ZoecialMedia

There’s a big problem on social media! No matter which platform you use, getting your content seen, or your voice heard by potential customers, industry influencers, and even potential employees – is HARD!

For example, the FB and LinkedIn algorithms show your posts to less than 1-2% of your existing followers and unless you get a high volume of interactions and engagements, that won’t change. On Twitter, unless someone interacts with your posts, they simply don’t get seen. 

We are experts at rising above the organic visibility and credibility problem and working with you to get your content and brand seen by as many of the right people as possible, organically.  

HOW? 
👉 By producing engaging content posts
👉 Engaging with influencers 
👉 Following trends
👉 Outreach to potential customers, analysts, investors, journalists
👉 Building a strong employer brand and EVP story
👉 Using the Zoecial Content Amplification Methodology

What's YOUR ROI ?

👉 Higher visibility for your brand
👉 More influencer engagements 
👉 More click-throughs to your website
👉👉👉More leads! 

Our current clients include:  Amdocs, NICE, NICE Actimize, Deep Instinct, TechSee, Ex Libris, Plataine, 
https://www.zoecialmedia.com

Chief Executive Officer

See the Good

SEE THE GOOD [STG] is a global campaign built to dismantle differences and create a bridge to tolerance and understanding.

Leveraging the power of stories, SEE THE GOOD highlights the achievements of individuals from marginalized cultures whose actions, inventions, and contributions to society engendered a change in the world.

Endorsed by a growing list of celebrities, now is the time to join Michael Douglas, Emmanuelle Chrigui, David Draiman, Montana Tucker and hundreds of STG ambassadors on our mission to lower the global temperature of hate and SEE THE GOOD in people and the world.

Want to join our mission to SEE THE GOOD?

Learn more here ➡️ https://www.raoulwallenbergcentre.org/en/see-the-good

FOLLOW US online ➡️ https://www.linkedin.com/company/see-the-good/

DONATE ➡️ https://raoulwallenbergcentre.app.neoncrm.com/forms/see-the-good?

Become an AMBASSADOR➡️ contact me 🙋🏻‍♀️ @ZoeBermant

Ambassador

HumanityPOV

Organizing, uniting, and amplifying voices for the good of humanity.
Together we can change the 🌍 ❤️

Social Media Strategist

Fancytotz Limited

Fancytotz is a unique baby and child product company which sets out to innovate, design and create ingenious solutions to everyday problems. We are the inventors of the patented No-Tipz a support accessory for strollers that stops them tipping due to extra weight applied to the back of the stroller. You can see more about our new and upcoming inventions on our website and stay tuned for our Kickstarter campaign.

www.fancytotz.com
Follows @Fancytotz
Like us www.facebook.com/FancytotzLtd

Co-founder/Investor

KiddyUP

PARENTS are frustrated that even though technology has advanced to provide them with many great tools, apps and services right in the palm of their hands. Yet, they still need to shop around to PULL PULL PULL to get all the information, products, discounts, recommendations and services that they need for their children. In fact millions of parents, particularly mums, are turning to social media forums to ask where to go and what to do with their kids, for want of a better solution.

PARENTS are one of the most marketed-to demographics and yet advertising in this industry is technologically lacking. In the UK, for example, there are limited avenues for mobile advertising directly to parents, with SMEs still spending more than 60% of their budgets on untrackable, untargeted print/TV advertising, despite the fact that there are “18M mums in the UK and 87% of them have smart-phones and want to recieve relevant offers direct to their phones.”
To revolutionise the way parents use their mobile phones so that all the information, products, services, recommendations and discounts are delivered right to their fingertips, in one easily navigable app platform. To negate the need for them to have dozens of apps on their phones, to know where to look for discounts, or to shop around for the best bargains. KiddyUP will PUSH that information to them with a constantly updated live feed of what’s on around them, what’s on sale or discounted and content relevant to the daily needs of their children - all filtered, in real-time, and targeted to their specific habits, wants and needs. The future of parenting will be to just “KiddyUP it”.

CEO and Founder

Hammelburger Recruitment

Using a unique network of qualified working candidates and with leading customers in Hi-tech, finance and bio-pharmaceutical ndustries. Hammelburger recruitment are leaders in the field of one-on-one headhunting services for the Israeli market.

Headhunter

EL AL Israel Airlines

	Long and short-term strategic marketing planning with focus on sector and member growth
	Establish and maintain an active social media and online presence using twitter, FB, subscriber newsletters, mailshots
	Act as spokesperson for EL AL in the UK Jewish and Mainstream media
	Represent EL AL at community events and functions and implement a robust community social action strategy to bring EL AL to the forefront of  the UK Jewish community
	Successfully raised awareness of the EL AL brand through a stand-out billboard and bus advertising campaign
	Successfully grew the membership database from 40,000 members to 60,000+ using, research, targeted campaigns, social media and competitions
	Sole responsibility for budget and spend for all UK activities

Director of Marketing, UK

UJIA

	Long and short-term strategic campaign planning with focus on donor journey and data retention
	Implementing and executing effective lead-generated marketing campaigns for email, web, advertising, direct mail and publications
	Responsible for the strategic development and corporate adherence to brand and message
	Conceptualisation and design for all charitable fundraising and donor events including driving recruitment 
numbers and branding at events
	Implementation of strategies and execution  of effective digital marketing campaigns (Twitter, FB, email, web, Youtube, LinkedIn), includes trying to look at other social media tools for boosting online acquisition and retention
	Strategic management of annual budgets (Directly with Campaign Director), focus on monitoring key performance indicators
	Research into and meeting needs of UJIA departments and partner organizations, providing training where necessary
	Website, intranet and database development, including: Project management, production, maintenance and data cleanup
	Liaison with key stakeholders and lay leaders

Senior Marketing Manager

Aladdin Knowledge Systems

Corporate Marketing Coordinator in charge of production of corporate marketing materials. Roll-ups, brochures, exhibition booths, logos, boxes, datasheets, diagrams. Coordinating a staff of 3 people we produce high-end Marketing support materials for 12 global offices as well as supporting HR, Business Development and Finance with internal campaigns. Our biggest challenge and one we do well is to provide channel marketing support across the globe. Keeping our channel and distributors in touch with up-to-date materials and cool marketing campaigns that they can use "out the box" to go to market.

Corporate Marketing Manager

Jerusalem Post

	Responsible for all production, IT, pre-press for the newspaper including staff line management for more than 20 people – Reporting directly to CEO and Publisher
	Rebuilding the advertising & customer service departments to run more efficiently, including re-staffing, re-training and re-establishing good customer relations with advertisers, customers 
	Establishing new and maintaining existing, strong alliances with strategic partners, spanning all aspects of production of the newspaper, including circulation (Wall Street Journal, New York Times), PR, web/Internet technologies to advance production of the paper
	Research and implementation of better operating procedures for the computer department, including sourcing companies to manage installation and maintenance of  superior backup processes and upgrading email and network servers
	Implementation of new SAP system to manage advertising, billing and tracking procedures for the newspaper

Director of Production

CEO at ZoecialMedia | #Carouself™️ founder | Organic Social Media is about more than just the post | @zoecialmedia | @HumanityPOV

I am the owner of ZoecialMedia. An international team of highly creative, super organized, social media experts who live, eat, and breathe data-driven B2B tech social marketing. 

➡️ We make it engaging with educational and thought-leading content. We don't just want to slap your post on social media, we want to showcase the most interesting things about your research data or blog, or event, or white paper. 

➡️ We want to make sure that your content will get people to stop the scroll and engage. 

➡️ We want you to use the power of social listening to engage your community and be part of your industry conversation. If all you ever do is post to social media, you are not top of mind.

➡️ We want to work with your executive leadership on a top ⬇️ down mentality for social advocacy and culture. Your employees are your most important brand asset, and we will work with you to build a meaningful, trackable advocacy program that will bring your brand much more visibility, authenticity and credibility through the voice of your employees.

Before founding ZoecialMedia, I was the founder of my own two startups; Together with my partner Charlotte, we patented (granted) and invented No-Tipz a clip-on accessory to stop strollers tipping backwards; and KiddyUP, a mobile app that helped parents find local products, activities and services for their kids. 

I am personally passionate about being recognized as an entrepreneur, not just a Mumpreneur (see my Tedx talk linked below), and about startups and technology solutions.

Zoe Bermant

A N D Y F O O T E

Andy Foote

If you need LinkedIn coaching from someone who's seen and done it all on this platform, for well over a decade: 

andyfoote@hey.com

I was one of 3,500 LinkedIn Audio beta testers. 

Co-author of 2 very helpful LinkedIn books, both on Amazon:

'LinkedIn Made Simple' - with Ryan Rhoten (2021)
'60 Days To LinkedIn Mastery' - with Josh Steimle (2021)

A N D Y

Advanced LinkedIn Strategies Coach

The Optima Blue Community

I ran a LinkedIn-focused members organization: The Optima Blue Community is focused on knowledge, sharing and fun. We are a diverse collective of caring and smart professionals (also known as “Bluvians”) who are laser focused on getting as much out of LinkedIn as they put in, and most importantly - having fun doing it.

LinkedIn can be a frustrating and lonely place - belonging to Optima Blue makes it substantially less so. 

Optima Blue is now free to join and we welcome everybody. Search on "Bluvians" to find and request to join our LinkedIn group. Contact me if you would like to join our 'Bluvian Besties' chat group.

A N D Y

Creator & Community Leader

Challenger, Gray & Christmas, Inc.

I provided coaching and consulting services to Challenger Gray & Christmas clients which maximized their effort, enhanced their abilities and significantly reduced time spent on their job search. I partnered with our clients in transition and helped to develop and optimize their search strategies by providing insightful analysis of their career options/objectives/weaknesses and strengths. I leveraged a blend of proprietary and proven one-on-one coaching techniques to assist our clients in a variety of key job search areas including: interview training, resume development, job sourcing techniques, offer negotiation, online branding, networking and personalized marketing plans. 

My specialty: coaching clients to comprehend and fully leverage the LinkedIn platform to network within and ultimately benefit from the (unnecessarily mysterious) ‘hidden job market’.

Career Coach

Association of Information Technology Professionals - Los Angeles (AITP-LA)

Leading Social Media strategy for the AITP (Association of IT Professionals) Chicago Chapter.

Board Member (Chicago Chapter)

British American Business Council

The BABC is the largest transatlantic business network, with 26 chapters -- and 3,000 member companies, including many of the world's largest multinationals -- based in major business centers throughout North America and the United Kingdom.

The Virtual BABC Group (on Linkedin) acts as a social media Hub for the BABC organization.

Membership Director & Board Member (Charlotte NC)

ExecuQuest

ExecuQuest specializes in developing passive candidates on behalf of a US/UK client base, including NYSE, NASDAQ & FTSE 100 companies. ExecuQuest has a reputation for succeeding where other search companies have failed. Complex search engagements, regardless of difficulty, geographical location or time constraints are executed and delivered with consummate ease and professional pride. ExecuQuest is a reputable leader and innovator in the crowded search-research field.

Business Development Manager

ebuga 

Ebuga was an international social network catering to car owners and buyers. Harnessing all of the rich media features of Web 2.0, a smart vertical with the possibility to bring car buyer and suppliers together virtually. Privately funded, combining the experience of classified ads and online know-how.

•	Collaborated on and contributed to the development of a unique and innovative website. 
•	Advised on membership models, quantitative visuals and user content generation.
•	Drafted terms and conditions, responsible for translation of legal text governing usage.
•	Procured dealer database, negotiated usage and tested quality and accuracy of data.
•	Managed UK website, responsible for content and Webmaster duties.
•	Responsible for the majority of English language usage, from blogs to terms & conditions.

Country Manager

HR Solutions Inc.

•	Created action plans to guide senior management in human resource change implementation.
•	Designed practical & effective recommendations to address full range of HR related issues.
•	Organized & facilitated employee focus groups ranging in size from five to fifty employees.
•	Presented final report to management, fielding questions on data and recommended strategy.
•	Spearheaded campaign to improve perception of contract staff, wrote new manual.
•	Requested personally by clients to oversee feedback two years running.
•	Experience of healthcare, manufacturing, financial services and hospitality sectors.

Senior Consultant

Confederation of British Industry

The CBI helps create and sustain the conditions in which businesses in the United Kingdom can compete and prosper for the benefit of all. They are the premier lobbying organisation for UK business on national and international issues. CBI works with the UK government, international legislators and policymakers to help UK businesses compete effectively. CBI members benefit from influence, a wealth of expertise, business services and events.

•	Proactive client retention, engaging key decision-makers and other stakeholders.
•	Business development success; proven record of new media expansion within CBI.
•	C-level credibility and experience; polished networking skills. 1st class presentation skills.
•	Working closely with clients to maximize membership benefits and track deliverables.
•	Consulted at CEO level; analyzed legislative change/impact, communicated CBI lobbying strategy

Assistant Director, London Region

Hughes-Castell

•	Exceeded commission target within 3 months, 4th ranked consultant out of 65 staff.
•	Screened resumes and conducted pre-interviews of candidates, psychometric testing.
•	Provided independent salary and benefits guidance; career advice, strategy & consulting.

Recruitment Consultant

Reassuringly expensive LinkedIn Coach.

I've shared my LinkedIn knowledge with hundreds of professionals (thousands if we're counting seminars, ZOOMs, guest appearances/speaking engagements, presentations etc.) over the last decade. 

The feedback I consistently receive is that the information and guidance I provide is insightful and incredibly useful. I don't just flex what I know. I assess where you're at, what you need, and where you want to go. 

When you buy my consulting time, you get value for money, the opportunity to work with a knowledgeable, high energy instructor who is laser focused on helping you as much as I possibly can (and if you’re American.. very likely to charm and impress you with my British accent, which apparently adds ~25 points to my IQ score). 

andyfoote@hey.com

A N D Y

taplio

The Battle

Zoe Bermant

A N D Y F O O T E

Followers

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