Goood Tech

Your partner in AI-powered product growth. We devise and execute winning strategies that seamlessly integrate artificial intelligence into your product ecosystem.

We've worked with: VC-funded startups, Station F & YC startups, Entrepreneur First, EDHEC Incubator, as well as UK GovTech initiatives.

AI Boutique Tech Studio - Founder

GrowthMentor

Growth & Product mentor with 100+ sessions at ⭐ ⭐ ⭐ ⭐ ⭐  rating.
I help founders, growth marketers, and professionals to grow via no-code technology and growth strategies.

"It doesn't matter if you have questions from very basic to advanced. Vince has strong insights, knowledge, and recommendations at every level of your business growth."
by Canberk, Growth Manager at Remote Team | San Francisco, California

"Vince knows a lot things about a lot of things. He gave me practical advice on the issue I am currently struggling with regard to onboarding new free trials. Very patient and insightful. I hope to have another chance to explore more topics with Vince. Highly recommend Vince - he knows his stuff!" 
by Sammy, CEO at Speak2Leads | San Diego, California

"Vince was a super helpful mentor, expert on building ecom brands and some great tactical advice around growing our instagram account."
by Mark, CEO at More Video | London, UK

Mentor

Startups & Incubators

Product & Growth Consultant

MagicTellers

Revolutionizing children's education with a personalized approach tailored specifically to your child.
A conscious way to learn, grounded in science.

Founder

Entrepreneur First

Growth & Product Advisor

Brings together extraordinary individuals to build startups from scratch. Help build cofounding teams, develop ideas, and accelerate through fundraising from the world's best VC investors. 

So far: 300+ companies built with a total valuation of $3+ billion. 
Exits include Magic Pony Tech, acquired by Twitter for $150m 18 months post program

Startups Advisor

Product School

Guest Lecturer

Jolt.io

Helping great people break into tech.
Forbes: "A learning experience so engaging it's addictive"

Lecturer

Pollen

• Supported the growth that led to $60M raise towards a $800M+ valuation
• Managed, optimized and grew 3X Quarter-on-quarter for 4 brands, totaling 1.9M+ users, 83% mobile traffic at an average 11% bounce rate. By redesigning UX, UI, and rebuilding entire platforms, optimizing SEO and SEM tech.
• Combined and built martech infrastructure
• Built white-label tech for all entertainment brands and marketplaces

Head of Product Growth

Expedia Group

Following Expedia Group's VRBO acquisition, joined the Growth team to help the company innovate and grow exponentially through technology innovations.

• Saved $400k in Ads spent in the first 12 weeks at same bookings quantity.
• Built World-class SEM, Social Media and display Products with Google, Facebook and partners
• Supported SEM: Powering 954,000+ bookings, $120M ads spend |
• Powered 100% dynamic and automated ads with $14M+ spend at a 150% to 350% ROAS
• 400k+ bookings through pioneering Meta Ads in the Vacation Rental space w Google and partners
• Innovated as the 1st OTA with 2.5M+ properties integrating and building together with Google “Vacation Rentals Widget”

Growth Product Manager

★ Designed Products from Idea to Production through Roadmaps, Requirement building, Engineering Architecture and Testing Processes
★ Designed products within an autonomous squad for fast-paced effective innovation
★ Designed & Implemented Data-Driven Product Experiments
★ Managed Global Accounts restructuration: Growth Hacking tools for fast implementations

Global Product Manager, Search Engine Marketing

★ Grew one of the largest P&L (8 Figures Budgets) from -20% to +65% YoY within 6 months
★ Global Test & Learn Framework | Built Testing Analytical Models
★ Built Global Mobile Playbook and Framework through A/B Testing, CRO, Automated Bidding, Landing Page Optimisation

Advertising Marketing Manager

Club Med

Growth Manager

My mission is to drive meaningful and positive societal change by spreading joy, fostering collaboration and promoting openness through innovation. If you’d like to collaborate, reach out.

Who am I?
Product and growth leader with a proven track record of building and marketing products from scratch at publicly listed major consumer brands and Series A-C Scale-Ups. With a background in online consumer marketplaces, I have since built and launched an education tech platform for children and a tech startup consultancy.

Vincent Guittet

Kobalt Music

Founded in 2000 by Swedish entrepreneur Willard Ahdritz, Kobalt took a bet on digital music and won.  The startup built a platform to maximize efficiency, accuracy, and transparency across the billions of micro-payments collected in today’s highly complex digital world. As traditional music companies fought technology and contracted, Kobalt embraced it and grew, building a global digital music infrastructure and world-class creative team purposely designed to usher in the streaming era and a more fair, rewarding music business for creators.

Our team mission is to enable increased, faster revenue return for clients through improved prioritization and efficiency for internal royalty operations.

Product Manager

MATCHESFASHION

Working as the lead Product Manager with the team managing the back-end services for the checkout and post purchase experience, including but not limited to: payment integration (Stripe), delivery method management, fraud, returns and private shopping sales, as well as seamless integration with our ERP.

Some notable initiatives included: 
- Implementing new payment methods.
- A new returns portal, enabling customers to have choice, visibility and convenience when returning.
- Empowering the private shopping team to capture sales seamlessly.
- Optimising delivery management solutions and implementing final mile partners.

Independent Consultant

Supported a number of initiatives with clients in hospitality and e-commerce, including Soho House, The Wine Society and White Stuff.

Consultant

Holland & Barrett

Distinct focus on preparing H&B processes and systems to be Brexit-ready, enabling a capability to capture, store and generate a view of all required product documentation needed for export across our complex product structure.

Continued to build and maintain a roadmap for in-house products, working with our distributed teams to execute.

Technical Program Manager

Sabbatical

Took a brief career break to enjoy ski season in Canada, followed by a swift return back to the UK for lockdown!

Travel ⛷

Sytner Group

This was a Product Owner role on steroids! I led the development of an internal start up with the objective of building a platform where a customer can purchase a car online. This included daily management of a backlog (Agile Scrum & Kanban), product roadmap and a team of 10 engineers, QA and UXi. The platform represented all of the brands under the Sytner umbrella, including BMW, Ferrari and Aston Martin.

Check it out here: https://www.sytneraffinity.com/

Product Owner - Digital

Sapphire Systems

Specialised in SAP B1 implementations for clients in the fashion vertical, with an end to end involvement in ERP rollout, from requirements workshops to post go-live. I spent a majority of this role seconded in New York, covering a number of clients in Toronto, New York and Minnesota. I often miss the pizza there.

SAP Consultant

Prima Solutions Ltd

Conducting requirements gathering workshops, system configuration, data migration and ERP project implementation across multiple clients, ranging from B2B apparel manufacturers to omni-channel retailers such as Paul Smith, Mulberry and Seraphine.

Business Analyst

👋  Hi, I’m Jassi!

Overall, I’ve enjoyed 12+ years of building products for businesses in many industries - most notably luxury fashion, automotive, and wellness.

My current adventure is at Kobalt Music, where I work with our talented Royalties team.

taplio

The Battle

Vincent Guittet

Jassi S.

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