Yves Mulkers

🎯 Who I Am:
I am a Data Strategist and Thought Leader in the realm of data and analytics. With a background in chemistry and operational industrial environments, I've navigated my way through various technical terrains—from the early days of Commodore 64 and database development to object-oriented programming. Today, I'm engrossed in the exciting advancements in data management, analytics, machine learning, Large Language Models and artificial intelligence.

📈 What I Do:
I specialize in helping digital marketers, particularly those working in fast-growing scale-ups, to drive business impact through data. As the Data Strategist at 7wData and host of the Data Strategy Guru's Podcast, I use my deep understanding of vendor and scale-up solutions to provide tailored advice. My holistic approach to architecture ensures that you make future-proof technology choices on your journey to becoming data-driven.

🔥 Why I'm Different:

Tech for Good Advocate: I believe in the power of technology to make the world a better place and am a vocal defender of tech for good.
Dual Proficiency: I excel at both the technical and strategic levels, offering a balanced viewpoint that few can.
Holistic View: I bring a comprehensive understanding of architecture, ensuring all pieces of your data puzzle fit together seamlessly.
Quick Learner: New tech excites me, and I quickly incorporate it into solutions for my clients.

🎙️ Content Creator:
Through my blog, 7wData, Newsletter (220k subscribers) and my podcast, I evangelize what you can do with data and how to do it. I engage in panel discussions, write articles, and amplify your company message, helping you achieve thought leadership, brand awareness, and lead generation.

🎧 Personal Interests:
In my downtime, you'll find me immersed in music or personal development and leadership books. I'm an omnivert, adapting my energy based on the people and situations around me.

🤝 Let's Connect:
If you're a digital marketer striving to make your brand data-driven and future-proof, struggling with budgets, or looking to extend your reach, let's talk. I turn Data Pains into Business Gains!

Feel free to reach out for collaborations, speaking engagements, or just a good ol' fashioned chat about the latest in data and tech.

CREATIVE THOUGHT LEADER MARKETING AND AWARENESS CAMPAIGNS for B2B Tech Brands

7wData helps vendors creatively market their products through custom-tailored content creation best suited for each particular brand. 

Services include keynotes, live support, viewership and SEO reports, analytics, and high-frequency organic amplification to niche omnichannel audiences through authenticity and establishing authority and trust.

7wData consistently delivers hard numbers so that clients receive the most accurate information and know how to best allocate their content budget.

CEO, Principal Analyst Intelligent World•Helping AI-Driven Companies Generating Success•Top10 AI-Data-IoT-Influencer

The world is becoming AI-driven — but most organizations struggle not with AI technology, but with AI decisions.

I help enterprise leaders navigate GenAI and Agentic AI decisions, moving from early research and experimentation to decision-ready intelligence and confident implementation at scale.

As a global top-10 AI & data influencer and CEO & Principal Analyst at Intelligent World, I work at the intersection of:
➨GenAI & Agentic AI
➨Enterprise AI strategy & governance
➨AI market intelligence & decision frameworks
➨Vendor evaluation and selection

Across AI, data, cloud, and automation, I see the same pattern repeatedly:
AI initiatives fail when organizations lack structure, context, and evidence in their decision-making.

That’s why my work focuses on:
➨Creating AI decision landscapes that structure complex markets
➨Helping leaders understand trade-offs, constraints, and risks
➨Supporting defensible AI decisions for executives, architects, and procurement teams

At Intelligent World, we develop neutral, evidence-based intelligence that supports:
➨Enterprise AI platform selection
➨Agentic AI architecture decisions
➨RFP design and procurement alignment
➨Board-level and audit-ready AI decisions

If you’re an enterprise leader, I help you make sense of the GenAI and Agentic AI landscape before committing to vendors or architectures.

If you’re an AI technology provider, I help you understand how enterprises evaluate AI decisions — without promotion or bias.

AI success doesn’t start with tools.
It starts with clarity, structure, and informed decisions.

Ronald van Loon

AI winners will not be decided by models alone, they will be decided by networks.

At Mobile World Congress, I spoke with Peter Linder, Head of Thought Leadership at Ericsson Americas, about a shift many leaders are underestimating.

Right now, AI conversations are dominated by cloud and foundational models. Centralized compute. Massive data centers. GPU scale.

But inference is changing the game.

As AI moves from text-in, text-out to multimodal AI, agents, and physical AI embedded in devices, the architecture becomes distributed. Some workloads stay in the cloud. Some move to the edge. Some run directly on devices.

What connects it all? Mobile networks.

Real-time AI requires real-time data. That means reliable, secure, low-latency connectivity. Especially on the uplink.

We are moving from a download-centric world to one where uplink performance and latency define value. Sensors, autonomous systems, industrial AI, and AI agents cannot tolerate dropped connections or insecure data flows.

For telecom and cloud leaders, this is the monetization inflection point.

The first wave of 5G largely preserved 4G business models. The AI wave is different.

Network slicing, open APIs, differentiated connectivity, and edge inference are not technical features. They are revenue levers.

The next AI leaders will not just build smarter models. They will build smarter networks.

Learn More: https://lnkd.in/eA8n8ZSJ

#MWC26 #EricssonMWC Ericsson Ambassador Ericsson Software #5G #Connectivity #Telecom #Innovation #DigitalTransformation #CloudComputing #Technology

CEO & Principal Analyst, Intelligent World | Global Top10 AI Influencer | Helping Leaders Navigate GenAI & Agentic AI Decisions

What if the future of telco monetization is not faster speeds, but guaranteed outcomes?

At Mobile World Congress, I explored with Jose Luis De La Vega how one message was clear: we are moving from selling bandwidth to selling performance.

Differentiated connectivity, powered by 5G network slicing and network APIs, is turning connectivity into a premium product, not a commodity.

Think about the World Cup, Formula 1, concerts, large-scale retail moments.
Consumers already pay thousands for access. Paying $5 to $15 more for guaranteed low latency, seamless transactions, secure payments, or premium streaming is a logical next step.

This is not theoretical. Operators in Asia are already monetizing event-based passes, gaming latency boosts, and influencer-grade streaming packages.

For executives, this is a mindset shift.

Stop asking, “How do we sell more data?”
Start asking, “What outcome are customers willing to pay extra for?”

Low latency for gaming.
Guaranteed uplink for creators.
Secure slices for financial transactions.
Dedicated capacity for immersive AR and VR.

Network APIs open the door for developers to build 5G-native applications, just as 4G enabled Uber and the app economy.

The strategic implication is clear.
Premium connectivity will redefine telco ARPU in 2026 and beyond.

The winners will be those who package performance as a product, not just connectivity as infrastructure.

Learn More: https://lnkd.in/eA8n8ZSJ

#MWC26 #EricssonMWC Ericsson Ambassador Ericsson Software #5G #Connectivity #Networking #Telecom #Innovation #DigitalTransformation #Technology

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The Battle

Yves Mulkers

Ronald van Loon

Followers

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Performance ScoreRonald van Loon's LinkedIn Performance

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taplio

The Battle

Yves Mulkers

Ronald van Loon

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ronald van Loon's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRonald van Loon's LinkedIn Performance