TalkToTheo

Builder

Fractional CMO & Growth Consultant

uman

Head of Marketing

Marked

After a few years working as online marketeer in different industries and being active as online marketing freelancer (side business) I decided to take the leap and focus myself on my own business. 

♦ Online marketing strategy development 
♦ Optimizing and monitoring campaigns in Google AdWords
♦ Conversion optimization
♦ Performing SEO optimisations to boost online visibility. 
♦ Performing keyword researches for specific industries
♦ Visualise data in presentations & keynotes. 
♦ Analyse data from Google Analytics and formulate suggestions for optimizations. 
♦ Google Tag Manager & Google Analytics for conversion tracking & data analysis.
♦ Set up highly effective social media campaigns on LinkedIn, Facebook & Twitter. 

✉ Feel free to send me a message. I love networking!

Founder & Head of Growth (exited may 2024)

Birdhouse

Birdhouse Partner - Go to Market & Growth Strategy

Freelance growth marketer

Authority BVBA

Freelance Paid Advertising Specialist

GBL Studio

GBL Studio is a full service marketing agency where online marketing takes on an increasingly important role. For many B2C & B2B customers from various industries (construction, retail, food, etc.) I do the following:

♦ Google Adwords - Search, Display & Remarketing campaigns
♦ SEO Optimisation
♦ Linkbuilding 
♦ Content Marketing
♦ Social Media Management 
♦ Social Media Advertising + Remarketing
♦ CMS Management - Drupal & Wordpress
♦ Copywriting - Website content, Ad copy, SEO Copy
♦ Conversion Optimization for websites & webshops
♦ Comprehensive analyzes and reports 
♦ Marketing Automation
♦ Wireframing
♦ Email Marketing 

Tools & Systems used: Mailchimp - Flexmail - Ahrefs - AWR - Screaming Frog - Sharpspring - MockFlow - Google Analytics - Hotjar - Adwords Editor - SeoQuake - Google Tag Manager - Google Data Studio - Drupal - Wordpress 

Clients I'm working for: Tui - Oxygen Fitness - LVD Group - CBS Beton - Sociaalste School - Benedict Huysentruyt - Westlease - Deiso - Promarket/Publibon - Alpha Works - ABC Labels - Rijschool Merelbeke - Hyboma - Semperfi-Devos - Van Den Bossche Interieur - Vandatax - Gelis - MR Group

Online Marketeer

XMarketing

Online marketing freelancer (Sidejob)

♦ Optimise and monitor campaigns in Google AdWords, and track KPIs in Google Analytics. 
♦ Perform SEO optimisations (MOZ tool) to boost online visibility. 
♦ Perform keyword research in Google Keyword Planner. 
♦ Visualise data in presentations & keynotes. 
♦ Interprete data from Google Analytics and formulate suggestions for optimisations. 
♦ Implement Google Tag Manager & Google Analytics for conversion tracking & data analysis.
♦ Set up highly effective social media campaigns on LinkedIn, Facebook & Twitter.

Freelance Online Marketeer (Sidejob)

Glorious Cars

♦ Car photography
♦ Social media management
♦ Content management
♦ Google analytics analysis for optimisation
♦ Google Adwords campaigns
♦ Event organisation
♦ Partnership deals
♦ Emailmarketing
♦ Influencer marketing
♦ Website optimisation (SEO)
♦ Social Advertising

Digital Marketeer

Guiding B2B SaaS Companies to unlocking Revenue-Driven Success. Founder & Head of Growth @ Marked.

Over the past decade, I've dedicated my career to helping B2B SaaS companies focus on revenue-driven marketing operations that result in tangible growth. 

As the former founder of Marked, a respected agency in Belgium, I have worked with over 50 clients worldwide, providing sustainable growth solutions.

My mission is to empower B2B SaaS businesses by setting up revenue programs that generate consistent and sustainable growth. My approach is centered around practical strategies that drive real results. Nothing fluffy, real action.

What I Offer:
→ Coaching for CMOs & B2B Marketers: Tailored coaching to enhance skills and strategic thinking.
→ Fractional CMO Services: Providing leadership and expertise on a part-time basis to drive your growth.
→ Strategic Trajectories: Developing comprehensive plans that align with your business goals.
→ Building Revenue Systems: Crafting and implementing systems to ensure steady revenue growth.

Notable Clients:
I've had the privilege of working with leading B2B SaaS companies such as Mouseflow, Robovision, 6clicks, Sequesto, Froomle, and Accurat.

Key Achievements:
→ Assisted over 50 clients worldwide
→ Established Marked as a respected agency within Belgium
→ Advised startups through Belgian accelerators

If you're interested in learning more about how I can help your business grow, visit my personal site or subscribe to my newsletter for the latest insights and strategies.

Learn More:

Personal Site: xanmannekens.me
Newsletter: b2bmarketerscompass.com

Let's connect and explore how we can drive growth for your business together.

Xan Mannekens

Before you write your 2026 marketing plan, read this.

Another 50-page strategy deck won't help you
if your team can't execute it.

The #1 reason marketing plans fail isn't a lack of ideas.
It's a lack of connection to daily work.

If you want 2026 to be different,
you need to build the bridge between your plan and your team's priorities.

Here's the 5-step framework to make that happen:
1. Objectives: From vague goals to 3-5 key results.
2. Timeline: From annual pressure to weekly sprints.
3. Actions: From a long to-do list to 2-3 daily priorities.
4. Ownership: From group confusion to individual accountability.
5. Accountability: From monthly check-ins to a consistent daily rhythm.

Please don't start 2026 with another plan that is going to collect dust.

Start it with a system for execution.

What's your biggest goal for your marketing team in 2026?

I help early stage startups gain traction through smart marketing and GTM engineering | Fractional CMO

openthebox

Chief Revenue Officer

Pavilion

Executive Belgium Lead 🇧🇪 - Part of Amsterdam Chapter

RevGenius

Member

Best in Class 

Performing a range of roles from growth marketing manager and GTM strategist to head of growth/fractional CMO at IMEC, Vandersanden, Sparklink, Smooved, CTRL Home, Davai, Planet B, Berenson Cybersecurity, Live the World, Nett Energie.

Freelance Growth Consultant

UPTHRUST

Chief Revenue Officer @ openthebox

Crowdselling

Head of Growth

GrowForce -Growth Marketing Agency

GrowForce Academy Host

Growth Strategist

Johnson & Johnson

Young Talent Program | Marketing & Sales

Volta. 

Chef De Partie

Revue

Better Private Market Data for Funds, Banks & M&A Teams | Chief Revenue Officer @ openthebox | Pavilion Belgium Lead

With nearly a decade in the strategic growth and marketing landscapes, I've focused on propelling B2B businesses to new heights, currently at openthebox. Our mission is to revolutionize the business data market with innovative solutions that align with Mediafin's vision. My role is to infuse the organization with diverse perspectives and industry expertise, fostering a culture of continuous growth and value creation.

Since joining openthebox, I've been instrumental in building a robust B2B growth engine, leveraging my expertise in social networking and new media. My approach combines strategic planning with tactical execution, utilizing social media marketing to enhance our market presence and drive revenue. At Pavilion and RevGenius, I continue to expand my network and knowledge, ensuring our team remains at the forefront of industry trends and best practices.

Jona Koekelcoren

Still looking for a great Account Executive to join the openthebox team! 

If you'd like: 
- A mission-driven team working on a single goal, together
- Working with some of the best at what they do 
- To sell a product financial services professionals need 
- A high tempo, but good work-balance
- High impact with everything you do 

=> Then this is where you need to be. Send me a DM, or apply via the posting!

🚀 𝗥𝗲𝗮𝗱𝘆 𝗳𝗼𝗿 𝗮 𝗿𝗼𝗹𝗲 𝘄𝗵𝗲𝗿𝗲 𝘆𝗼𝘂 𝗵𝗲𝗹𝗽 𝘀𝗵𝗮𝗽𝗲 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗲𝗻𝗴𝗶𝗻𝗲, 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗳𝗼𝗹𝗹𝗼𝘄 𝗶𝘁?

Join openthebox as our next 𝗔𝗰𝗰𝗼𝘂𝗻𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 and take on a full-cycle role supported by inbound demand, a strong GTM team, and a product that delivers results.

If you want impact and fast career development, you will feel right at home.

💡 3 to 5 years SaaS/B2B
💡 English and Dutch
💡 Hybrid Brussels/Ghent

👉𝗘𝗮𝘀𝘆 𝗔𝗽𝗽𝗹𝘆: https://lnkd.in/eG4-fguh

It must be Black Friday, because with openthebox's new release, it'll be raining DEALS for financial professionals! 

Why settle for mere data, when what you really want is intelligence? 

Here's what we're releasing that'll make any finpro's life easier:

💡 AI Summary: Stop digging through reports. Get an instant executive snapshot of a company’s financial performance and administrators: fully summarized and ready in under a minute.

💧 Cash Flow Statement: Clear cash insights, zero spreadsheets needed.

📊 Enterprise Valuations: Quick, transparent value estimates based on trusted Vlerick Business School benchmarks.

🏢 Consolidated Financials: Group-level visibility made effortless.
Each update brings you closer to what really matters: understanding companies, not just collecting numbers.

🔍 Advanced Search: All new parameters added to Advanced Search, now also with a new select feature that gives you easier control about which companies you want to track, save or export. 

🚀 Explore the full release via link in comments!

taplio

The Battle

Xan Mannekens

Jona Koekelcoren

Followers

Posts

Engagements

Likes

Performance ScoreXan Mannekens's LinkedIn Performance

Performance ScoreJona Koekelcoren's LinkedIn Performance

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taplio

The Battle

Xan Mannekens

Jona Koekelcoren

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Xan Mannekens's LinkedIn Performance

Performance ScoreJona Koekelcoren's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreXan Mannekens's LinkedIn Performance