I’m the CEO & Founder of Rise & Run Media, where we help B2B brands and professionals turn LinkedIn into a predictable growth engine, not just a posting platform.

After years of watching great companies struggle to stand out online, I built a system that blends smart strategy, scroll-stopping content, and high-intent paid campaigns to help experts get visible, stay memorable, and attract the right opportunities.

Today, we partner with B2B leaders, founders, and service-based teams who want to:

✔ Build authority in their industry
✔ Generate qualified inbound leads
✔ Create content that actually converts
✔ Scale their presence without wasting time or ad spend

If you’re ready to grow on LinkedIn with a strategy that’s built for real business outcomes, not vanity metrics, let’s connect.

Contact me here: xavier@riseandrunmedia.com or 859.489.4486

Xavier Johnson

A lot of people think content is about posting more.

It’s actually about saying the right thing, the right way, to the right audience.

Last week’s work with my client Jordan M. Wilson, CFP® was focused on translating real financial expertise into content that feels natural, not forced.

This is the part you don’t always see, but it’s where the growth actually happens.

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Turning B2B LinkedIn into a Revenue System | DM Sequences, ABM Retargeting, and Full-Funnel Ad Strategy | Founder @ Rise & Run Media

The best LinkedIn strategies in 2026 don’t feel like strategies. 
They feel like conversations.

Because trust > transactions.

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Most B2B brands either rise fast or run long, rarely both. 

We built Rise & Run Media for the ones who refuse to choose, turning visibility into systems that compound instead of fade.

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B2B brands don’t have a "growth" problem.

They have a focus problem.
Too many priorities.
Too many tactics.
Too much noise.

But here’s what actually drives sustainable LinkedIn growth:

→ Clarity beats complexity.
→ Systems beat scattered effort.
→ Consistency beats short-term momentum spikes.

Not hacks.
Not virality chasing.
Not posting “more.”

Just focused execution, done repeatedly.

That’s the difference between being visible and being trusted, and it’s exactly how we operate at Rise & Run Media.

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Grow Your B2B Brand on LinkedIn

Most LinkedIn DMs fail not because the offer is bad.

They fail because people treat LinkedIn like a cold-call platform instead of a relationship space.

Because assets aren’t sales tools.
They’re conversation starters.

--
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Everyone wants reach.
Everyone wants leads.
Everyone wants “what works.”

Very few brands want to do the part that actually creates it:

Give first.

→ Real value.
→ Clear thinking.
→ Repeatable systems.

That’s how we help B2B brands turn LinkedIn into a predictable growth channel not a guessing game.

--
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B2B Marketing on LinkedIn

Business Brokers & Consultants, Inc

Business Brokers & Consultants offers Brokerage, M&A and consulting services, including Business Succession, Exit Planning, and Certified Business Valuations.  We are highly selective in the Listings we choose to represent.  Our goal is to provide every client with the professionalism, time and attention they rightfully deserve.  

Our staff of experienced and Accredited Intermediaries will meet with you to review your company’s financial condition and help you understand current market trends. If you choose BB&C to represent you, your business will benefit from our highly refined confidential marketing process.  Our strategies have been tested and proven effective over the past ten years.  

BB&C welcomes buyer clients.  Our goal is to help you find the ideal business to suit your lifestyle, expertise and financial requirements.  We can also help you secure the financing you’ll need. 

We  work hard to create intelligent acquisitions-  Ones that benefit buyer and seller alike.

Founder & CEO

Societas Medical Practice Brokerage & Recruting

Societas works closely with Medical Professional to fulfill their Acquisition, Development and Capital requirements.  Our Intermediaries offer Brokerage and Consulting services including Succession, Exit Planning, and Certified Practice Valuations.

American Business Brokers Association, a national non-profit professional organization.

Member

Have you thought about selling your business? With the challenging first half of 2020, many business owners are considering it…
 
Selling your business can allow you to realize the next chapter of your life. Whether that be retirement, scaling back day to day running of a business, moving on to another business, or simply cashing out.
 
Unfortunately, over 80% of businesses listed for sale never actually sell, and less than half receive their listing price.
 
When you work with the team at BB&C, you’re dealing with industry experts, and fellow business owners; we can help you get your business sold for top dollar.
 
It’s a complex affair involving hundreds of variables. Without a professional team to guide you, you face an uncertain and challenging economy, unbridled competition, and sophisticated buyers. Don’t face these obstacles on your own, I can guide you through the process. My goal is to make the process as smooth as possible for both sides...
 
What we do at BB&C:
→ Exit Planning
→ Business Brokerage
→ Sell-Side Advisory
→ Business Planning
→ Business Start-up Services
→ Buy-Side Advisory
→ Commercial & Industrial Real Estate Brokerage
→ Business Valuations
 
It's never too early to prepare for a sale...
 
Connect with me for a free assessment to see how much your business is currently worth and what you can do to improve it for a sale -- whether that's this year or in the future!
_____________________________________________________________________
Otis Florence | ☎ +1 (502) 425-0995  | ✉ otisf@bbrokers.com | www.bbrokers.com


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Xavier Johnson

Otis R. Florence

Followers

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Performance ScoreXavier Johnson's LinkedIn Performance

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taplio

The Battle

Xavier Johnson

Otis R. Florence

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Xavier Johnson's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreXavier Johnson's LinkedIn Performance