weskao.com

I typically work with tech leaders on: managing up to a CEO/VP, strengthening your executive communication and presence, and delegating to a team of ICs while raising the bar. Clients are leaders at Amplitude, 1Password, Amazon/AWS, DoorDash, AngelList, Product Hunt, Google, etc. If you’re interested in how I can support you, learn more about my coaching approach:

-> weskao.com/coaching

Writing for 300,000+ tech operators across LinkedIn, Twitter, and Substack.

-> weskao.com/newsletter

Check out my 2-day intensive course: Executive Communication & Influence for Senior ICs and Managers. Alumni include 1,200+ students from companies like Uber, Amazon, Grammarly, Workday, Google, Pinterest, Meta, Expedia, Twilio, Spotify, Anthropic, GitHub, Zillow, PayPal, Atlassian, Netflix, Square, Figma, Stripe, and more.

-> weskao.com/course

Reach out at wes@weskao.com

Executive coach, advisor, instructor

Maven

Maven is a platform for live, cohort-based courses. Learn more at maven.com

Co-founder

Various courses

Built, launched, and grew courses that have reached 500k+ students. Clients included: Section (Professor Scott Galloway), Outlier (from cofounder of MasterClass), Build a Second Brain, Write of Passage, Poo~Pourri, Morning Brew, and more.

Cohort-based courses

altMBA

Created and built the altMBA with bestselling author Seth Godin. One of the first mainstream cohort-based courses. Grew from zero to thousands of students in 45 countries and 550+ cities at $3,000 price point (10x higher than avg online course at the time).

Flite

Head of Digital Marketing

Bare Escentuals

Global Brand Management Marketing

Gap Inc.

Business Analyst

L'Oréal

Brand Management Marketing

Wes Kao is an executive coach, advisor, and entrepreneur who writes at newsletter.weskao.com. She is co-founder of Maven, an edtech company that raised $25M from First Round and Andreessen Horowitz. Previously, she co-founded the altMBA with bestselling author Seth Godin.

Newsletter for 60,000+ high performers on Wednesdays at 8am ET
-> weskao.com/newsletter

Live, 2-day course on Executive Communication & Influence 
-> https://maven.com/wes-kao/executive-communication-influence

1:1 executive coaching for tech leaders 
-> https://www.weskao.com/coaching

Wes Kao

Excited to share my conversation with First Round Capital! I talk about some of my favorite communication frameworks, including a checklist of questions to ask yourself to maximize your chances of getting buy-in.

Would love to hear what you think. Link in the comments.

a16z-backed founder turned executive coach. Helping tech operators improve their executive communication, leadership, and influence

Owais Khan

The Royal Commission for AlUla

Leading the strategic management and development of the International Markets portfolio, targeting 10 key markets spanning Europe, North America, APAC, and GCC regions. My responsibilities encompass driving robust P&L growth, increasing visitation rates, and consumer spending in the destination through integrated marketing, brand initiatives, trade marketing, and strategic partnerships.

International Operations, Destination Marketing 

Udrive

Overall responsibility for brand development,  building marketing growth engine and D2C Subscriber/Revenue growth for Udrive across MENA region. Member of the leadership team reporting to the CEO.

Marketing Director

Mondia Group

Mondia is a tech company that provides end-to-end digital solutions/mobile marketing services in verticals such as Gaming, Music, Video-on-Demand, Lifestyle to the world's biggest consumer brands.

Overall responsibility for developing a growth engine for Mondia's clients including Subscriber Growth, Monetization, Data Enablement and Product Analytics across MENA/Europe/Africa regions. Member of the leadership team reporting to the CEO.

VP of Growth

adidas

Head of Lifecycle Marketing, Digital Activation

Namshi.com

Namshi.com is the biggest Fashion and beauty E-commerce in the MENA Region founded by Rocket Internet and owned by EMAAR.

Head of Growth & Retention

Etihad Airways

Regional Marketing Manager - Middle East

Manager Marketing - CRM & Loyalty

Direct Marketing Specialist / Interim Marketing Manager - Africa

Team Leader Holidays & Events (DMC)

Data Analyst Revenue Management

Direct Sales Agent/ Quality & Comms Lead

Marketing Strategy | Consumer Experience | Digital | Partnerships | Capability Development

As Head of Marketing, I'm all about creating dynamic growth, embracing digital innovations, and pushing boundaries in the name of risk-taking. My journey in the professional world began in sales, but 15 transformative years later/ongoing, I'm steering the marketing ship in various consumer sectors - eCommerce, Mobility, FinTech, Aviation, and Telecom VAS.

Across the years, my roles have been diverse and growth-centric: Lifecycle Marketing Manager, Regional Marketing Manager, Head of Growth & Retention, Digital Activation Consultant, VP of Growth & Analytics, and Director of Marketing, to name a few.

What I've cultivated is a rich palette of expertise in:

✔ Commanding global marketing campaigns with a sharp focus on performance marketing, CRM, and product analytics.
✔ Assembling, leading, and nurturing high-performing marketing teams across the globe.
✔ Engineering and fine-tuning marketing channels and growth engines.
✔ Establishing strategies, goals, calendars, budgets, and key KPIs.
✔ Scaling customer acquisitions via paid and earned media.
✔ Instilling a culture of growth hacking and CRO
✔ Expanding brand partnerships to stimulate growth new customer and customer loyalty.
✔ Overseeing and optimizing high-growth budgets.
✔ Crafting a magnetic brand narrative and promise.
✔ Fine-tuning ROAS, CLV, and CAC for maximum efficiency.
✔ Nurturing loyalty programs into profit powerhouses.

Specializing in: Integrated Marketing, Media Buying, eCommerce Marketing, Mobile Marketing, Digital Marketing Strategy, Digital Transformation, CRM & Loyalty, SEO, Brand Partnerships, Brand Management, Marketing Analytics, Team Management, and P&L Management.

Drop a line if you'd like to explore or discuss innovative, result-driven marketing strategies that drive business growth!

taplio

The Battle

Wes Kao

Owais Khan

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taplio

The Battle

Wes Kao

Owais Khan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Wes Kao's LinkedIn Performance

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