Construction Consultant & Coach | 25+ years experience | Helping businesses structure, scale and sustain with digital systems & real world strategies | More control. More freedom. Higher profits

Structure. Systemise. Scale. Sustain.

Business Consultant | High-Performance Coach 

Creator of Satoris Scaling System | Thrive OS

I help companies systemise operations, scale efficiently, and take back control - with frameworks built from 25+ years of real-world experience.

As a business consultant and high-performance coach, I partner with founders who are stuck in the day-to-day grind. Whether it’s firefighting projects, drowning in admin, or lacking systems to grow—I bring structure, strategy, and sanity back to the business.
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My Core Consulting Framework:

The SATORIS Scaling System

Built for companies ready to scale without chaos.
✅ Streamline operations and eliminate inefficiencies
✅ Implement systems that save time and boost profit
✅ Build a business that runs without constant oversight
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My Signature Coaching Framework:

The THRIVE OS

Designed for high-performing founders and leaders who want to lead with clarity, energy, and resilience.
✔ Master mental toughness and bounce back stronger
✔ Build sustainable routines to maximise focus and energy
✔ Lead with emotional intelligence under pressure
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What I Offer:
•	Done-for-you and fully customised digital business systems 
•	1:1 Consulting & Coaching for owners ready to scale and lead
•	Workshops on leadership, resilience, and performance
•	Digital Programs powered by THRIVE OS & SATORIS Scaling System
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Who I Work With:
SME business owners, leaders and high performers who want to:
•	Systemise their operations
•	Step into true leadership
•	Build teams and workflows that don’t depend on them
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Why Work With Me?
I’ve scaled businesses, rebuilt after setbacks, and coached leaders through chaos. I’m not here to give advice—I build systems, guide execution, and drive results.
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Let’s Connect:
•	DM for coaching, consulting, or speaking enquiries
•	Email: westley@satoris.co.uk 
•	Based in Dubai | Working globally

Westley Harnett

Matthew Fried

Ace Natural Inc

My primary role is to develop relationships, grow our business, and be a leader of our Sales Team. We've been delivering Organic food using sustainable practices to the area's most visionary food businesses for more than 20 years.

Sales Development Executive

The Vitality Hub

The Vitality Hub ⚡️ is the place to break free from diet stress, unlock your energy, & build lasting confidence!

Lose 5+ pounds of unwanted body fat in your 1st month—and keep it off—with my proven '3P' system. Guaranteed!

Everything you need to regain control of your nutrition, exercise, and stress is broken down into short videos.

Here's what you get inside ...

💚 The Roadmap To Vitality (Flagship course on Deep Health)

🥑 Personalized Nutrition Guide (Tailor-made)

🛒 Food Shopping Templates & Recipes (For busy parents!)

💪 Fitness & Mobility Routines (With videos!)

☎️ FREE: 1:1 Health Consult (Unblock yourself!)

⚡️ Live Workshops & Q&A's with Coach Matt (2-4 per month)

... and much more.

Start feeling younger today!

Join Here FREE ➔ https://www.skool.com/vitality

Nutrition Coach

Here at Ace, we have a small, great team of people working to deliver the highest quality Organic & natural food ingredients to the tri-state area, and beyond. My main focus to to make sure that one of our key foundations - "High Service" - is always improving.

Customer Service Manager and Sales Representative

Eli Fried Inc.

EFI was a family-owned an operated distribution company that specialized in bulk dried fruits, nuts, candy, and gluten-free bakery supply.

We built a strong reputation over many years (almost 100!) of trust with our customers & vendors.

My main jobs here were running the day-to-day operations, customer service, and sales.

Customer Service Operations Manager

I help men 40+ outperform 90% of their peers, turn back life’s clock, & feel years younger. 100+ coaching transformations + a 100% results guarantee!

Hi! I'm Matt Fried. I've been a customer service and sales leader for 25+ years.

With Ace Natural since 2015, I lead our organic food service ingredient sales division. I'm responsible for our top food service accounts, new client acquisition, & launching new brands into the market. Prior to my current business development role here, I was the Customer Service Manager.

Prior to Ace Natural I led Customer Service and Operations for Eli Fried Inc., a food service distribution company specializing in dried fruits, nuts, & gluten-free bakery supply.

My experience selling healthy food and working with clients runs deeper than my professional life; these values are the backbone of my personal life.

I've been writing daily about healthy living since 2013, with over 4000 posts to date. I coach people who are struggling with their nutrition & fitness inside an digital community and 1:1.

I am an avid chess & soccer player, father of 2 amazing teenagers, and husband to a woman who continues to make me better every day.

While I carry a pen, paper, and a physical book with me everywhere I go, I am also a power user of many different software & technical tools, using systems, AI, & automation daily.

I simplify nutrition so that you can reclaim your vitality.

I created Level One Nutrition so you no longer have to follow stressful or complicated diet plans.

The core values behind my approach are:

🥑 Inclusion: I believe in flexibility and a wide variety of choices.

👨🏼‍⚖️ Non-judgement: There is no such thing as a 'good' or 'bad' food.

🎯 Consistency: It has to be something you enjoy and will stick to.
 
1️⃣ Individuality: No one diet or fitness plan works for everyone.

You don't need advanced, difficult-to-follow tactics.

You should start on Level One, and that's a good thing.

I don't work for or have any affiliation with Wild Orchard.

However I have had the pleasure of meeting Michael D. Ham and learning more about the story & the quality of his tea products.

It's unmatched.

I drink Wild Orchard tea at home.

If you're looking for a great holiday gift this year, consider this :)

Leading Foodservice Business Development for Ace Natural 🥑 The Greenest Organic Ingredient Distributor in the USA!

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The Battle

Westley Harnett

Matthew Fried

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The Battle

Westley Harnett

Matthew Fried

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matthew Fried's LinkedIn Performance

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Performance ScoreMatthew Fried's LinkedIn Performance