Rishabh Software

Technical Content Specialist

Simform

Senior Copywriter

AtliQ Technologies

Digital Marketing Executive

Socialee

Social Media Marketing Manager

Collabera TACT

Email Marketing Intern

Sr. Copywriter at Simform | Swimming in Digital Marketing since 4 years | Passionate about Creative Writing | Social Media Strategist

3.. 2.. 1 Start!
Between studying finance and commerce, I found my passion for marketing.

And now, I'm a Copywriter - Italic, Creative & Bold,
A quirky soul with a heart of gold,
I grasp new skills with ease and grace, 
My passion for writing is hard to replace. 

Ok, here is my Experience Bucket:

- I have worked on many beats, such as (Tech, FMCG, Healthcare, Training & Motivation, Hospitality, Entertainment, Edtech, Sports, Fitness, Fashion, Education, etc.)
- Quirky & Creative Copywriting, Content Writing, Editing, and Researching.
- Brand identity: (Logos, Taglines, Mascots, In-store, Product packaging)
- Making & filming reels/videos for the clients (in-house.)
- Public relations, influencer marketing & collaborations.
- Team Leader experience; managed 5-6 people team.
- Print & Digital - Media industry experience.
- Product shoots/videos & management.
- Social media account management.
- YouTube channel management.
- Facebook and Instagram Ads.
- Branded Adv Content.
- Corporate events.
- Scriptwriting.
- Voice Overs.

Let's sum up: 

Past:
#) One woman army;) From copy to a calendar, getting the designs done to ads, client servicing to reports, influencers to creative campaigns, posting to working on new pitches... I worked as a 'Social media manager.'

#) Digital marketing executive: Same roles + additional experience of Corporate events, Print media, Product shoots, In-store branding management, YouTube video scripts, YouTube creator's account management, Brand strategies, PR, etc... 

Present: - Sr. Copywriter at Simform

I welcome new opportunities, collaborations, and connections that will help me to establish myself better and make a mark on my skills and talent.

Neha Chhabria

Still mixing up AI, ML, Deep Learning, & GenAI? 

Honestly, I used to get confused by all these terms too, so here's a quick breakdown that finally made it click: 

#ArtificialIntelligence (#AI)
The big umbrella term - basically any tech that makes machines think and act like humans. Think Siri, Alexa, those chatbots that pop up on websites.

#MachineLearning (#ML)
This is a subset of AI. Instead of programming every single rule, ML lets computers learn patterns from data and make predictions. Like how Gmail knows what's spam or Google suggests quick replies to your emails.

#NeuralNetworks
Inspired by how our brain works - layers of interconnected "neurons" that process information. This is where things get interesting because it's the foundation for the next stuff.

#DeepLearning 
Basically neural networks but with MANY layers (that's why it's called "deep"). This is what powers facial recognition on your phone, Google Translate, and a bunch of other complex stuff that seemed like sci-fi a few years ago.

#GenerativeAI (#GenAI)
It's a type of deep learning that doesn't just analyze data - it actually creates new content. We're talking text, images, videos, audio, you name it. DALL-E and Midjourney are perfect examples.

> Quick way to remember: 

Each one fits inside the next – AI contains ML, ML uses Neural Networks, Deep Learning is just big Neural Networks, and GenAI is a specific use of Deep Learning.

Content Specialist | Technical Writer | Social Media Strategist | AI-Powered Marketer | Happy Creative Writer

The Late 20s Starter Pack: A stable job, unstable emotions, and a rapidly dying metabolism.

As Director of Mecpower Solutions Ltd., I lead one of India's most trusted EPC firms in the renewable energy sector, spent the last 6+ years building and scaling clean energy ventures with a clear focus on impact, innovation, and reliability. At Mecpower, we position ourselves as your trusted energy partner, delivering comprehensive solar EPC and smart energy solutions that drive sustainable growth for industrial, commercial, and utility-scale clients across India.

With a background in Mechanical Engineering from BITS Edu Campus and deep expertise in project execution, system design, and business development, I have led the execution of large-scale solar projects and solar parks across multiple states. Under my leadership, Mecpower has earned several industry recognitions, including Best EPC Company of the Year.

In addition to Mecpower, I am also leading initiatives at Wattency, adoption making WATT-AS-A-CURRENCY accessible to all, our energy innovation vertical focused on smart, sustainable, and tech-integrated power solutions. This complements our mission to not only generate clean energy but also enable smarter consumption and distribution.

My work is driven by the vision of transforming how India produces, consumes, and moves with energy, delivering not just performance, but progress.

taplio

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Neha Chhabria

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