Amal Alexander's Linkedin Analytics

With 4+ years of experience in SEO, I’ve successfully led strategies across Healthcare, BFSI & Finance, and E-commerce, helping brands recover, scale, and dominate search visibility even in competitive and regulated industries. One of my most impactful projects was in the Healthcare domain, where I: 📈 Grew organic traffic by over 145% in just 3 months for a site previously penalized by Google for spam link activity. Using data-led keyword mapping, trust rebuilding, and SERP-aligned content, we not only recovered but surpassed previous benchmarks. 💰 In the same space, a deep competitor trend analysis and search-intent-focused strategy led to a 320% revenue uplift, simply by aligning content efforts to bottom-of-funnel queries and real user behavior. I strongly believe SEO is a long-term business enabler not just about backlinks and rankings, but aligning with evolving search intent and user needs. 💼 Domain Expertise: Healthcare SEO – YMYL-compliant structures, trust signal restoration, and semantic search coverage. BFSI & Banking Finance Increased traffic by using smart schema markup, lead-focused content, and targeting users at the right moment in their decision journey. E-commerce SEO – Optimization for product/category discovery, internal linking, and conversion-focused pages. 🤖 Special Skills: ✅ AI-Powered SEO Tool Development (Streamlit + spaCy visualizers, bulk schema generators) ✅ Browser Extension Creation (SEO audit automation, competitor data scraping) ✅ Structured Data Expertise (FAQ, Breadcrumb, HowTo, Review schemas) ✅ Penalty Recovery Planning (manual/spam link cleanups, disavow files, content trust rebuild) ✅ Entity-based Content Strategy & Search Intent Modeling ✅ Competitor Content Gap + Performance Analysis