Founder at Omniconvert: I help retailers increase their Customer Lifetime Value and Conversion Rate with our advanced solutions

I help eCommerce brands and retailers unlock growth by leveraging their data & running experiments.

I’m the founder of Omniconvert.
We empower eCommerce players like Patagonia, Avon, Shiseido or Tempur make progress.

After 18 years in eCommerce, here are three significant achievements that brought me here:

➔ My first eCommerce company started with just $700 and went on to become the largest online car insurance player in Romania, thanks to the principles of Conversion Rate Optimization (CRO) and Customer Lifetime Value (CLV).

➔ After realizing the game-changing potential of Conversion Rate Optimization I launched OmniConvert, a growth experimentation suite for eCommerce companies, where >1K eCommerce companies ran >60K experiments 

➔ My team helped >800 eCommerce companies like Patagonia, Sephora, and Max Mara run experiments to improve their conversions and CLV

I’ve finally put all my experience in one place and wrote a best-selling book: The CLV Revolution - a practical guide with actionable insights to leverage the power of customer research, CX, and experimentation to improve the Customer Lifetime Value in eCommerce. 

Currently, we're developing the first AI-powered CRO audit in collaboration with 100 leading experts from the CRO community, with the goal of establishing the global CRO standard for eCommerce

✉️ Let’s connect! DM me to chat about AI in CRO, CX, CLV, or experimentation, or reach me at valentin [@] omniconvert [.] com

Valentin Radu

Substack

As the author of Frugal Call, I focus on optimizing life for value by skillfully blending time, money, and other essential resources. My newsletter provides actionable insights and practical tips that empower readers to make informed decisions, enhance their productivity, and live more fulfilling lives.
https://frugalcall.substack.com/

Author

Independent news

curating compelling content that explores the ever-evolving worlds of technology and lifestyle. With a keen eye for emerging trends and a passion for storytelling, I strive to deliver insightful articles that not only inform but also inspire our readers.

My role involves extensive research on a wide range of topics, from the latest in tech innovations and digital transformations to lifestyle trends that impact our daily lives. I collaborate with talented writers and industry experts to ensure our content is both engaging and authoritative.

News Editor

FLYST

AI-powered solution for fashion e-commerce: Empowering online fashion stores to optimize their product listing pages (PLPs) through innovative deep learning technologies.

Co-Founder

MyidEA

Leveraged entrepreneurial experience as Entrepreneur in Residence, focusing on PR, Events, Social Media, and Content Strategy. This role allowed me to draw upon my own startup journey to provide valuable guidance to early-stage startups.  

Additionally, I played a key role in creating learning opportunities that fostered growth and knowledge for the founders that were part of the acceleration programs of idEA. 

In this role, I also served as a public representative for the team at industry events.

Community Lead

RE-COLLECTIONS

Sustainable fashion platform promoting circularity:  Helping women to reduce wardrobe waste while considering responsible shopping as a lifestyle.

This not only benefits environmentally conscious consumers but also provides a platform for local designers to sell their excess stock.

Fashion Days Group

Served as the primary liaison between Fashion Days and emag.ro during the redesign of their fashion category. This role involved facilitating communication, ensuring alignment on project goals, and providing industry expertise throughout the process.

Business Development Specialist

Developed and implemented a comprehensive content strategy encompassing social media, blogging, influencer partnerships, PR, and events for Fashion Days in all operational territories. 

This strategy effectively leveraged diverse content formats to cultivate brand awareness, drive customer engagement, and achieve marketing objectives across various regions.

Head of Content

TinaR Distributie SA

Developed engaging content for social media platforms, and planned the ecomm marketing campaigns.

Conceptualized and implemented the Black Friday campaign. Supervised A/B testing to optimize marketing strategies and maximize ecomm conversion rate.

Marketing Manager

Okazii.ro

Led the fashion category, developing and implementing annual strategies to drive conversion rate improvements. 

Conducted in-depth market research and competitor analysis to identify customer trends and opportunities for growth.

Curated a compelling product assortment aligned with market trends and customer preferences, optimizing product visibility and discoverability.
Collaborated with cross-functional teams (e.g., merchandising, marketing, UX/UI) to ensure a seamless customer journey and optimize touchpoints.

Category Manager

Co-Founder & CEO at RE-COLLECTIONS

Caught in the middle, like in a Venn diagram, by the overlapping circles of entrepreneurship, circular fashion and communities. I'm a frugal living advocate dedicated to optimizing value with minimum resources. Currently, I'm helping startups in defining their unique value proposition and build dynamic communities.

taplio

The Battle

Valentin Radu

Adriana Ancuta

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