Pixel Happy Studio

I strip away the unnecessary so potential clients see what’s most important — the work you do and the value you provide.

Beautiful design is only one part of the puzzle. I integrate design with clear, SEO optimized copy that builds on your strengths and helps you succeed online.

I enjoy seeing my clients do well with their work. I want your website to make you happy, knowing it’s an authentic expression of who you are and the work you do.

WordPress Web Design + Branding + Content 

You’ve poured your heart and soul into starting and running a successful business

But being self-employed is hard. You need a website to showcase your brand and connect with your ideal client, but you’re unsure where to start.

Imagine a world where your only marketing task is to pique interest and drive visitors to your website.

With strategic design, copy that connects, and intentional branding, your website can do the rest — effortlessly growing your business while you focus on what you love.

👋Hi, I'm Yael. I’ve been creating meaningful online experiences for close to 20 years. I’ve seen lots of trends come and go but one thing has remained constant — the absolute necessity to create meaning and connection for the visitor who lands on your website.

And you do this with well crafted words and visuals. Which just happens to be my specialty.

I can help you:

✅ Launch your first website to establish an online presence.
✅ Clarify your message to enhance user understanding.
✅ Write user-focused website copy to clearly communicate your identity and offerings.
✅ Revamp an old website to improve its effectiveness.
✅ Integrate systems to streamline business operations.

My Proven, Holistic Method

1. Clarify Your Message & Values

We dive deep to uncover who you are, what drives your work, and how to communicate that authentically. Together, we’ll define your brand values and craft a message that resonates with your ideal client and aligns with your mission.

2. Write Your Copy

I support and guide you as you bring your message to life, so potential clients immediately understand how you can help them. Your site will show in relevant search results and visitors to your site will quickly understand what you do and how you can help them. 

3. Finally, the design!

I bring it all together in a beautiful and engaging website. Every design element, image, and word carefully chosen to reflect your brand, values, and message.

Your website becomes a powerful tool to attract your dream clients and grow your impact.

4. Launch & Grow

I provide the tools and knowledge you need to manage your WordPress website, ensuring you can easily update content and expand your online reach

I’m also here to ensure your website continues to work for you. Clients on active hosting and maintenance plans gain access to resources and support to help you maximize your online presence and achieve your goals.         

feeling like we might be a good fit? DM or email me directly at hello@pixelhappy.co 

Website: www.pixelhappy.co

Yael Reinhardt-Matlsiah

Ruxi Golea

Dell Technologies

Summary: Focused on internal tool efficiencies, I am responsible to modernize our applications while finding ways to automate business processes to deliver double the online revenue with the same number of Sales support employees. 
Experience Journey: Developed E2E Customer experience journey & documented current experiences and gaps. 
Requirements gathering: Created user flows based on use cases 
Strategy: Set the strategy, prioritize the roadmap & new intakes. 
Discovery & Framing: Delivered North Star Experiences and Design Framework for understanding regional user needs. 
Globalization: Led Globalization, Localization, and Customization for certain regions. 
Governance: Partnered with 6 IT teams on solution design and implementation. 
Change Management: Leveraged previous core teams to drive change and improvements. On the Sales support side I have been met with a lot of resistance where it took clear, authentic and actionable conversations, successfully agreeing on the priorities and the next steps for progress.

Commercial Platform Experience - Senior Program Manager

Focusing on direct User feedback and experience, I completely transformed and redesigned the online Order Status visibility for all Dell’s customer types globally (targeted implementation: January 2021) collaborating with hundreds of global stakeholders like real Customers & Partners, direct & indirect sale business owners, fulfillment, logistics, support, IT, UX, cyber security, legal, and operations; leading two major IT teams based in different regions; and navigating with agility lots of different internal agendas, frameworks and competing priorities. I lead with kindness, transparency and an urge to make a difference for our end users. Less effort, clarity and accuracy drives loyalty in any business.

Business Transformation Senior Program Manager

Design key program strategies and be accountable to execute overall project objectives
Execute program governance, including managing overall program budget, planning steering committee meeting & agendas and developing clear methodologies for program communications
Coordinating program events & activities in global key locations
Improve program through external benchmarking and gathering lessons learned
Lead program reporting & analytics, including developing program scorecard and tracking key measures of success

Global Graduate Engagement Program Manager

This role is the liaison between the Partner Marketing team and the B2B Marcom and BU programs teams. In this capacity, the role is the key POC for the marcom teams as it pertains to media plans, partner requirements and deadlines for placements. I am also be responsible for delivering weekly vendor funding outlook with background for key changes.

RESPONSIBILITIES:
Ownership and coordination of key processes b/w Partner Marketing and B2B Marketing teams
Communication of partner requirements and deadlines.
Manage NA B2B vendor funding outlook process and provide weekly updates with key explanations for changes vs forecast and previous outlook.
Ownership of Inventory of  B2B programs and media assets & ensuring execution of merchandising plans.
Be the proactive lead for Marketing on all partner/CSS/SOX audit related issues, including gathering and maintaining all necessary audit requirements.

Partner Funds Planning Manager

Artha

Coaching: I love to spark ideas, inspire, empower, bring different perspectives, and to bring validation.
I developed and ran Corporate Mindfulness Programs.
Parenting Certified Coach with www.languageoflistening.com. 
Health & Wellness Certified coach with WellPro International.

Coach/Trainer

Dell

New Services products: Developed several service offerings for US Printer market adding $1M revenue to Dell. Customer Experience: Improved stakeholder satisfaction related to existing service offerings. Project management: Successfully managed and launched new US related products part of a worldwide effort. Recognized with a “Significant Achiever” award. Sales Tools and Training: Created marketing collateral and designed sales training for 60+ reps. Pricing: Owned the strategy; optimization; process management & improvement; and financial analysis related to services pricing. Recognized with a “Team Award”.
Business Development: Identified $500 million growth opportunities for DES in the next 3 years, by leading a strategic project. Successfully managed a team of consultants. Built the 3-year DES plan. Delivered the project $15,000 under budget. Reduced $35,000 in expenses for DES by leading the secondary research efforts; leveraged internal market research sourcing through the segments and other groups in Dell.

Services Product Line Consultant

Hewlett-Packard, EMEA (France)

Business planning: created executive-level market trend analysis, portfolio analysis, service gap analysis, competitive analysis and sensitivity analysis.
Trend analysis: tracked and interpreted qualitative and quantitative market forecast and vendor revenue data to identify trends and growth opportunities; performed revenue projections to forecast the future ranking of the competitors.
Strategic influencing: identified and proposed a 5.3 $ billion-business growth opportunity for the Customer Support business unit; the opportunity, Application Software Support, was incorporated into next years business plan.
Project leadership: developed complex knowledge management Website, across all Business Units of HP Services, which increased the awareness of the departments role and usage within the company.
Market research: led secondary market research efforts in department, from nine research houses; then distributed relevant materials to other departments.

Market Research and Business Strategy Advisor

AIESEC Switzerland

AIESEC, National & Local Committee VP, New York and Bern, Switzerland – 1999-2001
AIESEC (www.aiesec.org) is a global NGO specializing in leadership development and 
cross-cultural cooperation through international work exchanges.
				
Program management: increased 100% the membership; managed planning and strategy; designed, implemented and trained the fundraising and recruitment tools.
Marketing strategy: increased the revenue by 50% by developing the marketing strategy of core exchange program: market segmentation, program redefinition, customer satisfaction initiatives and capacity-building trainings for members.
Recruitment: recruited 90 interns for organizations all over the world (30 for US-based companies).

Program Manager / Recruitment & Training

Local VP, Exchange

Experienced Global Program Manager with a demonstrated history of working in the information technology and services industry. Skilled in Global Program Management, Business Planning, Market Research, Management, Training, and Market Analysis. Strong business development professional with a Bachelor's Degree focused in Psychology, Economics from City University of New York-Hunter College.

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Yael Reinhardt-Matlsiah

Ruxi Golea

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