Barney Ware's Linkedin Analytics

Purpose Awards Winner 2023 🏆 Leader of happy, successful teams 😍 Trusted partner to clients 🤝 Passionate about People, Creativity, Brand Communications and Marketing. I ❤ cycling, DJing and collecting dance music (including vinyl, lots and lots of vinyl!). I am an experienced agency leader, brand marketer and client partner with extensive client management, brand/campaign development and communications experience across a diverse range of business, new business and purpose led initiatives. As an emotionally intelligent creative leader, I pride myself on leading effective, efficient and happy teams and building strong, long lasting client/agency relationships that are built upon partnership, trust and collaboration. I am a natural communicator with a strong work ethic, the will to succeed and a passion to make great work based on real human insights and data that delivers growth and prosperity. Key skills, experiences and accolades: - Purpose Awards winner 2023 'Best Equality & Inclusion Cause Campaign' for Speedo Swim United - Epica Campaign Creative Award winner (Axe ‘Smell Ready’ campaign) - Drum Purpose Awards nominated for Speedo 'Swim United' - Developing and delivering purposeful communications and activations - Comprehensive experience and understanding of creative strategy, co-creation/research, and testing - Working with FMCG brands nationally and globally as well as Retail - Pitching and winning - Nurturing and growing business - Part of the senior management team that took Axe/Lynx from 10 years of decline to growth globally - Successfully and effectively managed 9 agencies across the IPG network - Senior client management and relationship building - Strong Production, Social and Digital skills - Emotionally intelligent leadership - Leading teams and mentoring people - Brand advertising and marketing