Marcom18

Marcom18 is a global integrated marketing & communications agency specialised in helping grow businesses through web development, ecommerce, strategic digital marketing viz. SEO, SMM/PPC, SMO, eMail Marketing as well as data science and advanced data analytics. In 2020, Marcom18 has been awarded with the Top-10 Integrated Marketing Communications Companies Award, by Silicon Media Group. 

We are a full-service firm providing high-quality services. From a humble beginning in 2016, we are assisting leading brands all over the world. You can bank on us to outsource any marketing related assignments and expect world-class quality results. 

Do visit our website www.marcom18.com to know what makes us so well-placed to serve you!

Check-out our Podcasts 'Mind, Money & Body' & 'Digital Marketing This Week': 
Google Podcasts: https://bit.ly/3dzqW3X
Spotify: https://spoti.fi/2WitRbz 
Facebook: https://www.facebook.com/Marcom18.India/

Founder - Digital Marketing

Independent

High-quality, interactive training for individuals and corporates, right from entrepreneurs to Fortune 500 companies in India and the Middle East. I've trained 2,000+ entrepreneurs, marketing directors, managers and executives in Digital Marketing onsite and online, in different parts of the world. 

I've also been associated with leading Universities and Institutions, delivering master-classes, seminars, online and offline training sessions. Some of the Institutes have also hired me to develop, conduct and manage their online, pre-recorded training sessions. 

Do not hesitate to contact me if you like to know more about my training programs that can take your staff's productivity, creative thinking and technical skills at an all new level - resulting in tangible, top-line growth.

Digital Marketing Trainer/Coach

Manipal Institute of Technology

In this role, I trained hundreds of professionals and students from all over the world, through online platforms of Manipal University.

Digital Marketing Trainer-Freelance

EduPristine

Digital Marketing Trainer/Faculty - Part Time

The Smart Cube

Corporate Communications Lead

Feedback INFRA

At Feedback Infra, Vikram was responsible for driving corporate marketing and communication function including branding, digital media, content management, CRM and public relations.

Head of Corporate Communication

Magicbricks

As part of the Times of India Group and being India's topmost real estate portal, MagicBricks.com brings strong research and content capabilities to publications such as PropIndex, Times Property and www.timesofindia.com. Vikram played a key role in enhancing editorial quality and presentation of Times Property Chennai edition and Real Estate section of www.timesofindia.com

Senior Manager

Grant Thornton

Vikram established a number of core marketing communications processes and projects at Grant Thornton India. This includes thought leadership publications, knowledge management, proposals, marketing collaterals and presentations. Many of the initiatives from these domains were recognised as global best practices and leveraged by the company on an on-going basis.

AVP - Marketing communications

Bennett, Coleman and Co. Ltd.

Written stories and news on Real Estate and Infrastructure sectors. Managed content for a bi-monthly magazine on Real Estate.

Associate/ Assistant Manager

Doordarshan News

Done scriptwriting and anchoring for a popular current affairs programme - Ghatna Chakra.

Independent Scriptwriter and Anchor

Founder | US Multifamily Real Estate Marketing Pro | Author | Coach

As the founder of Marcom18.com, I don't just lead marketing; I specialize in helping visionary multifamily real estate syndication companies, education and coaching businesses, and e-commerce brands build truly magnetic personal brands and robust digital foundations for scalable growth. I serve as a fractional CMO and consultant, dedicated to ensuring your unique voice and expertise cut through the digital noise.

My specialization lies in crafting powerful online presences, encompassing:

➡️Website development (GoHighLevel, WordPress, Shopify, Elementor, etc.)
➡️Seamless CRM integration (ActiveCampaign, GoHighLevel, etc.)
➡️Strategic social media and email marketing
➡️High-quality lead generation and nurturing through LinkedIn, YouTube, Facebook, and Instagram

With over 18 years of experience in real estate branding and marketing, including 7+ years focused intensely on digital marketing for multifamily real estate syndication, I've had the privilege of directly helping numerous Multifamily Syndication and Education Entrepreneurs elevate their personal brands to new heights. Our campaigns at Marcom18.com have been pivotal in raising over $90 million in capital for diverse multifamily deals across the U.S., and have generated 25,000+ high-quality investor leads for our clients.

Marcom18.com has been proudly recognized as a "Top-10 Integrated Marketing Communications Company from India" by US-based Silicon Media Group. My extensive background also includes managing social media for Fortune 500 companies in the US and orchestrating online ad campaigns with monthly budgets exceeding $200K.

My thought leadership on branding and digital strategy has been published by prestigious institutions like Harvard University and Stanford University, as well as major media outlets such as CNBC, The Financial Express, and The Economic Times. As the author of "Turning LinkedIn into a Lead Generation Machine," I've also shared my insights through extensive training workshops for professionals and corporations worldwide.

Beyond our commitment to client success, I am dedicated to establishing a center offering free critical healthcare services to underserved infants and children.

Ready to solidify your personal brand and unlock unprecedented growth? Discover how we can transform your digital presence: www.marcom18.com

Vikram Jethwani

Inclusive Divyangjan Entrepreneur Association (IDEA)

Founder & CEO

Believe India

As Founder, evolved concept of Believe India as platform for Social Entrepuners in India. Established pilot retail outlet GRAM BHARAT to bridge the gap between conscious consumers and grassroots producers in India.

Founder

F-TEC Skill Development (Foresight Edutech (P) Ltd

Strategic Leadership: 
Lead and direct Company strategic thinking and business activities in the development and
Implementation of the Company’s respective strategic objectives.
Strategic Planning: Identify and draw up relevant programme strategies and ensure operational plans are in place and are appropriately communicated. 
External analysis and influencing: Ensure external linkages and engage with appropriate forums. 
Partnership Development and Management:
Ensure management of partner portfolio and development/maintenance of high-quality partnerships.
Review, Monitoring and Evaluation: 
Review on a quarterly basis business plans, activities, benchmarks, operating targets.  
Develop and oversee implementation of the overall programme Monitoring & Evaluation Framework with stakeholders, lead measurement and benefits realisation delivered by the projects/programmes.  Ensure programmes and partnerships are monitored and evaluation is done regularly.
People Management:
Effectively lead and develop a high performing team of Executive Director and Directors within the performance management framework, mentoring managers accordingly.
Active engagement with evolving Skill Ecosystem in India :MSDE, NSDC, SSCs engagement and evolving strong alliances and partnerships.

Managing Director

Fair Trade Forum India

Chief Executive of the National Network, Fair Trade Forum-India.
Managed EU supported Multi Country projects. 
Conceptualised & Operationalised India's first Fair Trade umbrella brand ' Fair Trade India'. 
Membership monitoring, Alliance Building, CSR Partnerships and Global Networking and policy advocacy initiatives were taken up very effectively.

Executive Director

CBMD/SEARCH

Establishing Micro Enterprise development division with all India operations. 
Scaling up and effectively implementing SHG projects in Northern India
Creating Marketing Platforms and establishing Sustainable Livelihood interventions & Micro Finance Institution in a decentralised manner.

Deputy Director

Kurnool Degree College, A.P

Lecturer

Founder & CEO @ IDEA | Social Entrepreneur

Mallikarjuna Iytha is a social entrepreneur and the Founder & CEO of Inclusive Divyangjan Entrepreneur Association (IDEA), an enterprise that creates opportunities and livelihoods for people with disabilities. With over two decades of experience in the development sector and fair trade, he has a proven track record of empowering marginalized communities and promoting sustainable consumption.

He is a former President of Fair Trade Forum-India and a core team member of Ekal Sansthan and Ekal Gramottan Foundation, where he has initiated and supported grassroots projects that improve the quality of life in rural and tribal areas. He has also co-founded Believe India Fair Trade, a platform that showcases and connects social enterprises in India. He is an author of five books on development issues and a recipient of prestigious awards, such as the "Pillar of Civil Society in India" from the Honorable President of India. He holds an M.Phil in Environmental Sciences from Jawaharlal Nehru University and a Master of Science in Microbiology from S.K. University. He is passionate about strengthening the civil society movement in India and driving social change and sustainable development through his vision and leadership.

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Vikram Jethwani

Mallikarjuna Iytha

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