Creator.co

Creator is where Brands and Creators connect, collaborate, grow, and earn more revenue.

Our success is built on the premise that 92% consumers trust advice and opinions over any sponsored advertising. Most marketing teams don't have the time or resources to scale their Influencer strategy, that's where we come in. 

www.creator.co

Co-Founder & CEO

Entrepreneur Media

Contributing Writer

LOI - League of Innovators

League of innovators connects budding entrepreneurs with more experienced business mentors to help accelerate their go to market strategy.

Business Mentor

The Influencer Academy

The Influencer Academy is the first, certified Brand-Building online programs showing inspiring creators, and influencers how to define their purpose, clarify strategy, and grow a worthwhile profitable business!

Advisory Board

Best Buy Canada

Helped amazing brands develop, and deploy omni-channel branding and marketing initiatives nationally for the new wearable tech sector. 
Results: 1st in Canada for wearable tech market-share; grew category by over 1000%. 

Fitbit, Samsung, Garmin, Apple, Jawbone, Misfit, and more. 

-Assortment Planning
-Forecasting / Budgeting
-Vendor Relations
-Sales 
-Marketing
-P&L

Merchandise Manager (Buyer)

Andre's Electronic Experts

- Increased Sales and Profits
- Strategic Sales & Negotiations (B2B & B2C)
- Hiring/Training & Coaching
- High level of Community Involvement

Custom Home & Commercial A/V Project Manager

Future Shop

- Top 10 in Canada (President's Club) for 3 consecutive years
- Consistently exceeded sales and service budgets; placing our department among the top 5 in Canada

Elite Product Expert

Four Points by Sheraton

Obtained valuable experience in customer relations while being trained by one of the industry's leader in customer satisfaction

Managed multiple group, and corporate accounts.
Managed banquet room facilities 
Executed regular hotel audits

Guest Services Agent & Night Auditor

Helping our team at Creator revolutionize what an "Influencer platform" can be. We're empowering everyone on earth to become their own storefront - welcome to The Creator Economy.

Proven success in branding and new category launches, omni-channel buying and marketing, and optimizing eCommerce performance. Enjoy empowering brands to build long lasting communities and finding a better way to do things.

Enjoy hearing and helping other entrepreneurs whenever possible.

Vinod Varma

Ali Adab

Fixated

Fixated is setting the goal standard in digital entertainment with a diverse talent roster and a content & game development studio that develops premium IP across major platforms. Fixated reaches hundreds of millions of active users across its talent and IP.

Partner and COO

Fetti

Fetti is a leading creator monetization company that works with creators to unlock the true value of their IP and pairs them with platforms that are looking to onboard premium talent at scale.

Co-Founder

Rolling Stone Culture Council

Member

SoleSavy

SoleSavy is an end-to-end platform for sneaker enthusiasts that helps you acquire highly sought after sneakers through a combination of technology, content, and community. SoleSavy's core products include Drops, which provides personalized alerts for the sneakers you want, and Collect, the only marketplace that lets you showcase, buy, sell, or trade sneakers at retail or less, with the lowest fees in the industry.

Chief Content Officer

BroadbandTV

BroadbandTV is a digital entertainment company which exists to empower the world's largest content creators. With creators ranging from individuals to global media brands, BBTV provides comprehensive, end-to-end solutions to increase viewership and drive revenue powered by its innovative technology.

Vice President, Content & Partnerships

Miso Digital

Miso Digital was a direct-to-fan agency that encompassed a team of digital marketing specialists, designers and developers that partnered with artists, managers and labels to deliver leading edge digital solutions. As a certified marketing partner of Topspin Media, Miso Digital launched over 100 campaigns and drove digital unit sales landing several titles on the iTunes top charts.

Founder & CEO

Bodog Entertainment

Bodog Entertainment, a subsidiary of Bodog, was a digital entertainment company that offered a host of entertainment services including an international record label (Wu-Tang Clan, DMX, Bif Naked), a million dollar band search competition (Bodog Battle of the Bands), and a television production division (Bodog Fight).

Director of New Media

Ali Adab is a seasoned executive and entrepreneur who has spent nearly two decades building, leading, and scaling ventures at the intersection of entertainment, technology, and the creator economy. 

Ali was recently appointed Partner & COO at Fixated, a global leader in digital entertainment that powers the growth of the world’s most influential creators. Focused on content development and monetization, Fixated partners with creators to elevate their brands and build their businesses.

Prior to Fixated, Ali was Chief Content Officer at SoleSavy, and end-to-end sneaker platform where he oversaw Marketing & Content, and led strategic business development initiatives, including helping creators, artists, and celebrities launch their own original footwear.

Prior to SoleSavy, Ali was the Vice President of Content & Partnerships at BBTV, a globally-leading media tech company that reached more than 600 million unique viewers monthly. There he helped some of the world’s largest creators grow their businesses while acquiring and distributing content on platforms such as YouTube, Facebook, Instagram, and TikTok. At BBTV, Ali oversaw several key departments including Content Acquisition, Talent Management, and International Markets, where BBTV operates in 10 languages across 28 countries. He was also a driving force behind the company’s music brand, Opposition, which works with major clients including 21 Savage, Major Lazer, and Lyrical Lemonade. 

Prior to BBTV, Ali Adab founded Miso Digital, one of the earliest digital marketing and distribution companies focused on helping independent artists connect and sell directly to their fans. Throughout his career, he has personally managed and worked with multi-platinum artists such as DMX, Wu-Tang Clan and Bif Naked. Ali holds an MBA from Cornell University, and a BA in Economics from the University of Western Ontario.

taplio

The Battle

Vinod Varma

Ali Adab

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