Vaughan Broderick

Wiley

Co-Author, Innovation in Action

Helping organisations become future-ready & thrive in constant disruption through field-tested human-centred innovation methods

- Customer insights
- Customer experience design
- Growth strategy
- Service design
- Lean innovation methods
- Workshop design and facilitation
– Human-centred design capability programmes

🔥 Highlighted Testimonials:

"The experience was so positive and impactful for us that we have asked Vaughan back on numerous occasions to assist us with designing services.  His expertise in design thinking coupled with an engaging personal style makes him a valued member of the team that is transforming our organisation." 
- Nick Scott, General Manager, Service Delivery, Brackenridge

"Vaughan facilitated our value proposition workshop as we were at a loss as to how to get started. Vaughan skilfully challenged our thinking through a range of activities and questioning, and we left the workshops feeling a sense of clarity, newfound enthusiasm and collective understanding. We would not hesitate to use Vaughan again in the future.” 
- Sara Luckman, Strategy Manager, NZ Young Farmers

"The group greatly appreciated the interactive nature of the program combined with the opportunity to think and reflect on how the practices and skills developed would benefit the public sector and challenges with which they are grappling. Thanks Vaughan, hopefully we can repeat this next year." 
- Dr. Chris Vas, General Manager Food Innovation Precinct, Western Australia

Founder - Innovation Lab

University of Canterbury

Lecturer - Innovation by Design - July 2023 - Present

- Teaching human-centred design to business masters students.

Guest Coach - Executive MBA March 2023 - Present

- Coaching MBA innovation students

Mentor - Innovation and Entrepreneurship - Mar 2021- Present

- Mentoring student founders to utilise design thinking and lean innovation methods

Impact Lead - Centre for Entrepreneurship - July 2023 - Present

Innovation Lecturer - Executive MBA Coach - Startup Coach

Festival for the Future

Guest innovation workshop facilitator at Aotearoa’s biggest leadership and innovation summit.

Guest Workshop Facilitator

Chartered Accountants Australia and New Zealand

Authoring training content on Business Models, Value Propositions, Pitching & Storytelling, Strategy and Creative Problem-solving using a design thinking approach

Author - Strategy and Creative Problem-solving

Te Whatu Ora Waitaha Canterbury

Helping public sector organisations use design thinking to collaborate, innovate and create more insight driven, human-centric organisations.

+ Design thinking projects
+ Workshop facilitation
+ Design research
+ Prototyping and testing

Design Thinking Coach

Brackenridge Services Ltd

Helping to reimagine, redesign and implement service and system change to meet regulatory requirements, exceed client and stakeholder experiences and outcomes. So far, we have redesigned the assessment and transition process for individual service offerings that have resulted in reduced lead time, improved quality, reduced risk and increased customer experience and outcomes.

Key Responsibilities:
Co-designing service and innovation
Stakeholder engagement and communication
Amplifying the voice of the customer
Change leadership and embedding new ways of working

Change and Innovation Project Manager

Consulting in the social services sector as part of my MBA (and post-graduation), I am leading the digital transformation of Life Storybooks for young people in care. This project requires multi-stakeholder management, the development and maintenance of key relationships across all levels, meeting and surpassing key project deliverables and the development of effective change leadership implementation strategies.

The project necessitated the effective use of design thinking, lean and change leadership methodologies to manage various stages of the project and included the establishment of the additional project supporting elements such as foundation and design principles, organisational structures and development specifications.

Innovation Project Manager

Sabbatical

Taking a year off to travel with my family provided a great opportunity for many amazing experiences together. The most valuable part was how we developed personally and as a family when confronted with challenges and obstacles that required adaptability, problem-solving, teamwork and coping skills.

World Traveler

Broderick Consulting Ltd

Broderick Consulting was in the business of helping clients achieve their financial goals. I founded and grew a successful business serving hundreds of clients throughout New Zealand until a successful sale was executed.

Founder and Adviser 

Innovation coach helping you & your organisation thrive in disruption | Teaching proven practical methods to help people innovate | UC MBA | Follow for posts about startups, innovation & leadership

Innovation shouldn’t feel like pressure without progress.

Yet many leaders I work with are stuck in exactly that space.

They’re expected to move fast—but don’t have time to think.
They’re leading innovation—but unclear whether they’re solving the right problem.
They’ve run strategy sessions and pilots—but can’t make the change stick.

I help leaders and teams slow down where it matters—so they can move faster where it counts.

My work focuses on four key challenges:

Understanding the real problem behind the problem (no more jumping to solutions)
Designing smarter decisions in complexity (move forward with clarity, not chaos)
Aligning teams and stakeholders (so change feels shared, not forced)
Implementing innovation that sticks (not stalls)

I blend psychology, human-centred design, and practical strategy to help people turn insight into action - especially when the stakes are high and the path isn’t obvious.

As an innovation coach, advisor and educator, I’ve supported 225+ teams across business, government, and education to design smarter decisions and lead real change.

I’m known as The Slow Strategist - not because I move slowly, but because I help leaders pause where it matters most. Before assumptions harden. Before decisions get baked in. Before “solution mode” derails the real work.

I’m the co-author of Innovation in Action: Unlock Curiosity, Creativity and Clarity with the DUCTRI Method, and I write a weekly newsletter read by 10,000+ professionals who want to lead with confidence - not chaos.

Earlier in my career, I founded and scaled a financial services business to 2,000+ clients and $500M in assets. Burnout led to a complete reinvention: I sold the company, travelled through 23 countries with my family, completed an Exec MBA, and retrained in human-centred innovation.

That reset equipped me with the real skills leaders need to thrive in a VUCA world: slowing down to think clearly, making human-centred decisions in ambiguity, and turning insight into action.

If you’re:
	•	Leading innovation on a complex challenge
	•	Building something new from scratch
	•	Or stuck trying to make change stick

…here’s how I can help:

1. Read by 10,000+ smart professionals each week
-> https://vaughanbroderick.com/newsletter/

2. Join 275+ smart innovators on the Innovation in Action book waitlist:
-> https://vaughanbroderick.com/the-ductri-playbook/

3. Workshops | Consulting | Speaking | Innovation Training
-> Let’s have a conversation: DM me

Research Associate

Co-authoring academic research papers on innovation and design thinking.

Vaughan Broderick 🦆🌳

Think North Management Consultants 

- Market Entry Strategy
- Market Growth Strategy
- Industry and Competitor Analysis
- Strategic Program Management
- Strategy Development and Execution 
- Business Feasibility Studies

Senior Strategist

Arete Group of Companies.

- Market Research
- Industry Research
- Business Research
- Strategy Development
- Process Improvement
- Project Feasibility Analysis
- Industrial Parks Infrastructure Planning
- Warehousing

Executive Assistant (Strategic) to Director

Eastman Auto & Power Limited

- Worked in Strategy, Business Development & Exports Marketing.
- Strategy formulation & execution
- New Market Business Development - Prospecting via Secondary Market Research, pitching products, offerings,database generation, transferring leads to Sales team
- Client & Vendor Strategies Development & Execution
- Primary & Secondary market research for Middle East, Africa, Latin America, South East Asia, Europe & USA markets
- Conduit between Sales & Plant team to ensure Market feedback is getting captured in Product Development
- Competitors, Industry Leaders Bench marking
- Import Export Data Analysis for different HS codes country wise region wise importers wise
- Organized '126th Canton Fair' in Guangzhou,China & represented Eastman

Senior Manager -  Strategy & Analysis

Sterlite Technologies Limited

- Business Analyst to India Business Head
- Analyzing order book, sales and its performance wrt Annual Business Plan
- Tracking opportunity pipeline through Salesforce CRM and highlighting potential gaps 
- Analyzing financial performance through monthly reviews
- Working on Strategic Programs to help in realizing company's vision
- Market intelligence and competitor mapping 
- Annual Business Planning Exercise

Associate Manager - Business Analysis

Indus Towers Limited

- Monitor electricity and diesel spent on telecom towers for Gujarat Circle and help in reducing the consumption of the same.
- Monitor the savings from various energy projects to estimate potential returns from the same.            
- Data analysis to identify the potential for energy savings.
- Implementation of mobile app for taking energy readings which will be followed as best practice across Indus 
- Winner by Cognitel Consulting during training on "Business Of Telecoms"

Senior Executive - Energy Analysis

Ernst & Young

- Internal Audit
- Financial Analysis
- Revenue Assurance
- Process Improvement

Industries
- Oil & Gas
- Automobiles
- Manufacturing Conglomerates

Associate Consultant - Risk Advisory Services

Zydus Cadila

A Study on Transaction procedures and Ratio Analysis

Summer Intern

Reliance Industries

I was maintenance engineer at Polyester Yarn Dept. at the Hazira Plant.I looked after winding machines, spinning machines and automatic bobbin handling system.

Field Operations and Panel Engineer

Business Strategist | Growth & Transformation | Research | Executioner

A Strategist by Profession; A Writer by Heart...

I am a Techno-Commercial Professional with more than 12 years of experience in Data Analysis, Business Analysis, Strategy, Market Research, Process Improvement, and Business Transformation.

Experience across diverse sectors like Oil & Gas, Telecom, Telecom Products, Automotive, Power, Infrastructure, Manufacturing, and Consulting. 

Hands-on experience in developing and implementing Management Governance Systems as well as executing Strategic Projects.

I like reading, writing, and discussing on self-development, strategy, management, business stories, and leadership.

Here to connect with people with similar interests.

taplio

The Battle

Vaughan Broderick 🦆🌳

Parth Agnihotri

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