I help time-starved lawyers + law firms build & strategically position what makes them unique into their online presence to connect with qualified clients and high-quality referral networks consistently. 

Are you ready to leverage LinkedIn for business growth? 
As a trained lawyer, I'll help you with industry-specific business development strategies. 
Short on time? I can even handle it all for you.        

𝙎𝙀𝙍𝙑𝙄𝘾𝙀𝙎 
I offer custom online business development plans and strategies for lawyers, law firms, & business owners...

🟥   LINKEDIN CONTENT MARKETING (DONE FOR YOU)
▹ custom plans to create your online presence
▹ manage your online activity 
▹ engagement to build authority + develop quality client relationships consistently.

🟥   LINKEDIN CONSULTING (DONE WITH YOU)
Audit discovery & strategy sessions to help create content that resonates with your clients to build solid connections. 

🟥   LINKEDIN WORKSHOPS 
Presentations & workshops for law firms, law schools, conferences, law firm retreats, bar associations, & meetings.  
Topics include:
▹ LinkedIn Leveraged Lawyers
▹ Yawnworthy to Trustworthy Branding for Lawyers
▹ Promote & Protect: Social Media Policy 
▹ Content Making & Marketing

🟥   LEARN (ON YOUR OWN)
Private/firm-wide training or coaching on how to establish, build or elevate your online presence & best practices, (or conveniently via my Linked-In Leveraged Lawyers™ course.)         

𝙒𝙃𝙔 𝙒𝙊𝙍𝙆 𝙒𝙄𝙏𝙃 𝙈𝙀
By combining a decade of business law + a decade of online business development, I offer a unique perspective on how to efficiently position you & your firm to connect, engage and build trust with your ideal client. I also understand the unique challenges, communication styles and regulatory requirements related to a lawyer's online activity.

❝ HessConnect understands online media for the legal industry! Law firms resist change in the technological arena. Viveca’s creative, nuanced know-how along with her legal background is critical for business growth. ~ Heidi Weaver, Esq. 

❝ With a wealth of marketing knowledge, Viveca sincerely cares about everyone who works with her. The value Viveca places on building relationships reflects the high quality of her work, making her a person you want on your team. ~ Evan Dwin, Esq. 

🟥   𝙇𝙀𝙏'𝙎 𝙏𝘼𝙇𝙆
619.962.5504 / viveca@hessconnect.com / connect on LinkedIn 
Explore Call ➤ https://calendly.com/hessconnect/15min-1


_____


I do not signify any affiliation with or endorsement by LinkedIn®️ Corporation or its affiliates.

Viveca Hess, J.D.

Former lawyer leveraging LinkedIn™ for lawyers to gain quality referral relations and connect with qualified clients efficiently ~ (when I’m not ocean swimming).

Friday confession:
I miss my daughter.

She’s off at college, out there living her best life… while I’m at home doing very normal, very sane things like:

• pausing mid-sentence because I 𝘴𝘸𝘦𝘢𝘳 I heard her laugh in the hallway
• scrolling through old photos like I’m an unpaid archivist for The Museum of Our Family
• buying her favorite snacks “just in case she stops by” (she lives 300 miles away, but sure, Viveca)
  
They say absence makes the heart grow fonder.
And yes. Absolutely.

But can we also acknowledge it makes the brain grow…slightly unhinged? (Just me?!)
Because the missing is weirdly specific.

I don’t just miss “my daughter.”
I miss:

• the random drive-by commentary from the other room (“That’s a choice.”)
• the kitchen pop-ins that start with “I’m starving” and end with me losing half my lunch
• the way she can roast me with one sentence and somehow still be adorable doing it
• the noise. The mess. The 𝘭𝘪𝘧𝘦.
  
Now the house is calmer. Peaceful. Mature.
And honestly…suspicious.

Like…why is it so quiet? Who approved this? Where’s the background sass?

Here’s the part no one tells you:
Missing your kid isn’t only sad.

It’s also kind of hilarious - because you start realizing how much of the joy was in the tiny, ordinary stuff you didn’t think you’d miss.

So yes - my heart is fonder.
But my fridge is also fuller (for no reason).
And my phone storage is at 2% because apparently I’ve decided to become the CEO of “Rewatching My Own Parenting Highlights.”

Your turn:
👉 What’s one oddly specific thing you miss when someone you love isn’t around?

And, happy Friday! 🤩

Thursday night. Good food. Loud restaurant. One friend I hadn’t seen in over a year.
 
You know the kind of dinner where the first 10 minutes are catch-up logistics…
And then suddenly the real question lands.
 
“So,” she said, leaning in,  “what are you actually focused on now, in 2026?”
 
Not 𝘸𝘩𝘢𝘵 𝘱𝘭𝘢𝘵𝘧𝘰𝘳𝘮.  Not 𝘸𝘩𝘢𝘵 𝘰𝘧𝘧𝘦𝘳.  Not the tidy version.
 
𝙏𝙝𝙚 𝙧𝙚𝙖𝙡 𝙤𝙣𝙚.
 
I laughed, because yes, like most humans with a calendar and a pulse, I’ve done a little navel-gazing lately. Looking back. Looking ahead. Trying to name the thing beneath the thing.
 
And here’s what surprised me:
 
The answer wasn’t LinkedIn.
 
LinkedIn is the channel. The vehicle. 🚗 The microphone. 🎤
 
What I actually do is quieter - and bigger.
 
I help people make sense of their story. 
➛ Your unique message. 
➛ Your positioning. 
➛ Your authority.
 
The 𝘰𝘯𝘭𝘪𝘯𝘦 version finally matching the 𝘰𝘧𝘧𝘭𝘪𝘯𝘦 version everyone already trusts, refers, and wants in the room.
 
My sweet spot?  Digging into what sets you apart when you’ve been too close to see it.
 
The career twists. The lived experience. The judgment calls you’ve made a hundred times that others still struggle with. The thing you assume is “obvious” because it’s 𝘺𝘰𝘶𝘳𝘴.
 
I’ve spent a decade building tools, asking better questions, and having thousands of conversations to surface that.  Then position it - clearly, honestly, and without the cringe.
 
So I told her, simply:
 
“I discover, resurface, and position who you are, what you do, and why you do it.”
 
Because when people have choices - and they always do - they choose professionals they trust and connect with. And, I hope, make them laugh (or at least smile) - another content pillar of mine! 
 
And here’s the part I didn’t expect to say out loud, but felt true as soon as I did:
 
This year, I want more real life. 
More rooms. 
More stages, of any size. 
More conversations that don’t start with a profile view.
 
Still strategy. Still clarity. Still visibility.
 
Just with more eye contact.
 
If you know of places, teams, events, or conversations where this kind of work belongs 
- in person - I’d genuinely love to hear about them. 
 
And I’m curious for you, too:
 
When someone asks what you 𝘳𝘦𝘢𝘭𝘭𝘺 do…𝙬𝙝𝙖𝙩’𝙨 𝙩𝙝𝙚 𝙖𝙣𝙨𝙬𝙚𝙧 𝙗𝙚𝙣𝙚𝙖𝙩𝙝 𝙩𝙝𝙚 𝙟𝙤𝙗 𝙩𝙞𝙩𝙡𝙚?

Denise Drake

CALIFORNIA ASSOCIATION OF REALTORS®

The CALIFORNIA ASSOCIATION OF REALTORS® is a statewide trade association dedicated to the advancement of professionalism in real estate. The Association develops and promotes legislation and services for its 214,000 members, and keeps the members informed about real estate legislation in California.

Senior Administrative Assistant in Government Affairs

Ignite Dance Academy

•	Work directly with the Director, Carolyn Melville, to create a welcoming environment for our students, parents and teaching staff.
•	Create intuitive check-in lists for volunteers.
•	Serve as the Front Desk Administrator for Ignite Dance Academy with over 200 students.
•	Ensure accurate and seamless check-in processes for all teachers and students.
•	Act as a customer-facing representative of the academy, readily available to answer any questions and provide exceptional customer service to all visitors.

Administrative Assistant

Robert Half

•	Organizing event of over 2,000 attendees.
•	Update and maintain registration lists using Excel and Word Mail Merge.
•	Provided friendly, efficient service to attendees during check-in process
•	Answered attendee and visitor questions

Senior Administrative Assistant

•	Setup and trained volunteers checking in students and taking payments.
•	Maintained financial log of payments.
•	Answered student/parent questions and resolved conflicts.
•	Led and trained a dynamic team of lobby volunteers.
•	Created an enjoyable recital experience for guests and 250+ dancers.

Assistant to the Studio Director 

Healthcare Financial Management Association (HFMA)

I provided administrative support for the Northern California Chapter Officers. These included :
•	Helped write and maintain correspondence
•	Kept records and information organized
•	Ordered supplies
•	Prepared PowerPoint slides and materials for meetings
•	Provided any personal support to the President

Medaphis Services Corporation

•	Provided administrative support to the executives and sales team.
•	Prepared reports and graphs in Excel. 
•	Wrote and organize proposals, cover letters and financial reports.
•	Created Power Point presentations.
•	Met with clients and provide customer support.
•	Organized meetings and travel arrangements.

Executive Administrative Assistant

At California Association of REALTORS®, my role as a Senior Administrative Assistant harnesses my organizational skills and proficiency in data management to enhance professional services for over 193,000 members. Our team is dedicated to advancing real estate legislation through well-coordinated programs and transparent communication with members.

At Ignite Dance Academy, we have over 200 students who benefit from learning how to build confidence, poise and cooperation. Our team has worked diligently to find solution to make the class registration and recitals a smooth and stress-free experience for both students and parents.

When I am not organizing REALTORS® or Ignite Dancers, I am out enjoying our beautiful wilderness areas in Northern California, Oregon and Nevada.

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Viveca Hess, J.D.

Denise Drake

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The Battle

Viveca Hess, J.D.

Denise Drake

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