Varun Kundra

Co-founder @ AfterSell

Since founding Aftersell (acquired by Rokt) and scaling to 40,000+ merchants, I’ve been focused on building the next growth engine for DTC brands: Rokt Ads.

Get $10K+ in ad credits to test Rokt Ads—the new customer acquisition channel helping DTC brands diversify beyond Meta and Google.

We place your brand on the checkout pages of top ecommerce sites—reaching high-LTV shoppers at the moment they’re most likely to convert. It’s already driving standout results for brands like Honeylove, Quince, and DRMTLGY—and scaling fast.

Co-Founder

We build software that helps independent eCommerce merchants compete on a global scale. Our apps are trusted by over 5000 of the world's top brands.

beamcommerce.com
aftersell.com

The highest-attention moment in the entire journey often happens after the order is placed. And Tapcart's recent trends report just proved it.

According to the report: 
-85% of shoppers make impulse purchases
-52% check their tracking page multiple times

We see similar trends at Rokt Aftersell all the time. The checkout isn't the finish line. The highest moment of trust actually happens about 60 seconds later.

Honored to have had the opportunity to talk about why this window is so powerful in the report. 

When someone has just completed a purchase, you have a rare moment where attention and trust are both at their peak.

That moment can either become:
-confidence
-habit
-or churn

Here's the chapter on how to lean into buying impulses: https://lnkd.in/ewHn6VhR

Amazing content from other contributors as well, including Triple Whale, Yotpo, Simple Bundles by Freshly Commerce, Attentive, Recharge, and more.

Co-founder @ Aftersell by Rokt | We generate millions for brands like True Classic, Jones Road Beauty, RIDGE & 40,000 others

There’s a limit to how much you can push performance. That's why instead of spending more ad dollars, HexClad Cookware took a different approach. 

Instead of asking, “How do we get more people to convert?”

They asked, “How do we make more from the customers who already have?”

Working with Vaan - Shopify Platinum Agency and Rokt Aftersell, they moved monetization after the transaction with strategic upsells.

A few things stand out:
→ 50+ A/B tests to refine what actually converts post-purchase
→ 27 offers actively running based on performance
→ A system built to scale, not just a one-off tactic

The result: Nearly $5 in additional revenue per transaction with zero disruption to PDP, cart, or checkout experience.

Love this story Connor Rolain Cristóbal Alanís! Big shoutout to our partners at VAAN Jayne Young Aleksandra Mikhaylova for making it happen.

Aftersell x Hexclad

I help social enterprises get clear, get strategic, and get in front of the right people with the right message at the right time.

Since 2016, I’ve helped raise over USD 4.1 million for climate and purpose-led organisations. But the real power lies in what happens before the funding: the strategy, the story, the positioning.

I work with social enterprises at the intersection of organisational strategy, marketing, fundraising, and brand clarity to make sure your purpose is not only understood, but felt and acted on. I work closely with a trusted network of experienced and highly successful fundraisers, stakeholder relations experts, visual communications experts and facilitators all working deeply in the climate space with a nuanced understanding of the effects of climate change on all sectors of society. Together we bring a powerful solution to a seemingly insurmountable problem for our clients.

If you're aiming to dominate your web visibility and let great quality leads find you, and grow purpose-led profit, I help you:

* Build an authentic, cause-driven brand
* Design marketing that connects with the right audience for the right purpose
* Embed your values into every touchpoint, so your message is consistent, credible, and impossible to ignore
* Position your work to attract leads, new clients and income; without compromising integrity

I’ve spported over 400 entrepreneurs and changemakers in the green economy, led ecosystem-building initiatives, and created brand and communications strategies that help organisations go from overlooked to investable.

If your work is strong but your message still isn’t getting traction; I help you unlock the clarity and connection that moves people to fund, support, and champion what you do.

Janavi Jardine

The learner journey
Most training programmes focus on one thing: learning.
But learning alone doesn’t change much.
Real development usually follows four steps:
*Learn. Apply. Transform. Lead.*
People first learn new ideas.
Then they apply them in their work.
Over time their behaviour changes.
Eventually they begin to lead and influence others.
When training supports this full journey, the results are far more meaningful.
I wrote a short blog about this learner journey and why it matters.
www.purposeleads.com

Nonprofit & Social Enterprise Strategy | Clear messaging, better visibility, greater alignment, stronger strategic pull, real results

Open article: Purpose Leads Studio | Nonprofit communications consultant by purposeleads.com

Purpose Leads Studio | Nonprofit communications consultant

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The Battle

Varun Kundra

Janavi Jardine

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Performance ScoreVarun Kundra's LinkedIn Performance

Performance ScoreJanavi Jardine's LinkedIn Performance

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taplio

The Battle

Varun Kundra

Janavi Jardine

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Varun Kundra's LinkedIn Performance

Performance ScoreJanavi Jardine's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreVarun Kundra's LinkedIn Performance