Vinay Koshy

Sproutworth

Sproutworth helps entrepreneurs and B2B brands build their influence and boost sales through collaboration, content creation, content marketing, and content management solutions https://www.linkedin.com/redir/suspicious-page?url=http%3A%2F%2Fwww%2esproutworth%2ecom

My Responsibilities include
• Plan and create content such as podcasts, articles, webinars, and downloads for the blog as well as client blogs
• Content promotion for blogs
• Manage guest writers for blogs

Founder

The Predictable B2B Success podcast uncovers what it takes to avoid the guesswork in business and to create predictable success. I interview guests who are experts in their field and have a proven track record. Learn more and catch the latest episodes on Apple Podcasts, Spotify, or wherever you get your podcasts.

Podcast Host of the Predictable B2B Success Podcast

WP Curve

WP Curve provides unlimited small WordPress fixes live 24 hours a day from $69 / month http://wpcurve.com

My Responsibilities include
• Plan and create content such as articles, webinars, and downloads for the WP Curve blog
• Manage a team of guest writers for the blog
• Content promotion for the WP Curve blog

Content Marketing Manager

Diggy Australia

Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and implemented online and offline analytics systems.
Strategic Consulting, including business plan & sales strategy development.

•	Develop, Implement and monitor website and micro site development.
•	Develop marketing campaigns and evaluate their effectiveness
•	Fully responsible for the company’s marketing and key account sales
•	Look after 5 business centres, provide coaching and guidance to Centre Managers
•	Business development and key account management
•	Oversee SEO and SEM operations as well as the development of social media and apps

Regional Manager

AAPT

Provide technical recommendations to customers as per their business
requirements;
Train customers on the usage of system and products;
Manage customers’ faults and provide resolutions;
Identify, recommend and implement appropriate customer billing
solutions; and
Train team members on company’s operating systems.

Technical Consultant

Manage and grow existing customer base;
Develop and implement portfolio plans to up-sell to existing customers;
Design solutions for customers and produce proposals;
Leverage internal resources and manage cross functional sales, support
teams and external partners;
Act as the voice of the customer in the business to ensure all customers
expectations are met; and
Identify and explore business networks for the purposes of business
development.

Account Manager

Vision 6

Develop business opportunities and marketing strategies to maximise
customers’ growth and profitability;
Oversee production of advertising materials including layout and
design;
Work closely with programmers, web and graphic designers in
conceptualising and creating product enhancements as well as new
products;
Assist with modifying existing products to meet international
requirements;
Facilitate trade shows & seminars to promote products;
Develop and conduct client presentations;
Create and facilitate training programs and accompanying manuals to train international and domestic distributors in all areas of sales,
marketing, applications and product information;
Lead technical support and responsible for providing technical
information to staff regarding use, deployment and maintenance of
products;
Liaise with customers, internal departments including design,
engineering/programming and accounts;
Research and identify problems within customer service and/or
systems;
Engineer and implement customer service program in order to enhance
efficiency and streamline processes.

Customer Sales & Support Manager

Turning customer stories into drivers of revenue growth | Founder of Sproutworth

👋 Hey! I'm Vinay, the mind behind Sproutworth. My mission? 

Empowering purpose-driven B2B brands like yours to achieve unprecedented revenue growth through the magic of educational content and stories.

In the tech landscape, startups and mid-sized B2B tech companies are working hard to raise funds and predictably generate revenue. But here's the kicker: Standing out in that crowded tech market can be challenging. 

What's on their minds? 

It's all about making their brand shine, keeping that growth strong, and building long-lasting customer relationships. It's like trying to navigate a wild jungle out there! 🚀💡🤝

I offer you the keys to creating an unfair revenue growth advantage without using extra resources. How? By harnessing remarkable customer experiences and content, I help you craft compelling narratives to set your brand apart and drive revenue like never before.

Narratives or storytelling have changed my life. Here's how:

- I raised $8,000 for a community development project two decades ago by sharing four impactful stories.
- In a group of 30, I was the sole individual consistently invited back to preach, proving the power of my storytelling.
- I played a pivotal role in generating $10,000,000 in revenue for a SaaS company solely through storytelling.
- I did content marketing for a company that went through an 8 figure exit.
- My expertise led me to successfully launch programs within organizations by sharing inspiring stories, gaining leadership buy-in, and sparking tremendous buzz.


Ready to revolutionize your B2B tech brand's growth journey? 

Connect with me to embark on a transformative storytelling adventure tailored to businesses like yours.

The Predictable B2B Success podcast uncovers what it takes to avoid the guesswork in business and to create predictable success. I interview guests who are experts in their field and have a proven track record. Learn more and catch the latest episodes on Apple Podcasts, Spotify, or wherever you get your podcasts.  

Red Bloom Marketing

Forrester

Vice President/ Head of APAC Marketing

Marketing Director/ Head of APAC Marketing

Pegasystems

Pegasystems (NASDAQ: PEGA) develops strategic applications for sales, marketing, service and operations. Pega’s applications streamline critical business operations, connect enterprises to their customers seamlessly in real-time across channels, and adapt to meet rapidly changing requirements. 

► As Senior Regional Marketing Manager, I am responsible for the development and execution of the MARKETING STRATEGY for the Asia Pacific region.

Working closely with sales teams, business units, product marketing, business generation and other global marketing program managers, I help ensure the successful development AND execution of key marketing campaigns across APAC.

My ultimate aim is to raise awareness of Pegasystems through integrated and multi-channel programs and strategies, resulting in leads, customer community growth and regional pipeline. I am EXPERT at delivering programs such as digital marketing, email, direct mail, webinars, seminars, and other lead and awareness generation activities.

► Among my recent accomplishments, I executed the FIRST series of global Pegasystems road shows throughout the APAC region only eight weeks into the position – I was awarded Global Marketer of the Month for my efforts.

Specific areas of my expertise include:

★ Building and executing regional marketing plans
★ Developing and executing a mix of major strategic marketing programs 
★ Management of all associated marketing activities
★ Cross-functional collaboration across borders to achieve results
★ Close cooperation with sales teams to ensure alignment with strategic account plans.

I welcome new connections and business opportunities. To get in touch with me, please email: ✉ katrinalcurll@gmail.com.

Senior Regional Marketing Manager / Head of APAC Marketing

George P Johnson

Senior level global strategist responsible for building executive client network relationships whilst aligning experiential marketing strategies and tactics to client objectives. 

► This role primarily focuses on managing internal resources across multiple regions to provide comprehensive campaign management and analysis for the leading global event and experience marketing agency. 

► Responsible to deliver inventive digital, mobile and event marketing strategies to increase audience engagement and provide measurable and actionable information to assist progress sales leads through the pipeline.

Director - IBM World Wide Account (Software Group, Mid-Market & Systems Technology Group)

Marketing Strategist, IBM Growth Markets Unit

NSW Writers

Board of Directors

Brennan IT

The focus of the National Marketing Manager role is to be responsible for the full range of marketing responsibilities - thought leadership, demand generation (events, DM, telemarketing, web), sponsorships and partner marketing across the Australian mid-market. 

► Develop and implement Brennan’s digital strategy 
► Developing, managing, leveraging & executing the company's brand both internally and externally 
► Lead key marketing activities including: Web development and SEO strategies; advertising, events, exhibitions, direct mail, telemarketing, market research, whitepaper development, sales and marketing collaterals 
► Evaluation and closed loop tracking of marketing campaigns to ensure maximum ROI
► Extensive interaction and support of sales team to increase revenue and sales opportunities

Marketing Manager

Sydney Mechanics School of Arts

► Formulation of current State Analyis 
► Development of Strategic Marketing Plan 
► Process improvements - i.e. installation of new event software system 
► Formulation of Lead generation activites

Marketing Consultant

Fuji Xerox Australia

Role objective: Develop, define and communicate the Finance and Administrative service offering, manage the program to achieve set financial objectives and communicate the service within the business and throughout the Australian market.  

Specific Accountabilities:

► Research and compile market and competitor analysis.
► Develop nationwide Go to Market strategy and subsequent implementation plans.
► Develop and coordinate both Professional Services and Sales training. 
► Support the Sales team by delivering service training and development of collaterals.
► Review gaps in existing service and formulate appropriate action plans.
► Increase market awareness of the new service offering through industry events.

National Marketing Program Manager

Canon Australia

Role objective: Develop strategic marketing plans for a number of business software categories through conducting market research, competitive analysis and setting price points. Drive and develop sales material including new product releases, customer presentations, and sales training materials. 

Specific Accountabilities:

► Develop business cases and marketing plans to encompass all facets of the marketing mix. 
► Drive and implement New Product Development (NPD) to fulfill strategic launch plans throughout Australia whilst leading cross-functional work teams.
► Manage the product/brand lifecycle to achieve financial budgets. 
► Develop offers and targeted campaigns to increase overall revenue and sales force motivation.
► Analyse industry data and competitors to identify sales potential for solutions products and develop necessary marketing strategies.  
► Develop and manage internal and external relationships (both locally and internationally) to ensure marketing activities are implemented smoothly.
► Under take contract negotiations with third party vendors. 
► Develop promotional plans, develop and communicate Australia wide campaigns. 
► Develop and deliver sales training programs throughout the Australian branches. 
► Comply with all legal, statutory and corporate requirements.

Product Manager (Software, Services & Solutions)

Department of Community Services

► Short contract to assist with the strategic direction of the property program.

Contractor

Founder @ Red Bloom Marketing

As a marketing strategist that doesn't just plan but can also execute. 

I will empower your business with growth strategies that will turn the challenges you are facing every day around. Together, hand in hand we will increase your revenue, leading not only to your growth but your success.

What I Do:
I excel in devising marketing strategies that directly contribute to your business's growth. My role is to provide actionable and impactful solutions, whether that involves refining your existing marketing efforts or developing new ones from the ground up. Working together, we will solidify your current strategies and/or explore new strategies that will lead to your business success.

My Expertise:
Over the years, I've mastered the intricacies of brand management, demand generation, and social marketing, crafting a keen understanding of what propels businesses to succeed in various markets and industries.

Analytics and optimisation are the cornerstones of my work, enabling me to transform insights into profitable strategies. My enthusiasm shines through when I'm presenting and orchestrating events, creating memorable experiences that lead to building brand and credibility.

My Ambition:
Simplifying marketing for SMBs and startups, it is my passion. My aim is to make marketing straightforward, attainable, and provide businesses a way to grow.

My Journey:
My career evolution from large corporations to the dynamic world of SMBs and startups has been driven by a desire to apply my marketing expertise where it can have the most significant impact.

Why Red Bloom Marketing?
At Red Bloom Marketing, our goal is simple: to make your brand stronger, get you more customers, and turn those leads into sales to grow your business. We use clear, tried-and-tested methods perfect for businesses that want to move fast and go far.

As the founder of Red Bloom, I use my in-depth marketing experience and a broad education — from my multiple degrees to more recently my consistent learning in the field — to stay ahead. I keep up with new trends and tools like AI to give you smart, up-to-date marketing solutions.

What I’m really good at: Solving how to acquire NEW clients and get most of the ones you already have!

If you want to learn how to utilise proven marketing strategies to build your brand and credibility that will lead to business growth come work with me.

taplio

The Battle

Vinay Koshy

Katrina Curll

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?