Creator.co

Creator is where Brands and Creators connect, collaborate, grow, and earn more revenue.

Our success is built on the premise that 92% consumers trust advice and opinions over any sponsored advertising. Most marketing teams don't have the time or resources to scale their Influencer strategy, that's where we come in. 

www.creator.co

Co-Founder & CEO

Entrepreneur Media

Contributing Writer

LOI - League of Innovators

League of innovators connects budding entrepreneurs with more experienced business mentors to help accelerate their go to market strategy.

Business Mentor

The Influencer Academy

The Influencer Academy is the first, certified Brand-Building online programs showing inspiring creators, and influencers how to define their purpose, clarify strategy, and grow a worthwhile profitable business!

Advisory Board

Best Buy Canada

Helped amazing brands develop, and deploy omni-channel branding and marketing initiatives nationally for the new wearable tech sector. 
Results: 1st in Canada for wearable tech market-share; grew category by over 1000%. 

Fitbit, Samsung, Garmin, Apple, Jawbone, Misfit, and more. 

-Assortment Planning
-Forecasting / Budgeting
-Vendor Relations
-Sales 
-Marketing
-P&L

Merchandise Manager (Buyer)

Andre's Electronic Experts

- Increased Sales and Profits
- Strategic Sales & Negotiations (B2B & B2C)
- Hiring/Training & Coaching
- High level of Community Involvement

Custom Home & Commercial A/V Project Manager

Future Shop

- Top 10 in Canada (President's Club) for 3 consecutive years
- Consistently exceeded sales and service budgets; placing our department among the top 5 in Canada

Elite Product Expert

Four Points by Sheraton

Obtained valuable experience in customer relations while being trained by one of the industry's leader in customer satisfaction

Managed multiple group, and corporate accounts.
Managed banquet room facilities 
Executed regular hotel audits

Guest Services Agent & Night Auditor

Helping our team at Creator revolutionize what an "Influencer platform" can be. We're empowering everyone on earth to become their own storefront - welcome to The Creator Economy.

Proven success in branding and new category launches, omni-channel buying and marketing, and optimizing eCommerce performance. Enjoy empowering brands to build long lasting communities and finding a better way to do things.

Enjoy hearing and helping other entrepreneurs whenever possible.

Vinod Varma

Nexi Agency

At Nexi, we are revolutionizing the way businesses collaborate and innovate on a global scale. Our comprehensive suite of services spans from cutting-edge AI-powered team augmentation and software development to creative outsourcing and international market access. We bring together the world's brightest minds to drive impactful solutions that foster growth and success for businesses across diverse industries.

Co-Chief Executive Officer

Biked

Co-founded GR-based tech startup disrupting the cycling industry by improving access to service. Contributions include business planning, developing financial/operational model, product-market-fit, GTM strategy and marketing.

Co-Founder & Chief Marketing Officer

Vikara Events

Worked closely with Vikara founder on developing innovative marketing collabs with Hyatt Hotels, Corepower Yoga, Cyclebar & F45 to co-brand popular fitness/yoga events in Scottsdale, AZ.  Sold integrated sponsorships to blue-chip tech & CPG brands, including: Bumble, LifeAid, Reign Body Fuel & Suja Juice | www.vikaraevents.com

Director Partnerships Marketing

TruFusion, LLC

Led marketing for first TruFusion Scottsdale location, a Las Vegas based boutique fitness/yoga studio.  Contributions included developing innovative marketing partnerships with retail brands including Calvin Klein, H&M, Sephora & Victoria’s Secret.  Also developed highly effective targeted Brand Ambassador program, engaging leading modelling agencies and top fitness/yoga influencers.

Marketing Director

Tesco PLC

Identified, negotiated & executed strategic partnerships at C-level with major retail partners across EMEA/APAC.  Worked closely with partner teams on country-specific private label strategy, retail transformation landscape, including brand & marketing best-practices, customer experience, e-commerce trends, operations efficiency, shopper journey mapping and relevant technology solutions.  Led cross-functional team across multiple business units on all aspects (commercial, legal, operational, marketing, PR, supply chain) of successful brand launch with various in-country partners, including representing Tesco at official community, embassy & press events.

Head of New Market Development

Moon Valley Enterprises

Oversaw marketing strategy and brand development of this premium Mediterranean agribusiness (Fresh + CPG) start-up while successfully partnering with London-based Chef Ottolenghi and top tier UK retailers. Hired and trained core team, including agronomy & operations while overseeing brand agency relationships. Advised suppliers on commercial matters, including consumer trends analysis, SWOT per market, setting priorities & KPIs, promotional activities.  Developed a sustainable long-term sourcing strategy, including managing supplier relationships while engaging key stakeholders in agriculture and food production in West Bank, Lebanon & Jordan.

Business Development Manager

BearingPoint (previously KPMG Consulting)

Led BearingPoint MENA group’s business operations in Jordan, overseeing major regional contracts, including complex public-private-partnerships in real estate, special economic zone & urban development.  Established group’s first legal entity & office in Amman, including P&L oversight, legal and tax compliance, vendor/subcontractor negotiations, recruitment and training of local staff.

Senior Management Analyst

USAID

Developed customized reports designed to brief senior USAID officers on their country of destination; conducted research focused primarily on governance, economy, education, health, strength of institutions, and human rights record.

Research Analyst

Orange

Helped lead a joint France Telecom / Deutsche Telekom research project into IoT & RFID business models for telecommunications companies.  This was the first such collaboration between FT & DT as part of a new strategic alliance.

IoT Analyst

SBCC Transportation & Warehousing

Responsible for all B2B sales, marketing, and customer relations for this small firm specialized in telecom & haz-mat logistics.   Sales drove 30% increase in net revenue within 6 months.  Led company entry into specialized medical equipment logistics by signing major new client Beckman Coulter.  Involved in all aspects of company management, including budget forecasting, human resources, procurements,  strategic planning & partnerships.

Sales Executive

Entrepreneur, PR & marketing strategist, cyclist, yogi... 20+ years international business & strategic partnership building experience with both leading multinationals and startups.

I excel at identifying potential of win-win partnerships, transforming them into impactful narratives through strategic PR and marketing.  I've been fortunate to call 10 countries home over the years, picking up a passion for cultural diversity & geopolitics along the way.  That global experience and relationship network helps ‘connect the dots’ and add real value to any project I engage with.

Reach out if you'd like to know more!

taplio

The Battle

Vinod Varma

Jared Lebel

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