #SalesLeaderOfInfluence #USBIUSA #InfluenceInAction #SKO #Events #Associations

HOW READY ARE YOU, REALLY?

Opportunity doesn’t always knock. 

Sometimes it shows up out of nowhere - and the only thing that matters is whether you’re ready.

Back in the day when I was a mere sales trainee at Xerox, we had an exercise called 'It’s In The Car.'

If we could answer 'yes' to the questions it meant we were positioned for the win.

Something lacking today with many reps.

FIND OUT WHAT I MEAN >>>>>

And download the latest 2025/26 Sales Leadership Insights Report that will add to that concept as well. 

Have a great weekend!

#SalesLeaderOfInfluence #DeliberateDisruption #Conviction #PositionIsPower

THIS BOOK SPARKED SOMETHING IN ME 💥

We’ve all invested in formal mentor programs - I know I have.

Sometimes for information, sometimes for inspiration, sometimes for community, and sometimes simply because we believe that leader will be our person for a season.

This year, I invested in two mentoring programs:

1️⃣ One was informationally aligned but left me feeling empty.
2️⃣ The other, more recent and whilst lighter on information, was transformationally aligned - and it landed right when I needed it most.

But then… there are the mentors we don’t buy into ...

...they buy into us and see our value deeper than we see the value in ourselves.

The ones who show up in our lives unannounced, without a program, price tag, or promise,  yet they can change the trajectory of our life forever.

For me, Colleen Stanley, CEO  is not only a dear friend but one of those mentors.

She calls it as it is - no fluff, no pretence - and I deeply respect that even though  I was intimidated by her the first time we met 12 years ago in Boston 😂 (there’s a lesson in that, too 😉). 

Her new book, launching today, 'BE THE MENTOR WHO MATTERS' is filled with stories that remind us to stop and acknowledge the mentors who shaped us - whether we loved them, wrestled with them, or only later realised the impact they had.

They matter. Because they helped us become who we are. 

And becoming who we are is the real journey we are on!

👉 Grab your copy on Amazon and tag the mentor who made a difference in your journey - https://a.co/d/iyMDsUc

Colleen Stanley, CEO  (Author), LeAnn Thieman (Author) Well done!!

WHAT’S PLAYING SMALL COSTING YOU?

In leadership, the biggest risks aren’t the ones we take - they’re the ones we don’t.

We call it being careful. Strategic. Professional.

But sometimes, it’s just playing small.

And the cost?
Influence and Momentum.

What We’ll Cover

In this episode of The Sales Leader Of Influence SHOW, Bernadette McClelland - keynote speaker, executive coach, and creator of The Sales Leader of Influence Method™ - unpacks:

•Why high performers still hold back (and what it’s really protecting)
•How to spot the assumptions keeping you ‘safe’ but stuck
•The link between feedback, money, and energy - and what each one reveals about your leadership
•How to shift from a lack of attention to intention so your presence has power again

Why It Matters
When you’re leading teams, chasing targets, and managing pressure, it’s easy to default to performance over self-permission and presence.

This conversation will help you recalibrate your leadership energy - so you can stop managing and start positioning yourself with purpose.

Date: October 29th at 5pm ET
Where: LinkedIn Live, YouTube and Podcast Platforms

Bring a notebook. Bring your honesty.

This is for leaders who are done playing small.

EXPAND YOUR INFLUENCE – True Colours. True North. True Grit.
The Sales Leader of Influence Show

When markets shift, teams tighten, and confidence wavers - the leaders who rise aren’t the loudest… they’re the ones with the most clarity and conviction.

Because your influence isn’t built on authority or title - it’s built on how you show up when things are uncertain.
In this live session of The Sales Leader of Influence Show, Bernadette McClelland will unpack how to expand your influence as a sales leader - from the inside out.

You’ll learn:

 How to lead with True Colours - aligning your true self and your trained self so your leadership feels authentic and trusted.
 How to recalibrate your True North - making decisive, values-based choices instead of waiting for “normal” to return.
 How to build True Grit - sustaining conviction, energy, and standards when pressure hits and the path gets messy.
 Why influence is less about visibility - and more about credibility, consistency, and congruence.

And yes - Bernadette will share stories from Vegas, from working alongside global leaders, and from moments where being ‘not ready’ became the exact reason for the next opportunity.

Because when your colours are true, your north is clear, and your grit is real - you don’t chase influence.
You become it.

 October 8th at 5pm ET
 LinkedIn Live, YouTube, and The Sales Leader of Influence Podcast
 Save your seat and join the show!

MERGERS AND ACQUISITIONS ARE TIMES OF UNCERTAINTY

And moments to remember where it is not what happens 

Rather it is how we handle what happens that matters the most ...

I loved the time I spent yesterday with the team  ~100 sales, leaders and CS from AssuredPartners , now a Gallagher company (both in person and remotely),  where we shared ideas around 'Deliberate Disruption' in the context of Leading with Influence, Agency and Intention.

They engaged, laughed (👍), a couple shed a tear and they listened. Now to take action!!!

I walked away feeling extremely connected with comments that included: 

👉'Again I wish I could remember exactly what you said, but yesterday in the moment, it hit right to my heart'

and one that made me laugh out loud with her whilst the sentiment wasn't lost on me either:

👉'I felt I was listening to a sermon, when it hits just right'

It was a true win/win scenario.

❤️ Love what I do! 
❤️ Nailed the brief!
❤️ ~100 Rockstars!


And it would be remiss of me not to mention a special thank you to Kristine Bird and Regina Palaoro for their amazing support leading up to and during the engagement, and to Tom Harper for the opportunity.

#SalesLeaderOfInfluence #InviteChangeIn #FeedbackIsFeedback

MOST SALES LEADERS ARE CHASING INFLUENCE

The real ones? 

They become it.

Because influence isn’t about being louder, busier, or smarter - it’s about creating flow when everything, and everyone else, feels stuck.

Find out what I mean this week + an invitation  >>>>>>

WHY STUCK SALES CONVERSATIONS AREN'T USUALLY ABOUT SKILL OR STRATEGY ...

And why I respectfully call BS on a couple of things in this week's newsletter 

...and more so this weeks Sales Leader of Influence SHOW 😉. 

WATCH/READ/LISTEN below... >>>>

Enjoy your weekend,

Cheers, Bernadette

Check out 'The Sales Leader of Influence' at salesleaderofinfluence.com

POSITION YOURSELF FOR OPPORTUNITY - How Sales Leaders Stay Ready When It Matters Most

💫  Next Up On The Sales Leader Of Influence SHOW

Opportunity doesn’t always knock.

Sometimes it drops out of nowhere - and in that moment, only one thing matters:

Are you ready, or are you not?

Join Bernadette McClelland, Executive Sales Leadership Coach and creator of The Sales Leader of Influence™ Method, for a short, practical session on what it really means to be positioned for opportunity in today’s uncertain market.

We’ll unpack:

⭐ Why readiness is the new edge for modern sales leaders
⭐ The three levels of readiness that drive consistent results - emotional, practical, and energetic
⭐ How to prepare yourself (and your team) to act with calm confidence when they might otherwise freeze

You’ll walk away with simple daily habits you can put into play immediately - the kind that turn preparation into predictable performance.

If you lead people, revenue, or both - this conversation will hit home.

P.S.Download the Executive Insight Report: The New Sales Leadership Paradigm at salesleaderofinfluence.com

 Date: Wednesday October 22nd
 Time: 5pm ET
 Location: LinkedIn Live, YouTube and Podcast Platform

💫 DELIBERATE DISRUPTION STRIKES AGAIN... 

I had such a great time at #IMEXAmerica, I truly was like that kid in a candy store.

And when I say, 'Deliberate Disruption' strikes again, I don't necessarily mean the name of my keynote or the coaching I do.

I mean, shifting things around in your own life truly does open up opportunities that were not there a second ago.

We live in a world of absolute possibility and potential and when you can:
⭐ clear the decks, 
⭐ remove all the BS that is around you and within you and 
⭐ absolutely shine a light on what you have to offer the world

Opportunities open up.

It's a Law...

And if you are pooh-poohing it, then I would encourage you to pinpoint where your resistance really is.

#MotivationMinute? Maybe.

Have a great day and your challenge today is to think of something you can deliberately disrupt about the way you think, feel and act.

#GoVertical!

Thanks to ★ Ray DuGray and Maria Ngo from  VIPNET Media (VIPN) "Inspiring Success One Story at a Time" as well as The Unique Speaker Bureau International for facilitating...

YOU THINK IT DOESN'T MATTER?

Think again!

The Sales Leader of Influence doesn't just cover:

📈 Revenue and Role Clarity
📈Coaching Beliefs, Behaviour and Business Outcomes
📈Thought Leadership through Story, Frameworks and Presentations

It also covers positioning around Identity, Money and Authority....

Why? 

Because that is where your resistance sits...

Happy to have a conversation with you about your sales team or your leadership.

Cheers,
Bernadette

HOW TRULY ARE YOU, YOU, WHEN YOU LEAD?

You know those conversations where you drop your notes, stop worrying about other people, and just go there?

That’s what happened this week on The Sales Leader of Influence SHOW.

I had a conversation with the listeners and those who were on LinkedIn LIVE and talked about feedback, energy, visibility… 

and somewhere in the middle of the show,  I realised I was saying something I hadn’t said out loud before ...

LISTEN/WATCH/READ HERE>>>>

Enjoy your weekend!

THE LEADERSHIP TRAP OF NEED
The Sales Leader of Influence Show

How to dissolve resistance and move from managing lack to leading with desire.

Every sales leader knows the feeling - the pressure to hit target, find pipeline, fix performance.

But what if that constant ‘need’ isn’t driving progress at all?

What if it’s quietly creating resistance?

This week on The Sales Leader of Influence Show, we’re exposing the leadership trap of need - and exploring how to shift from force to flow by leading from want instead of worry.

You’ll learn:

👉 Why 'need energy' creates resistance in sales, leadership, and influence
👉 How to lead from presence over pressure 
👉 How to hold neutrality over needy
👉 How to reconnect to desire over deficit so your leadership expands, not contracts

Bernadette will share her examples of how eliminating resistance is to eliminate the need.

She’ll share how it is so much more than just some fluffy mantra - it’s real tangible shift in how you sell, lead, and live.

If you’ve felt the weight of needing results, recognition, or revenue, this conversation will show you how to move from scarcity to operating with a bit more spine! and from simply managing to building momentum.

Join me LIVE at 3:00 PM MT / 5 PM ET on YouTube and podcast platforms

Lead with soul. Lead with spirit. Lead with spine.

#SalesLeaderOfInfluence #SalesLeadershipAcademy #LeadWithSoulSpiritAndSpine #DeliberateDisruption

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Bernadette McClelland's Linkedin Analytics

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Bernadette McClelland

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