Transcend Marketing, LLC.

Owner

Grizzly Industrial Inc.

Produced and mailed Grizzly's annual 500 page catalog and two 52-page seasonal catalogs. Played many roles: project manager, creative director, designer, copyeditor. Learned a lot about print and its potential, especially with the right audience, which for Grizzly—a tool and machinery brand—it's a perfect fit.

Multichannel Media Manager

Wrote and edited owner's manuals, press releases, and catalog copy.

Technical Writer and Copywriter

Aim High Content

Print and digital content writing, video production, and social media management for clients in the burgeoning cannabis industry.

Content Marketer

Full Service Catalog Production | From concept to doorstep | Elevate Your Brand with Tangible Marketing

Marketing projects fall apart when no one is managing the moving pieces.

That’s where I come in.  I’m a hands-on Marketing Project Manager with 10+ years of experience leading content operations, campaign delivery, and media outreach for a major national brand. I help businesses get high-quality marketing projects out the door—on time, on brand, and on budget.

Whether you need someone to coordinate a team of creatives, produce and launch a print or digital catalog, manage day-to-day content production, or get press releases into the right hands, I can step in and take the lead.

Specialties:
– Marketing & Creative Project Management
– Content Ops & Workflow Optimization
– PR Strategy & Press Release Development
– Campaign Planning & Execution
– Creative Team Coordination (writers, designers, photographers)
– Catalog Production (Print & Digital)
– Product Photography, Copy, and Layout Oversight
– Digital Asset Management & Review Tools

I’ve produced over 4,000 pages of catalog content, coordinated thousands of product and lifestyle photos, written and distributed press releases for major product launches, and led creative teams through complex multi-channel campaigns. My work has driven measurable results—increased efficiency, lower costs, and higher revenue. But more importantly: I get sh*t done.

If you’re looking for a reliable, senior-level contributor to take charge of your marketing execution, let’s talk.

Will Kersten

I'm a full-stack marketer who builds demand generation campaigns from concept to completion, and actually ships them.

Over 10+ years in digital marketing (4+ in SaaS), I've become the person teams rely on when something needs to get done end-to-end. Strategy, execution, follow-through—I handle it. I work fast, stay flexible, and care about results more than looking busy.

I work closely with sales, product, and customer success to make sure campaigns don't just generate activity, they generate the right leads and support real pipeline growth. I'm comfortable balancing big-picture strategy with in-the-weeds execution, and I optimize as I go based on what's actually working.

Recent work I'm proud of:

✔ Led a $300K trade show campaign that generated 200+ qualified leads and 160+ event RSVPs

✔ Drove $5.1M in influenced revenue through integrated marketing across digital, campaigns, and demand generation

✔ Launched an industry guide that drove 1,120+ downloads, 28% conversion rate, and influenced $41K+ in revenue in under 90 days

✔ Managed 13 in-person events averaging 70+ RSVPs each

I'm comfortable in HubSpot, Salesforce, and whatever else the stack requires. I do well in environments where things move quickly and "figure it out" is part of the role.

Always happy to connect with other marketers, swap ideas, or talk shop.

taplio

The Battle

Will Kersten

Stephen MacIntyre

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