Sunrise Banks

-Lead all internal and external communication functions for the world’s most socially responsible bank. Sunrise Banks prides itself on being a social engine for good by focusing its financial products and services on low-to-moderate income households, families looking to build generational wealth, entrepreneurs who want to create social change, financial technology companies and more.

Communications Manager

Sun Country Airlines

-Lead and support public relations and communications initiatives for Minnesota's "hometown" airline, which operates more than 120 routes serving 90 airports across the U.S., Mexico, Canada, Central America and the Caribbean.
-Work with C-suite executives to reinforce branding and key messages for media interviews, employee communication and social media communication. 
-Develop strategic communication initiatives for workgroups within organization, including pilots, flight attendants, airport workers and corporate employees. 
-Work with local, national and aviation/travel-trade media reporters interested in telling the "Sun Country story".

Senior Communications Manager

Blue Cross and Blue Shield of Minnesota

-Lead and support company communications and public relations campaigns and initiatives focused on social impact and corporate social responsibility
-Serve as managing editor for company blog (blog.bluecrossmn.com)
-serve as media relations point person on CSR/SI-related initiatives and issues at Blue Cross and Blue Shield of Minnesota
-identify and execute key executive visibility opportunities for senior-level leaders through media interviews, public speaking opportunities and writing executive biographies.

Senior Public Relations Specialist

Hubbard Broadcasting, Inc.

Lead planning and execution for daily news and long-term special project coverage for 5 EYEWITNESS NEWS. Produce daily newscasts on tight deadlines with local and national news content, accurate information and authentic storytelling, Coordinate with producers, reporters, and managers for breaking news and special coverage. Gather story ideas, facts and interviews for on air, online and social media content from media relations, PIO and communications professionals. Represent interests of newsroom producers on management team. 
HIGHLIGHTS
-Lead producer on At Issue with Tom Hauser, weekly political affairs program                                                   
-Coordinated newsroom election coverage in 2016, 2017 and 2018                                         		              
-Produced monthly health specials with KSTP-TV Medical Expert                                                                               
-Produced stories for YouSolve cold case investigation series with CrimeStoppers of Minnesota. Led media training for local law enforcement sources to showcase series and put out call for cases                        
-Produced stories related to KSTP media sponsorship of JDRF OneWalk, Goldy’s Run and Summer Harvest for Kids 
-Recipient of four Regional Emmy Awards and Nine Emmy Nominations from Midwest Emmys Chapter

Senior News Producer, KSTP-TV

-Produce evening newscasts for 5 EYEWITNESS NEWS. Duties include story selection and placement, writing, and executing live show from control room. 
-Coordinate daily news coverage with other producers, reporters, and managers for breaking news and special coverage. Generate story ideas, on-air content and online content. 
-Experience producing morning, early evening, and nightly newscasts. 
-Work with media relations, PIO and communications professionals to gather story information, conduct interviews and coordinate news coverage.

Newscast Producer, KSTP-TV

Minnesota Society of Professional Journalists

-Serve as president of a professional organization of 150+ journalists from across Minnesota
-Coordinate and lead monthly meetings of MNSPJ Board of Directors
-Represent MNSPJ at regular gatherings and national SPJ conventions
-Have also served as MNSPJ President-elect (July 2011-July 2012), treasurer (July 2009-July 2011) and board member (July 2006-July 2009)

President

WSAW-TV

-general assignment reporter/photographer/editor 
-fill-in experience as anchor, producer, and assignment desk editor

News Reporter/Photographer/Editor

KSTP-TV

--covered legislative floor sessions, committee hearings, and news conferences at Minnesota State Capitol
--assisted KSTP's political reporter with covering daily capitol news and writing stories for daily newscasts
--worked on special projects for weekly public affairs program "At Issue".

Capitol Bureau Intern

--researched, wrote, and produced consumer-related stories for daily newscsats.  Worked directly with reporter/photographer/producer to produce these stories
--assisted consumer unit/reporter with daily story production and special projects

Consumer Unit Intern

WBAY-TV

--wrote news scripts for daily newscasts.  Worked directly with producer to put scrips together.
--shadowed reporters/photographers in the field

News Intern

I am an award-winning media and communications professional with nearly 20 years of experience in the journalism and public relations industries. 

My public relations experience includes leading and working on communications teams at well-known Minnesota companies including Sun Country Airlines and Blue Cross and Blue Shield of Minnesota. My PR skills and experience have focused on brand journalism, media relations, blog management, travel/tourism content, health content, social impact, corporate social responsibility, racial and health equity, volunteering, and community relations. 

I have 15+ years of experience as an award-winning television journalist with experience in news writing, storytelling, newscast production, special project producing/reporting/management, political/public affairs journalism, media relations, public relations, social media, strategic communications, team leadership and event planning/management.

I’m a solution-driven, active community volunteer and leader in the Greater Twin Cities area serving a variety of nonprofit boards dedicated to building stronger communities through effective volunteer training and authentic storytelling. 

I'm also a Stage IV Metastatic Breast Cancer Thriver, diagnosed in September 2021. I'm very open about my journey battling cancer while balancing my roles as a working mother, community volunteer, mentor and leadership professional.

OK friends, I have a big ask for you.
 
It's actually not that "big" of an ask. But it is one that could literally save lives.
 
We're just five days out from the Making Strides Against Breast Cancer walk at Mall of America. I'll be leading a team of family, friends and supporters (aka The Theisen Squad) on this walk to support the American Cancer Society and its efforts to fund life-saving research and patient support services for those who are on this nasty, ugly journey we know as living with breast cancer.
 
I've now been living with Stage IV metastatic breast cancer (the incurable kind) for more than four years now. Which is pretty incredible considering the five-year survival rate is only about 30%. There's been a lot of progress made recently to figure out why MBC behaves the way it does, and the medications and therapies that can help Thrivers live longer and have a better quality of life.
 
But until there's a cure, we need to do more. Every single one of us.
 
So here's my ask. If you are into getting up early on weekend mornings, come walk with us Saturday morning. If you can't make it in person, please send some $$ our way so we can make our $10K goal: https://lnkd.in/g_4dDNGe.
 
I'll also be sharing my Thriver story in the Rotunda at 11 a.m. Saturday along with my Thriver friend Jacquelyn Vranicar, founder of vraniCURE, and Julie Hanson Ostrander from the Masonic Cancer Center, University of Minnesota. It's part of a new, expanded slate of events for this year's Making Strides Against Breast Cancer walk. Thank you Maryann Malec, MA for all you're doing to support those of us on this journey 🩷 💚 🩵

Tagging these great groups I'm part of for reach!
The Junior League of Minneapolis
TeamWomen
Ready. Set. Pivot.
Purpose Fueled
Firefly Sisterhood
American Cancer Society - Minnesota
Girl Scouts River Valleys

Amanda Theisen

secure.acsevents.org

Making Strides Against Breast Cancer

Mall of America

American Cancer Society

President and Founder at vraniCURE

vraniCURE

Assistant Professor at University of Minnesota

Masonic Cancer Center, University of Minnesota

Sr. Development Manager American Cancer Society

The Junior League of Minneapolis

TeamWomen

Ready. Set. Pivot.

Purpose Fueled

Firefly Sisterhood

American Cancer Society - Minnesota

Girl Scouts River Valleys

A powerful communications professional with experience in public relations, broadcast journalism, social impact work, social media and content creation. Thriving with Stage IV metastatic breast cancer 🎗💚💙

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