Creator.co

Creator is where Brands and Creators connect, collaborate, grow, and earn more revenue.

Our success is built on the premise that 92% consumers trust advice and opinions over any sponsored advertising. Most marketing teams don't have the time or resources to scale their Influencer strategy, that's where we come in. 

www.creator.co

Co-Founder & CEO

Entrepreneur Media

Contributing Writer

LOI - League of Innovators

League of innovators connects budding entrepreneurs with more experienced business mentors to help accelerate their go to market strategy.

Business Mentor

The Influencer Academy

The Influencer Academy is the first, certified Brand-Building online programs showing inspiring creators, and influencers how to define their purpose, clarify strategy, and grow a worthwhile profitable business!

Advisory Board

Best Buy Canada

Helped amazing brands develop, and deploy omni-channel branding and marketing initiatives nationally for the new wearable tech sector. 
Results: 1st in Canada for wearable tech market-share; grew category by over 1000%. 

Fitbit, Samsung, Garmin, Apple, Jawbone, Misfit, and more. 

-Assortment Planning
-Forecasting / Budgeting
-Vendor Relations
-Sales 
-Marketing
-P&L

Merchandise Manager (Buyer)

Andre's Electronic Experts

- Increased Sales and Profits
- Strategic Sales & Negotiations (B2B & B2C)
- Hiring/Training & Coaching
- High level of Community Involvement

Custom Home & Commercial A/V Project Manager

Future Shop

- Top 10 in Canada (President's Club) for 3 consecutive years
- Consistently exceeded sales and service budgets; placing our department among the top 5 in Canada

Elite Product Expert

Four Points by Sheraton

Obtained valuable experience in customer relations while being trained by one of the industry's leader in customer satisfaction

Managed multiple group, and corporate accounts.
Managed banquet room facilities 
Executed regular hotel audits

Guest Services Agent & Night Auditor

Helping our team at Creator revolutionize what an "Influencer platform" can be. We're empowering everyone on earth to become their own storefront - welcome to The Creator Economy.

Proven success in branding and new category launches, omni-channel buying and marketing, and optimizing eCommerce performance. Enjoy empowering brands to build long lasting communities and finding a better way to do things.

Enjoy hearing and helping other entrepreneurs whenever possible.

Vinod Varma

NATIONAL Public Relations

Consultant

- Support with developing strategic counsel, and executing communications plans while optimizing deliverables for client mandates
- Coordinate media relations for clients to ensure effective representation and positive rapport with stakeholders
- Contribute to the tactical implementation of events and programs, handling on-site coordination to ensure seamless execution for clients
- Demonstrate a strong grasp of online communications and its applications to client work, staying informed about the latest digital trends and technologies

Associate

TELUS

- Lead integrated project teams encompassing media relations, social media, internal communications, CEO communications, creative, and marketing, ensuring alignment with TELUS' objectives and strategies
- Develop comprehensive communication strategies for Network Awards, CapEx, and 5G innovation, effectively conveying TELUS' narrative to diverse internal and external audiences
- Act as a consultant to key stakeholders, providing guidance on communications best practices for their programs, fostering effective collaboration, and ensuring consistent messaging aligned with organizational goals
- Support the media relations team by responding to requests, providing data, input on statements, and assisting with approvals to meet tight deadlines, ultimately enhancing TELUS' presence and reputation in the media landscape

Senior Communications Manager

Earnscliffe Strategies

- Acted as liaison between project teams and on internal projects
- Collaborated to achieve consistency, alignment and continuous improvement in processes,
work quality and effectiveness
- Managed competing priorities of multiple projects with varying complexities while meeting
firm deadlines
- Participated in the formatting and development of material that consider scope, content,
tone, measurable objectives, target audiences and key messages

Strategic Communications Coordinator

Switchboard Public Relations

- Assisted client accounts with proposals, media outreach, media monitoring, pitching, developing press materials, event planning and more
- Backfilled team members' client work to ensure deadlines are met
- Coordinated Switchboard's social media platforms and manage the website
- Facilitated and implemented programs, initiatives, and day-to-day operations to drive increased
employee satisfaction

Communications Assistant

- Anticipated needs to maximize the value of the Founder's time through highly effective calendar management and travel arrangements
- Ensured the office is well managed on all fronts, including office organization, inventory, accounting, and document management
- Prepared meeting materials such as agendas and action items, coordinate office spaces, and
internal/external communication with relevant attendees

Executive Assistant to the Founder

Bowen Island Municipality

- Brought forward a strong ability for multitasking and prioritization to complete tasks and assignments in a timely, efficient manner
- Executed marketing efforts including but not limited to: e-newsletters, website maintenance, and content creation in alignment with municipal branding and policy 
- Restructured pre-existing systems and procedures to maximize efficiency and streamline operations
- Worked independently and on a team to enhance efficiency and solve problems

Recreation Clerk

GoParity Canada

- Used various graphic editing software to produce material in line with the company's brand
- Promoted content on social networks and monitored engagement to increase brand awareness
- Identified customers' needs and contributed to brainstorming sessions involving the design, conception and creation of new digital content 
- Helped GoParity Canada reach its target market by delivering educational and valuable online information about its company and products

Content Creator

Rustique Bistro

- Maximized beverage sales by suggesting appropriate food and drink pairings to suit unique customer preferences
- Completed thorough and accurate opening and closing procedures to facilitate smooth restaurant operations
- Built friendly and courteous relationships with customers to increase the customer base

Restaurant Server

The Herd Archive

- Posted original content to The Herd Archive's social media platforms, updated and profiles to align with current branding strategies
- Reported social media analytics back to the marketing portfolio to influence future campaigns
- Used Buffer to navigate and schedule content calendars to ensure timely posts

Social Media Coordinator

Student Energy at Western University

- Adhered to assigned tasks on Asana
- Coordinated with the marketing team to drive messaging and promote current campaigns
- Curated content for social media platforms to align with the brand image
- Reviewed analytic reports to measure the success of campaigns

Western University

- Mentored incoming students on successful strategies and 'unwritten rules' for adjusting to University life
- Planned and led community activities and events to promote community-bonds
- Supported students through inevitable stress and wellbeing from leaving home

taplio

The Battle

Vinod Varma

Rachel C.

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