Content to die for | Sophisticated copywriting & LinkedIn growth services for Founders & Entrepreneurs | LinkedIn Strategy for personal & business brands | Not a pain in the neck | Founder @ Vampire Digital

For thinkers, for seekers, for anyone feeling the tension of being human in an over-automated world. 

For those who are tired of noise, shortcuts, and of being spoon-fed content that demands nothing of them…If you are tired of all the clickbait… I offer you Thinkbait.

Beyond better content, Thinkbait is a rebellion, a call to think deeper, write truer, and create with intention at a time when speed is worshipped above substance. 

It’s my answer to a cultural moment that prizes automation over imagination, and optimisation over originality.

Creating the Thinkbait way means choosing depth over dopamine. 

It means writing that stays with your reader long after they scroll further, and language that refuses to flatten itself for the algorithm.

My work explores what it means to stay human in a system increasingly built to replace human nuance. 

I write about the philosophical implications of AI, the erosion of creative integrity, and the slow extinction of thought in an age obsessed with efficiency.

I am a Human Intelligence Defender and AI Commentator, speaking on the future of creativity, the ethics of automation, and the irreplaceable intelligence of the human mind.

With over seven years of experience working with global SaaS, B2B, and tech founders, from Harvard and MIT researchers to reality TV personalities, I’ve helped leaders build audiences that think, feel, and follow. 

My agency, Vampire Digital, is positioned as a deliberate resistance to the AI-content flood: a home for human writing that converts through connection.

Before founding Vampire Digital, I spent twelve years in corporate communications and began my career as a journalist, writing investigative pieces and cultural commentary that demanded rigour, and truth-telling — qualities that now underpin every story my team and I craft for clients.

If you’re seeking a keynote speaker, AI ethics panellist, or media voice who can translate the human condition into intelligent conversation, I’d love to collaborate. 

As a champion of human thought and creativity, I’m not afraid of voicing my stance, even if that means going against the grain.

And if you’re a founder, investor, or thought leader ready to break out of the content hamster wheel and create something extraordinary, my team and I can help you:

❗️ Command attention in your industry ❗️ Attract high-value clients while you focus on your business ❗️ Position yourself as the undisputed authority in your field

Let’s build something that outlives the algorithm. 👉🏼 https://calendly.com/vampiredigital/intro-with-zsike

Zsike Peter 🧛🏻‍♀️

Baird Media (Pty) Ltd

Podcast Producer

𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐬𝐭
I help strategize content marketing campaigns, researching keywords and hashtags, setting goals and planning the rollout of digital and content marketing plans.

𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐫𝐞𝐚𝐭𝐨𝐫
I manage the creation of content in its various forms, purposefully repurposing podcasts into other media forms needed for content marketing campaigns.

𝐀𝐮𝐭𝐡𝐨𝐫
I not only author my own books, I also oversee a team of writers who produce short- and long-form articles to boost SEO.

𝐆𝐡𝐨𝐬𝐭𝐰𝐫𝐢𝐭𝐞𝐫
Always wanted to publish a book? Commission me to write it for you and get it out there.

𝐎𝐫𝐠𝐚𝐧𝐢𝐳𝐞𝐫
I have managed large arts festivals and have the knack of visualizing something first before bringing all the aspects together. I have extensive experience of managing teams and booking talent. Whether its online training or a festival, I have the experience and knowledge to make it a success.

𝐅𝐢𝐥𝐦 𝐏𝐫𝐨𝐝𝐮𝐜𝐞𝐫
Having worked in the entertainment industry for more than 30 years, both in front of audiences and behind the scenes, I know how the various aspects work. I am currently producing a short film with funding form the National Film and Video Foundation. Watch out Oscars, here we come!

𝐏𝐨𝐝𝐜𝐚𝐬𝐭𝐞𝐫
I have my own podcast series in which I interview local and international hypnotherapists in an effort to shine a light on this misunderstood modality. My plan is to record more episodes and soon write a book about everything I have learned from this experience, as well as a book the "how to" of podcasting.

𝐇𝐲𝐩𝐧𝐨𝐬𝐢𝐬 𝐏𝐫𝐚𝐜𝐭𝐢𝐭𝐢𝐨𝐧𝐞𝐫
I am a certified non-medial hypnotherapist as well as a parts therapy facilitator. I have been running a busy hypnosis practice for more than 10 years and know the power of language and suggestion. Waking hypnosis, anyone?

𝘐 𝘢𝘮 𝘯𝘰𝘸 𝘶𝘴𝘪𝘯𝘨 𝘦𝘷𝘦𝘳𝘺 𝘰𝘯𝘦 𝘰𝘧 𝘮𝘺 𝘴𝘬𝘪𝘭𝘭𝘴 𝘪𝘯 𝘴𝘦𝘳𝘷𝘪𝘤𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘧 𝘉𝘢𝘪𝘳𝘥 𝘔𝘦𝘥𝘪𝘢.

Content Strategist

Hypnosis Works!

As a  Consulting Hypnotist, I help people to Stop Smoking, Lose Weight, Reduce Stress and Tension, and to resolve a range of other issues. I work with individuals and groups.
I also work in the Corporate market, serving business with improved sales techniques using hypnotic suggestion, as well as Employee Wellness Programmes.

Consulting Hypnotist

Hendini Magic Shows

Magic Man Hendini is a magician who knows how to entertain an audience. Children and adults just adore him, earning him the unofficial title of 'Gauteng's Favourite Birthday Magician'.
His show is full of fun and music and a real treat!

Magic Man Hendini

Resthill Memory Care (Pty) Lt

In charge of daily administration of this facility for people with dementia.

Administrator

GaySA Radio

Station Manager

OUT LGBT Well-Being

Managed the North West Office of this LGBT organisation, organised events, functions, HIV prevention programmes and other activities.

Office Manager

Mmabana Arts and Culture Foundation

Organised a large developmental arts festival, consisting of 16 auditions, 4 semi-finals and a Main Festival held annually in Taung, North West.

Festival Manager

Thespians (Pty) Ltd

As a Freelance Actor Hendrik performed in countless stage shows, on TV ads, in feature films and as a voice artist.
Highlights included "My Boetie se Sussie se Ou", a farce that travelled SA for a year during 2004. Hendrik was also a featured actor in the feature film "Max and Mona", while he also guest starred in "Generations", "Egoli", "7e Laan" and other TV shows.
Hendrik did a substantial amount of voice work for the ABSA Channel, as well as radio adverts and other voice work.

Freelance Actor

Abyss Productions

Participated in various shows which performed in Pretoria and at arts festivals like the Klein Karoo Nasionale Kunstefees.

Actor

BAT  (Bartle Arts Trust) Centre

This unique arts centre on the Durban Harbour consist of performance and exhibition spaces, as well as retail outlets. Hendrik was director of the Centre, managing all aspects, including the Zanzi Bar Restaurant.

Director

Unlock the Power of Podcasting with Baird Media

Are you ready to elevate your brand through podcasting but feeling overwhelmed by the technicalities? At Baird Media, we specialise in guiding you through every step, making podcasting accessible and impactful for your business.

With a Master's degree in Media and Journalism and over 40 years in the entertainment and media industry, I understand what it takes to help business podcasters navigate this medium. Whether you're looking to position yourself as an industry thought leader or expand your reach through engaging audio content, Baird Media is here to support you every step of the way.

Meet Your Guide
In 2019, after earning my Master’s degree at the age of 57, I discovered podcasting's potential for reaching new audiences. With my podcast, Hypnosis Works!, I’ve connected with global experts, authors, and thought leaders, transforming my reach. Drawing from a background in drama, voice artistry, acting, and hypnotherapy, I bring a unique perspective to storytelling through podcasting. My work has garnered recognition, winning a Muse Award for STRIPPED - An Audio Drama and a Bronze Award for Become a Podmaster at the South African Podcast Awards, where I also served as a judge.

Our Proven Path to Success
Join a Free Session: In this introductory meeting, we’ll answer your questions and outline the steps to start your podcasting journey.

Sign Up for the Podmaster Program: Our 6-week Podmaster Startup Program walks you through pre-planning, scripting, recording, and more, based on my book Become a Podmaster. We provide everything you need to launch confidently.

Launch Your Podcast: With our expert guidance, you’ll have a solid plan for launching a professional, high-impact podcast that stands out.

Why Choose Baird Media?
Podcasting may seem complex, but with our unmatched expertise, we make it straightforward for you to succeed. Supported by two Radio Awards, a Feather Award, a Muse Award & a South African Podcast Award, and more than 50 years of combined experience, our team knows how to create content that builds communities, engages listeners, and achieves a strong ROI. Our clients don’t just learn to podcast—they establish authority in their fields and create lasting impact.

Ready to Elevate Your Brand?
If you’re ready to launch a podcast that amplifies your message, grows your audience, and positions your brand as a leader, book a free session with us today at https://baird.media. Together, we’ll explore how podcasting can unlock new opportunities for your business.

taplio

The Battle

Zsike Peter 🧛🏻‍♀️

Hendrik Baird

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?