TikTok and Meta ads for DTC Brands | Creative Strategist | UGC Producer|Founder of Tok-Vibes.com

Hi, I’m Oli!  a creative strategist who helps DTC brands turn scrolls into sales. I blend storytelling and data to build ads that not only grab attention but also drive growth. Here’s what I do best: I dig deep into your ad data and customer psychology to find out what truly makes your audience click. Then I craft fresh ad concepts (often leveraging UGC and AI content) grounded in those insights. The result = Campaigns that lower your CAC, boost ROAS, and scale your revenue sustainably. Over the past 5+ years, I’ve helped startups and global brands alike smash through growth plateaus:🔹 Scaled Loop Earplugs to exceed a $18M Q4 sales goal by 33%. (Yes, we overshot the target by a mile!)🔹 Drove 3.5X ROAS on $150K ad spend for a DTC accessory brand by reinventing their creative strategy (20% above benchmark performance)🔹 Cut CPA by 18% for a skincare client and found new customer angles that led 5 out of 50 test ads to drive 70% of their online revenue.I’m a founder, too... I launched an accessory brand with an innovative first product that I designed myself. I partner with you, founder-to-founder, treating your business like my own. If something isn’t working, I’ll tell you. If I spot an untapped opportunity, I’ll seize it. My approach in a nutshell: Test, learn, iterate. 📊 I run structured ad tests (thanks to my nerdy side that loves numbers) and then double down on the creatives that perform. No fluff, no ego.. just actionable insights and winning ads. And because I started as a content creator myself, I excel at producing ads that feel real and relatable (not like those stiff “agency” ads). On a personal note, I’m a bit of a nomad and nerd: I’ve lived on 3 continents, speak English &amp; French, and once grew a fitness Instagram to 15k followers just by talking about protein pancakes. 🥞 (Turns out, authentic content really does attract an audience...a lesson I carry into my ad strategies!). When I’m not optimizing campaigns, you can find me in a Reformer Pilates class and having lunch on a terrace with a friend.Ready to scale your DTC brand with ads that convert? Let’s chat. 😊 Send me a DM or book a call through my profile link, and let’s spark your next phase of growth.

Oli Cimet

We started cussing in our ads.
Performance went through the roof.

Here's why.

Client sells to blue collar guys. Construction workers, mechanics, tradesmen.

These dudes don't say "I'm quite dissatisfied with my current solution."

They say "this shit doesn't work."

So we stopped writing ads that sounded like a marketing team wrote them.

We wrote ads that sounded like their customers talk.
"Retire this shit."
"Rate: excellent. Because we're not f*cking around."

The client was nervous. "Can we really say that?"
I said let's test it.


Clean version: 1.6x ROAS.
Raw version: 3.2x ROAS.

Double the performance. Same product. Same offer. Just different words.


Your customer should watch your ad and think "this is for me" before they even see the product.
That only happens when the tone matches.
Match the mouth. Not the brand guidelines.

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QuickFrame Creator: Meta Platform Expert

QuickFrame Creator: TikTok Platform Expert

Certified Personal Trainer & Nutrition & Postnatal Coach

Visual communication -  Front End 

Back-End Web Developer

Fashion Styling and Editorial Certification

Google Digital Marketing & E-commerce

Meta & TikTok ads for DTC Beauty & Health brands | Performance Creative Strategist | Ecom | Startups to Fortune 500s

Tok-Vibes is a small creative strategy team that crafts ad campaigns rooted in psychology and boosts performance. 

I'm an expert in growing DTC businesses, but outside of work I've:

Lived on three different continents, built a holistic health brand, and became a Pilates reformer lover.

Creative Strategy Studio for 7-8 Figure DTC Brands | Performance Creative for Meta & TikTok | Creator of the Tok-Vibes Method™

McDonald's CEO called his own burger a "product" on camera.
Your customer can tell when you do the same thing in your ads.

Every time your ad says "our solution is this revolutionary ingredient" instead of just "This stuff ATE my morning routine. I'm not going back"

Every time your creator holds the product like a prop instead of something they actually use.

Every time your script sounds like a template instead of a person...

Your customer feels it. And they scroll.

The brands winning are the ones that feel the most real.

Not "our proprietary formula supports gut health."
More like "I stopped bloating in a week and I'm genuinely mad I didn't try this sooner."

One sounds like a brand. The other sounds like a person.

Your customer buys from people. Not logos.

Start talking about it like someone who actually uses it.

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$310K in revenue.
$112K in ad spend.
Still not profitable.
And that was the plan.
Most founders see a revenue number and assume profit.

A skincare brand hit $310K/mo.

 From the outside, it looks like a massive win.

The reality: $112K in ad spend. Plus COGS, transaction fees, vendors, admin. The math barely breaks even.
On purpose.
Because the founders made a strategic decision: acquire as many subscription customers as possible at break-even before competitors catch up.

Short-term profit? Zero.

Long-term value? Thousands of recurring subscribers who pay every month without another dollar of ad spend.

This is a real strategy. But it's not the right strategy for everyone.

If your margins are thin, you can't afford to scale at break-even.

If you don't have subscription revenue, there's no "long game" to play.
If your product doesn't retain customers, you're just buying expensive one-time purchases.

Before you "scale aggressively," answer this:

What's the 6-month value of every customer you're acquiring?
If you don't know that number, you're not scaling.
You're gambling.
Know your CLTV before you crank your budget. That's the difference between aggressive growth and aggressive waste.

You know that ad you pulled from Ad Library? Your customer saw it 3 weeks ago. From them.

A client came to me doing $120K/mo.

Solid product. Solid team. Ads were "working."

But growth was flat. Same revenue for 4 months straight.

I pulled their ad account. Then I pulled their top competitor's Ad Library.
Nearly identical.

Same hooks. 
Same script structure.
Same angles. 

Your customer already saw that ad. From them.

Same audience. Same feed. Same message. Different brand.

So when your ad shows up, it doesn't feel new. 
It feels like a rerun.

And people scroll past reruns.

We scrapped everything.

Went into Reddit threads, Amazon reviews, Reviews, Youtube,Tiktok

Found 4 pain points their competitor wasn't even talking about.

Built new concepts around those.

First month: 3 out of 4 outperformed anything they'd run in the last 6 months.

Because we said something different to an audience that was tired of hearing the same thing.

Your Ad Library isn't your strategy.
Your customer's unspoken problems are.

"F*** Meta Ads. I'm done."
I hear you.
But your competitors aren't done.
They're still in your customer's feed. 
Still testing. Still showing up.
And the customer you spent months warming up? 
They're about to buy from someone else.
Meta didn't break. It stopped rewarding lazy creative.
Same ad. Same format. Same angle for 6 months? 
The algorithm is bored. 
Your audience is bored.
The brands scaling right now are testing new angles weekly. 
Mixing formats. Making ads that feel like content.
Before you quit, ask yourself:
When's the last time you made something your customer would actually want to watch?
Don't quit the platform. 
Fix the creative.
The founders leaving right now are making it cheaper for the ones who stay.

"Struggling with [problem]? Meet [product]."
You've seen this ad. So has everyone else. 400 times this week.
74% of new web content is now AI-generated. Every brand is using the same tools to write the same copy with the same hook-USP-CTA formula.
The internet is drowning in ads that sound like ads.
And your customer can smell it instantly.
They don't read your USP. They don't click your CTA. They scroll past anything that feels like a template.
What stops them?
Something that sounds like a person, not a brand.
Not "Are you tired of acne?"
More like "My dermatologist was shocked when..."
One is an ad. The other is a mirror.
Your customer stops for mirrors. Not billboards.
The dead internet killed copy that sounds like copy.
The brands still winning? They sound human.

The brands spending $400K+/mo that keep scaling are the ones that treat creative like a production system

At $400K+/mo in ad spend, your #1 bottleneck isn't budget. It's creative.

The algorithm is hungry. You're feeding it the same 4 ads it already optimized for. It's chewing through your audience faster than you can refresh the content.
Then you blame "audience fatigue" or "platform changes."
It's not fatigue!!!!!

It's starvation. 

You starved the algorithm of new creative.

Here's the ratio that works at scale:
For every $100K/mo in spend, you need 8-12 new creatives per week.
Not random concepts. Strategic variations built from what's already working.
Break down your winners:

What hook stopped the scroll?
What visual held attention?
What angle drove the click?

Now rebuild each element with slight twists. 
same body different format 
Same hook but in a static
new creator
Same angle, new format....

The brands spending $400K+/mo that keep scaling are the ones that treat creative like a production system. 

Not a brainstorm session every other Tuesday.

Volume isn't the opposite of quality. It's how you FIND quality.

My highest-performing ad last month was built from 3 dead ads.

Here's the method:

Ad 1 died at 1.4x ROAS. But the hook had a 42% thumb-stop rate..
Ad 2 died at 1.2x ROAS. But the body story held people for 18 seconds. Great retention.
Ad 3 died at 0.9x ROAS. But the CTA had a 4.1% click-through. Way above average.

Each ad failed as a whole. But each had one part that worked.

So I stitched them together.

Hook from Ad 1 + Story from Ad 2 + CTA from Ad 3.

Result: 3.4x ROAS. Scaled to 5fig ad spend quick.

I call this the Frankenstein method.

Most brands look at ads as pass/fail. Winner or loser.

I look at ads as parts. Hook. Story. Proof. CTA.

A "failed" ad with a great hook isn't a failure. 

It's a hook you haven't paired with the right body yet.
Stop killing ads. Start harvesting them.

I heard a barista tell a customer yesterday:
"Sorry, we're out of oat milk. We've been out all week because I keep forgetting to tell my manager we need more."
The customer left.
That barista just showed me every founder's scaling problem in one sentence.
You know there's a problem.
You know how to fix it.
But you haven't systematized the fix.
In DTC terms:

You know your best ad is dying (the oat milk is running out)
You know you need new concepts (you need to reorder)
But you haven't built the system to flag it and act on it

Most brands don't fail because they don't know what to do.
They fail because they don't build the system that makes sure it gets done.

Every Meta Ads tutorial teaches you to sell the problem.
That works for some industries. but it can kill your brand.

Nobody has a "pain point" about t-shirts for example.
Nobody googles "my current hoodie is ruining my life."

Fashion isn't a solution. It's an identity.

For these products, you need to stop testing pain points. Start testing identities.

Not "premium cotton, relaxed fit."

More like "this outfit ATE and I need everyone to know."

The fashion brands scaling past $100K/mo right now aren't pitching their clothes.

They're making you want to be the person wearing them.
That's the ad.

If you're stuck and wondering why the ads aren't adsing 

it's because some frameworks weren't built for you.

some needs its own playbook.

Stop testing "Women 25-45."
Start testing "Women who bought competitor X in the last 30 days."

Here's what happened when I tightened targeting for a skincare client:
Broad test: $180 CPA, 1.4x ROAS
Competitor purchaser test: $35 CPA, 3.1x ROAS
Why?
People who JUST bought a solution are still in "seeking" mode.
Either they're not satisfied yet, or they're comparison shopping, or they want to stack products.
They're warm. They have budget. They're in-market right now.
Your best customer isn't "interested in skincare."
It's "bought skincare in the last 60 days and is still searching."

I heard a story the other day about a founder who almost died.
Heart attack at 34. Woke up in the ICU thinking about all the things he never built.
A year later, he launched a business doing the thing he'd been "planning to do eventually."
Hit $500K revenue in year one.
Here's what he said changed:
"I stopped waiting for perfect. Perfect was killing me slower than the heart attack."
Before: spent 3 years researching, planning, perfecting the idea.
After: launched in 6 weeks with a landing page and a prayer.
The business he built in 6 weeks outperformed the one he'd spent 3 years planning.
Turns out the biggest risk isn't launching too early.
It's never launching at all.

You hired more people to move faster.
You just gave more people access to your mess.

There's a winning ad in your pipeline right now that won't go live this week.
Not because it's bad.

Because it's stuck between Notion, Slack, Asana, and a Google Drive folder nobody can find.

Brief in one tool. Feedback in another. Assets in a third. Approval in a fourth.

Every handoff is a delay. Every delay is a day you're not testing.

And every day you're not testing is a day your competitor is.

You don't have a talent problem. You have a system problem.

The fastest creative teams don't have the best people.

They have one system where everything lives.

Briefs. Scripts. Feedback. Assets. Status. All in one place.

Centralized = fast.
Fast = more tests.
More tests = more winners.
More winners = more revenue.

Before you hire another strategist, ask yourself:
Can everyone on your team find what they need in under 30 seconds?
If not...
 that's your bottleneck.

 Not your people.

The "aspirational" ad strategy is dying.
Your customer doesn't want to see a dream.
They want to see themselves.

For years, the playbook was: show the perfect version of life. Make the customer want that. Sell the product as the bridge.

It's not working like it used to.

A skincare brand switched from aspirational content to educational, conversational content.

Instead of flawless models with perfect skin, they featured real people talking openly about their skin struggles.

Comments went from "nice ad" to actual conversations.

People tagged friends who had the same skin issues.

Shares doubled.

CPMs dropped because the algorithm rewards engagement.

Aspirational ads get watched. Conversational ads get shared.

And shared > watched. 

Every time.


Your customer doesn't need to be sold a dream. 

They need to feel understood.
Make ads that start conversations.
Not commercials.
The algorithm rewards the brands people actually talk about.

The clients who want the most creative concepts are usually the ones who need the fewest.
Client came to me: "We need 50 per week."
I asked: "How many winners do you have right now?"
Them: "One. But it's dying."
Me: "Then you don't need 50 concepts. You need 20 iterations of your one winner."
Most brands treat creative like quantity game.
More concepts = more chances to win.
Wrong.
Your winning ad contains every signal you need. Milk it.
I'd rather have 1 proven concept with 10 strategic variations than 50 random concepts hoping something sticks.
When you find gold, don't go looking for silver.

Flight attendant told me during boarding:
"I check the same 6 things before every flight. Same order. Every time. Been doing it 20 years."
I asked: "What if you skip one?"
She looked at me like I was insane. "I don't. That's the point."
That's the difference between amateurs and pros.
Amateurs rely on motivation.
Pros rely on systems.
My pre-launch checklist for every ad concept:

Hook passes 3-second test?
Script passes customer language test?
CTA is friction-aware?
Brief includes shot list?
Editor has reference ads?
Tracking is live?

Same order. Every time.
I don't FEEL like checking. I just check.
That's why my win rate is 40% and not 5%.
Systems beat motivation every single time.

Your best ad died after 12 days.
It wasn't a bad ad.
You just don't have a system to replace it.
At $500K+/mo, creative fatigue isn't an occasional problem.
It's a daily reality.
The algorithm burns through creative faster at scale because you're reaching more people faster. 

An ad that lasts 30 days at $5K/mo might last 10 days at $500K/mo.

If your response to fatigue is "we need to brainstorm new ideas"....you're already behind
By the time you brainstorm, brief, produce, and launch, you've lost 2-3 weeks of declining performance.

You should always have 2 weeks of creative in the pipeline AHEAD of what's running.

While this week's ads are live, next week's are in editing, and the week after is in scripting.

Log every creative in one place.

 Track what's working, what's fatiguing, what's dead. 

Not in your head. In a system your whole team can see.

When a winner starts declining, the replacement is already queued.
That's not creative genius. It's a production calendar.
The brands that scale past $500K/mo don't have better ideas.
They have better pipelines.

My Pilates instructor taught me more about creative strategy than any marketing course.
She said: "Your body will compensate. If your core is weak, your shoulders will do the work. You'll still get through the movement, but you're building the wrong muscles."
That's exactly what broken creative strategy looks like.
Weak hook? Founders compensate with bigger budgets.
Weak offer? They compensate with more concepts.
Weak product-market fit? They compensate with "better" creators.
You get through the month. But you're building the wrong thing.
The best strategists don't compensate. They fix the weakness.
Sometimes the insight comes from weird places.

Your customer is scrolling "spring glow up" content right now.
Your ads still look like January.

Here's the problem with most creative teams:
They don't write briefs inspired from their customer's feed.

They haven't opened TikTok as a CONSUMER in weeks. 
They don't know what formats are getting pushed.
 They don't know what their audience is actually watching at 10pm on a Tuesday.
And then they wonder why the ads feel off...

Your customer's feed changes every season. Every month. Sometimes every week.

Right now it's spring break prep. Glow ups. Reset routines. Fresh starts energy.

If your ads aren't matching that, they feel stale. 
Not because the product changed. 
Because the MOMENT changed and your creative didn't.

 and it's not complicated. It just takes discipline.

1. Create a fresh Instagram account just for your brand.
Follow your brand + Follow 10-15 creators in the niche. 
Then just scroll.

Within 48 hours, the algorithm starts serving you exactly what your customer sees every day.

That's not your feed. That's THEIR feed.

The content the algorithm pushes to that account is literally a map of what your audience is consuming right now. 

The formats. The sounds. The hooks. The vibe. All of it.

If your creative team isn't doing this, they're guessing.

2. Check TikTok Creative Center weekly.
ads.tiktok.com shows you what's actually performing. Not what you THINK is trending, what's driving real engagement and spend.
Top ads by category. Trending hashtags. Winning formats.
This isn't optional research. This is the brief.

3. Use Atria
What are the brands in your space running RIGHT NOW? Not last quarter. This week.
What formats are they testing? 

This takes 30 minutes a week. And it gives you more strategic insight than a 2-hour brainstorm session ever will.

Your customer's feed is the most honest creative brief you'll ever get.
It tells you what they watch.
What they save.
What they share.
What makes them stop scrolling.
If your team isn't consuming what your audience consumes, they're making ads blind.
And if they ARE doing this and your ads still feel stale?
You need a better team.

Open article: TikTok for Business | Marketing & Advertising on TikTok by ads.tiktok.com

TikTok for Business | Marketing & Advertising on TikTok

The #1 Done-For-You LinkedIn Growth System for Execs & Visionaries | We Don’t Just Advise, We Execute | Clients Gained 1M+ Followers in 2024 & 6-7 Figure Deals with Nike, NASA, US Army & More | Book Your Strategy Call 👇

Fractional LinkedIn GTM team for B2B SaaS and consulting

I’m Jordan - husband, 5x dog dad, and the behind the scenes GTM guy for founders and execs.

Some cool things I've done with awesome people:

🥇 Scaled an org to 200 plus employees  
🥇 Built and scaled brands to 7 and 8 figures  
🥇 Helped drive an 8 figure franchise exit  
🥇 Led growth for 40 plus award winning brands  
🥇 Helped clients add 2M plus followers and raise capital  
🥇 Managed and monetized 6, 7 and 8 figure audiences  
🥇 Helped a local business win 85 plus awards, most in their state  

The pattern I see over and over:

They're often very good at what they do.. The product or service is strong.

But:
- Positioning is fuzzy  
- LinkedIn presence doesn’t match their real value  
- AEs, founders and execs are basically invisible in the places buyers actually make up their mind  
- There's no simple, repeatable LinkedIn GTM funnel that reliably creates qualified conversations

That’s what we fix.

We work best with B2B SaaS and consulting companies in the roughly 1 to 10M range where:
- Deals are mid to high ACV  
- There is a sales team or founder led sales  
- LinkedIn should be a core GTM channel but right now it's a posting treadmill or nonexistent

What we do:

1. Clarify positioning and offers  
Who you actually serve, what problem you own, and what you should stop doing so your message finally lands.

2. Architect your LinkedIn GTM engine  
Profiles, narrative and a simple LinkedIn funnel that connects founders, execs and reps to the right accounts and buyers.

3. Run it with a fractional team  
My trained team becomes your LinkedIn GTM team - content, account management, distribution, and inbox systems that turn attention into pipeline without turning anyone into a full-time creator at a fraction of traditional workforce labor.

Clients have said things like:

“In a few months we added 40,000 followers, millions of impressions, and we’re already halfway through our $500K pre‑seed raise.” - Oli, Prescribe Health

“Thanks to the offer stack we built, I’m closing $20K deals and went from 0 to 8K followers in just a few months.” - XK, Master Coach

I'm not interested in vanity metrics. The work is about aligning who you are, what you say and how you show up, so LinkedIn becomes a predictable pipeline input, not a random bonus.

If you're a B2B SaaS or consulting founder and you know your LinkedIn positioning, presence or pipeline is underperforming, the next step is simple:

Book a LinkedIn GTM Audit now.

https://brainapes.com/strategy

Media inquiry?
Email: jordan@brainapes.com

Jordan Murphy 🧠🦍

Is your imagination broken?

He turned a standard house into something completely different.

Hidden doors. Secret rooms. Reality bent to match his vision.

That's what happens when your state unlocks your imagination.

Most people can't imagine this because they're stuck in "what should be."

He imagined it because he was free enough to ask "what could be."

↓

Everyone says "be present."

But nobody talks about what it actually costs.

↓

Here's the trade-off:

Presence requires giving up the story you tell yourself about what should happen.

And most people aren't willing to pay that price.

↓

I've shed my ego countless times.

When I say ego, I'm talking about my mind-made identity. 

All the labels and expectations projected over me by others, my environment, and my past. All the incessant wants, desires, and goals that I'd been conditioned to believe were who I am.

The first time felt like I didn't know who I was anymore.

No identity. No labels. No expectations.

I disengaged from gossip, judgment, the need to prove anything.

It was lonely.

But I stayed comfortable through the discomfort.

Eventually it became liberating.

↓

Then life happened.

I slipped back into old patterns without realizing it.

So I had to shed the ego again.

↓

But the second time was different.

This time, I had gratitude as my foundation.

Deep appreciation for what brought me pain because it brought me back to my unlimited essence.

Instead of loneliness, I found peace.

Without the identity, without the story, without the need to be anyone..

I just was.

Whole. Appreciative. Smiling. Me.

↓

That's the cost:

You have to let go of who you think you are.

You have to release the story about how things should unfold.

You have to stop performing and just be.

↓

Here's what most people don't realize:

Your state is your frequency.

Your frequency determines what you see as possible.

When you're contracted in ego, in survival mode, in the need to control..

You think smaller than you're capable of.

Your imagination is limited by your state.

↓

But when you're in appreciation, in contentment, in love..

Your imagination unlocks everything.

You stop creating from fear.

You start creating from possibility.

↓

Your state doesn't just affect how you feel.
It affects what's available to you.

What opportunities you see.
What decisions you make.
What you attract.

↓

So yes, be present.

And know what you're signing up for:

You're trading the comfort of your story for the comfort of world changing truth.

You're trading the identity you've built for the wholeness you've always been.

You're trading control for trust.

↓

Most people won't make that trade.

But the ones who do become magnetic.

Because they're finally present enough to just be.

That's when dreams come true and miracles happen.

シ

📹 justinflom

💾 Save ♻️ Share 🔔 Follow 📣 Engage

↓

💬 What story are you holding onto that's keeping you from being fully present?

Jordan Murphy

That's how the best teams win.

↓

Watch how they move the table.

No fancy equipment. No perfect plan. Just a team that figured it out in real time.

Each person plays their part. Lays down. Takes the weight. Gets back up. Runs to the front. Does it again.

Nobody's sitting out. Nobody's waiting for instructions. Everyone's moving.

↓

That's how the best work gets done.

Not with perfect resources.

Not with endless planning.

With a team that innovates with what they've got and keeps the momentum going.

↓

Most teams wait for the perfect conditions.

The right budget. The right tools. The right timing.

But the teams that actually win?

They lay down. Take the weight. Get back up. Keep moving.

↓

Here's what makes this work:

→ Everyone knows their role

→ Nobody's too important to do the work

→ The momentum matters more than individual comfort

→ Trust that the next person will be there

→ Speed comes from repetition, not perfection

↓

That's not just teamwork.

That's how you build something real.

↓

The best businesses aren't built by people waiting for perfect conditions.

They're built by teams that figure it out, take the weight, and keep the momentum going.

↓

You don't need the fanciest tools.

You don't need the biggest budget.

You need people who show up, do their part, and trust the process.

↓

That's how great work gets done.

シ

📹 mlhsstudentcouncil

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↓

💬 What's the scrappiest thing your team ever pulled off?

Fractional LinkedIn GTM team for B2B SaaS & Consultants 🥇

Timing is everything. So is knowing when to launch.

Watch how he sets it up, controls it, then launches at the perfect moment.

That's how visibility works.

↓

Most founders treat LinkedIn like they're juggling live fireworks.

Posting randomly.

Hoping something explodes.

No control. No timing. No strategy.

↓

But the leaders who actually win?

They set the fuse early.
They control the narrative.
They build trust over time.

And when the moment is right.. they launch.

↓

Typical mistakes:

They think visibility is about posting more.

It's not.

It's about being present consistently so when your ideal client's timing hits, you're the one they call.

↓

You can't control when they're ready to buy.

But you can control whether you're holding their attention when that moment comes.

↓

Right now, your ideal clients are watching someone.

Reading their content.
Seeing their values.
Building trust.

Deciding who they'll reach out to when they're ready.

↓

The question is: Is that person you?

↓

We build LinkedIn visibility systems that keep you top-of-mind:

→ Positioning that makes you memorable
→ Content that builds trust over time
→ Consistent presence without the grind
→ Systems that launch at the right moment

↓

You set the strategy. We handle the execution.

And when your ideal client's timing hits? You're the obvious choice.

↓

I have 3 spots opening in the next 2 weeks.

If you're ready to stop juggling and start launching, book a strategy call.

Link in my featured section or DM me "LAUNCH" and let’s chat on your goals.

↓

You can't control their timing. But you can control whether they're thinking about you when it comes.

That means invisibility is a revenue problem.

Let’s fix it together.

シ

📹 ttam1kk

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↓

💬 Are you juggling or launching?

I used to think I had to be involved in everything.

Turns out, I was the bottleneck.

↓

Watch how he masters each level, then finds the rhythm and lets the horse run.

That's the shift.

↓

Early in my career, I believed my hands-on involvement was what made things work.

I'd built the systems. I understood the nuances. I had the relationships.

My perspective felt imperative to every decision.

And for a while, it was.

↓

But as we scaled, something shifted.

The business needed different expertise than what got us here.

Growth required specialists who could go deeper than I ever could in areas outside my core.

↓

I had a choice:

Stay involved in everything and cap our growth at my capacity.

Or bring in experts and let them own their domains completely.

↓

I chose the second.

Not because I wasn't capable.

Because they were better.

↓

Here's what I learned:

My x-factor wasn't being good at everything.

It was knowing when to hand something to someone whose x-factor was that exact thing.

↓

When I brought in the right people and actually let them lead:

The work got sharper (because it was their zone of genius).

My time freed up to focus on what only I could do.

The team moved faster (because they weren't waiting on me).

We scaled past what I could have built alone.

↓

Looking back, the real skill wasn't execution.

It was knowing when my involvement shifted from essential to limiting.

↓

Your hands-on experience got you here.

But the next level requires you to step back and let experts own what they do best.

That's not stepping away from leadership.

That's what leadership looks like at scale.

シ

📹 yss.dee

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↓

💬 What's one area where bringing in an expert unlocked growth for you?

They launched him 3x farther than he could go alone.

Each person syncs up. They move as one. The energy compounds.

Then they send one person flying.

That's the power of leverage.

But it only works if they send you in the right direction.

↓

I see this mistake constantly with founders building visibility on LinkedIn.

They automate everything.

Scheduling tools. AI content. Auto-DMs. Engagement pods.

Momentum builds fast. Metrics climb.

But they're being launched in the wrong direction.

↓

The wrong automation:

→ Auto-posting generic content
→ Mass DM sequences without control
→ AI posts that sound like everyone else
→ Engagement pods for vanity not distribution

Your ideal clients scroll past. Your content blends in. Your outreach gets ignored.

↓

The right automation:

→ Systems that capture your actual voice
→ Outbound personalized based on real signals
→ Content positioned to build trust over time
→ Engagement with the right people

Now you're top-of-mind when their timing hits.

↓

I worked with a founder posting 5x per week using AI tools.

Decent engagement. Growing followers.

But zero pipeline. Zero deals.

Why?

The automation launched him in the wrong direction.

Generic content. No positioning. Just activity.

↓

We rebuilt his system:

→ Captured his actual thinking
→ Positioned content to build specific beliefs
→ Automated distribution, not thinking
→ Built outbound around real signals

Within 90 days: pipeline moving. Deals closing.

Same time invested. Different direction.

↓

Most people automate the thinking.

The strategy. The positioning. The voice.

↓

The right approach:

Automate the execution. Not the strategy.
Automate the distribution. Not the thinking.
Automate the reach. Not the relationship.

↓

That swing only works because everyone moves in sync toward a clear direction.

Your visibility system is the same.

↓

You need:

→ Clear direction
→ Synchronized effort
→ Compounding momentum
→ Strategic launch

Automation amplifies all of that.
But only if the direction is right first.

↓

Most founders automate before they have clarity.

They build momentum before they know where they're going.

Everyone wants to Claude it to death lol

↓

The founders who win?

Direction first. Then automation. Then momentum.

↓

Momentum is powerful.
Direction is everything.

Get both right, and you become unignorable.

シ

📹 abrhamdejene35
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↓

💬 What's one thing you automated that launched you in the wrong direction?

Most people wouldn't commit like that.  There’s good and then there’s scary good.
 Watch the commitment. The setup. The execution.

Most people would knock and run back to their room. He commits fully, waits in the shadows, and goes all in when the moment hits.

That's the difference between good and scary good. 😂

↓

I've worked with hundreds of founders over the years.

The good ones are competent. Reliable. They deliver what they promise.

But the scary good ones? They operate differently.

↓

Here's what I've noticed about people who reach "scary good" level:

1. They commit when others hesitate

Good founders test the waters. Scary good founders dive in fully, knowing they'll figure it out on the way down.

They don't half-commit to a strategy and wonder why it didn't work. They go all in, give it everything, and extract every lesson.

2. They're willing to be uncomfortable longer

Good founders optimize for comfort. Scary good founders optimize for growth, even when it's awkward, uncertain, or feels like too much.

That video? Most people wouldn't stand in a dark hallway waiting. Too uncomfortable. Too exposed.. that's where the magic happens.

3. They understand timing isn't just about speed

Scary good people know when to wait and when to move. They don't rush the setup. They don't miss the moment.

They build in the shadows, position strategically, then execute with precision when timing hits.

4. They study what works, then make it their own

Research shows that top performers in any field spend significantly more time studying patterns than average performers. They practice and they study what makes great work great.

Then they add their own twist. Their own intensity. Their own commitment level that makes people say "how did they do that?"

5. They're not afraid to be memorable

Good is forgettable. Scary good sticks with you.

The founders who break through aren't the ones playing it safe. They're the ones who show up with an intensity that makes you remember them long after the interaction ends.

↓

And the thing about being scary good:

It's the willingness to commit fully when others are holding back.

To stay uncomfortable longer than feels reasonable.

To wait for the right moment instead of forcing it.

To study obsessively and execute with precision.

To be so memorable that people can't stop talking about you.

↓

Most people settle for good because scary good feels like too much.

Too intense. Too committed. Too visible.
 That's why it works.

↓

The founders I work with who become unignorable on LinkedIn?

They don't post casually and hope for results.

They commit fully. They show up consistently. They position strategically. They execute with precision.

And they become scary good at holding attention in their ideal client's mind.

↓

Good gets you in the game.
Scary good makes you unforgettable.

シ  📹 iamtee254

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↓

💬 What's one area where you've gone from good to scary good?

I help founders who are successful but stuck, let me help you hit the nail on the head why..

I bet you've built something real.

Revenue is solid. Team is functional. From the outside, you've made it.

But you know something's off.  Things are changing.

↓

You notice nobody knows who you are.

Your ideal clients aren't seeing you.
The right partners aren't reaching out.
Top talent isn't knocking on your door.

↓

You're not failing.

You're just invisible to the people who matter most.

↓

Here's what I see:

Most founders at this stage have optimized everything internal.

Better product. Smarter operations. Tighter execution.

But visibility? Pipeline? Inbound demand?

Crickets.

↓

You're relying on:

→ Referrals that come when they come
→ Outreach that feels like pushing a boulder uphill
→ A LinkedIn presence that's... there, but not doing anything

Meanwhile, your competitors with worse offers are closing deals.

Why?

Because they're visible. And you're not.

↓

That gap between where you are and where you could be..

That's where I work.

↓

I don't help people who need the basics.

I help founders who've built something real and are ready to be seen for it.

Leaders who know the next level isn't about working harder.

It's about showing up where your buyers, partners, and top talent are already looking.

↓

Here's what we do:

We build complete LinkedIn visibility systems that run without you.

→ Positioning that makes you unignorable to your exact audience

→ Content that attracts buyers, partners, and A-players

→ Outbound engines that fill your pipeline predictably

→ Engagement systems that amplify your reach 10x

→ Market intelligence captured from every conversation

→ Referral programs that turn relationships into revenue

↓

You don't create the content.

You don't manage the outreach.

You don't chase engagement.

We run the entire engine for you.

↓

The result?

Your calendar fills with the right conversations.

Buyers reach out instead of you chasing them.

Partners want to collaborate.

Top talent applies when you’re hiring.

↓

All leverage. All impact. Zero time suck.

Because we know this game better than your internal team ever will.

↓

This work isn't for everyone.

It's for founders who:

✓ Have built something real but aren't getting the visibility it deserves

✓ Want pipeline and inbound without the grind

✓ Are ready to become unignorable to buyers, partners, and top talent

✓ Value leverage over doing it themselves

↓

If that's you, let's talk.

DM me "NEXT" and tell me what you're building toward.

No pitch. Just conversation.

Sometimes the right visibility system at the right time changes everything.

シ
 📹 maronchin8

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↓

💬 What's costing you more: being invisible or trying to fix it yourself?

"The question I ask every new client"

Before we build your visibility system.
Before we create a single piece of content.
Before we touch LinkedIn.

I ask one question:

↓

"What do your ideal clients need to know and believe about you, your product, your service, your values, your viewpoints to decide they want to work with you - without you telling them they should?"

↓

The answer reveals everything.

↓

Because here's what most founders get wrong:

They think content is about them.

Their expertise. Their offers. Their credentials.

But your audience doesn't care about you.

They care about whether you understand them.

↓

This question forces a shift:

From "What do I want to say?"

To "What do they need to believe?"

↓

Here's what I'm listening for:

Not features. Not benefits.

The underlying beliefs that make someone say "this person gets it."

The values that create alignment before the sales call.

The viewpoints that make them think "finally, someone who sees what I see."

↓

Because here's the truth:

People don't buy because you're qualified.

They buy because they believe you understand their world better than anyone else.

↓

When you can answer this question clearly:

→ Your content writes itself (you know exactly what to say)

→ Your positioning sharpens (you know what makes you different)

→ Your pipeline fills with the right people (they self-select before they reach out)

→ Your sales conversations get easier (they're already sold on the belief system)

↓

Most founders are creating content in a vacuum.

Posting what they think sounds smart.

Hoping something sticks.

↓

But the ones who break through know exactly what their audience needs to believe.

And they engineer every piece of content to build that belief system.

↓

So before we make you visible.

Before we fill your calendar.

Before we build your LinkedIn engine.

I need to know:

What do your ideal clients need to know and believe about you to decide they want to work with you.. without you telling them they should?

↓

Answer that, and everything else is just execution.

シ

📹 therealtarzann

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↓

💬 What's one belief your ideal clients need to have before they're ready to work with you?

A little over five years ago, we sold our house in Massachusetts and moved to Florida.

From the familiar to the unfamiliar. From home to a place that just felt right from the first visit.

These beach night skies still strike me with wonder every time.

↓

That change unlocked something I didn't expect.

Freedom to be me. Without the labels. Without the expectations. Without the constant reminders of who I used to be.

You don't realize how much your environment down-regulates you until you remove it.

It's why you feel so fired up on vacation. That spark to change, to be better, to finally do the thing. That's not the vacation talking. That's you without the weight.

↓

I joke with visitors all the time.

"Having fun?"

They smile. "Yes."

"What if you could stay on vacation? Trade a few hours a day to keep affording it, but when you're off, you're back in vacation mode. How does that sound?"

The aha moment hits every time.

↓

That's the vacation mindset. A lighter way to live.

Seeing beauty daily. Grounding with nature. Feeding squirrels at the beach. Living a lifestyle that actually fills your heart instead of drains it.

That's why we moved. For our slice of vacation land.

↓

But here's what I didn't see coming.

LinkedIn became the bridge that made this lifestyle sustainable.

The partnerships that fund it. The deals that sustain it. The friendships with talented, kind-hearted people who think like I do and live like I want to live.

Learning how to leverage LinkedIn to build real relationships didn't just grow my business. It gave me the freedom to live where I want, how I want.

↓

You don't have to move 1,200 miles.

But you can build the relationships that give you that same freedom.

LinkedIn makes it possible.

シ

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↓

💬 Where's your favorite place to vacation? And what would it take to live there?

Stop posturing. Start solving problems. 


(in your content..)

The wrong content is almost as bad as no content.

You gotta give people what they need.

When I help clients make their LinkedIn about prospects' wins, not their own credentials, inbound opportunities follow.

A fractional CMO came to me with solid credentials.

His LinkedIn highlighted his resume. Past roles. Companies he'd worked with. What services he offered.

CEOs weren't biting.

Zero inbound calls.

He was connecting with his prospects every day, posting daily, no attention.

Until we took over and repositioned everything around CEO problems.

Revenue plateaus. Marketing that doesn't convert. Teams that execute tactics without strategy. The gap between growth goals and actual pipeline in his specific industry.

His content stopped being about him.

Every post addressed a specific CEO challenge. Every framework showed a path forward. Every piece of content reflected their reality back to them.

CEOs started commenting, then messaging, then booking calls. Same targeting..

Same expertise. Same offer. Different focus.

We do this with every client. Position them in their prospects' world showing their impact through the storytelling of the achievement of their clients.

When decision makers see their problems in your content, they lean in. When they see your clients winning with those same problems, trust builds. 

When you do this consistently, inbound stops being random.

Do this to a boringly consistent level. That's the pattern that fills pipelines.

シ

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↓

💬 What’s your executive brand doing for your pipeline?

P.S. Feed the squirrels 🐿️😂

Your ideal clients already know who they want to work with.

They've been reading their content for months.

Watching how they think. What they value. How they show up.

By the time they're ready to buy, the decision is already made.

↓

The question isn't "How do I get them to find me?"

The question is "Am I holding attention in their mind when their timing hits?"

↓

Because here's what you can't control:

When the budget opens up.
When your ideal client needs you.
When they're finally ready to pull the trigger.

↓

But here's what you CAN control:

Whether you're the person they're thinking about when that moment comes.

↓

Right now, someone else is holding that attention.

They're showing up consistently.

Building trust through their content.

Demonstrating their values and how they think.

And when timing hits? They get the call.

↓

Not because their offer is better.

Because they were present when it mattered.

↓

If you're not showing up consistently in front of your ideal clients, you're not in consideration.

And if you're not in consideration, timing doesn't even matter.

They'll never think of you.

↓

We build LinkedIn visibility systems that keep you top-of-mind with your ideal buyers, partners, and talent:

→ Positioning that makes you memorable

→ Content that builds trust over time

→ Consistent presence that holds attention

→ Systems that run without you

↓

You don't create the content.
You don't manage the presence.
You don't chase the attention.

We build the engine that keeps you in their mind until their timing hits.

↓

I have 3 spots opening in the next 2 weeks.

If you're ready to be the person your ideal clients think of when they're ready to buy, book a strategy call.

Link in my featured section or DM me "TIMING" and I'll send it.

↓

You can't control their timing. But you can control whether they're thinking about you when it comes.

シ

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💬 Who's holding attention in your ideal client's mind right now.. you or your competitor?

Values are killing your sales.

Everyone preaches "lead with values." That's a lie.

Be your values.

Your customer cares if you fix their biggest pain, not your company credo.

You can seamlessly weave in your values while you demonstrate competency and proficiency.

I've watched founders spend months crafting mission statements while their pipeline stays empty. They think values differentiate them.. 

They don't move the needle as much as you’d think.

Here's what actually matters in positioning:

Can you solve the problem keeping them up at night?

Do you have proof you've done it before?

Can you explain it in terms they understand?

Your values might make you feel good. But they won't make your phone ring.

Especially if they don’t feel like you understand them.

The companies and consultants winning right now focus on one thing: demonstrating capability. They show results. They speak to specific pain points. They make the path from problem to solution crystal clear.

And I’m not saying values aren’t important and the pipeline you’re building is an important part of this strategy: buyers, partners and talent each need to see different things from you as a leader.

Values are especially important for your team culture and attracting top talent. 

Lead with outcomes for your customers.

Tell the stories of how you delivered outcomes that infuse your values, how you did it in the ways that matter to your buyers and you’re gaining ground.

But you’re actually only gaining ground if the right people see your content.

If you need more pipeline and visibility, we’ll help you make better content and get the right people to see it on LinkedIn consistently.

Hit my profile and book a LinkedIn GTM Audit.

We’ll map the constraints and run the system if you qualify.

シ

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↓

💬 What's one problem you solve that your ideal customer would pay to fix today?

P.S. What caffeine source is powering your Monday morning? haha

Go from storyteller to growth architect.

I spent years thinking my story mattered.

The awards. The exits. The client wins.

Even the celebrity clients..

I'd lead with credentials, hoping people would care.

They didn't.

Because here's what I learned: your story doesn't grow your business.

Inviting customers into a story does.

Donald Miller nailed this. You're not the hero. Your customer is.

You're the guide who helps them win.

Most founders get this backwards. They position themselves as the main character.

But buyers don't want to hear about you. They want to see themselves winning.

When I shifted Brain Apes from "look what we built" to "here's how you become unignorable," everything changed.

The content resonated. The calls booked. The pipeline filled.

Because I stopped telling my story and started building theirs.

Here's the shift:

Stop leading with your credentials.
Start showing them their transformation.

Stop explaining your process.
Start painting their future state.

Stop talking about your wins.
Start mapping their path to victory.

The best positioning makes your customer the hero and you the trusted guide who knows the terrain.

That's not marketing. That's architecture.

You're not just creating content. You're designing a journey where they see themselves succeeding.

And when they can picture that win, they'll want you in their corner.

シ

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↓

💬 What story are you inviting your customers into?

Your LinkedIn isn't the problem.
Your offer isn't the problem.
Your expertise isn't the problem.

↓

The problem is simple:
Nobody knows you exist.

↓

Right now, your ideal clients are on LinkedIn.

Searching for solutions.

Reading posts.

Booking calls with people who solve their exact problem.

But they're not finding you.

↓

Not because you're not good enough.

Because you're invisible.

↓

And here's what invisibility costs you:

→ Deals going to competitors with worse offers

→ Partnerships you'll never know existed

→ Top talent joining companies that aren't as good as yours

→ Revenue you're leaving on the table every single month

↓

You can keep posting randomly and hoping something hits.

Or you can build a system that makes you unignorable.

↓

We build complete LinkedIn visibility engines for founders and execs who are done being invisible:

✓ Positioning that makes your ideal clients stop scrolling

✓ Content that attracts buyers, partners, and A-players

✓ Outbound that fills your pipeline predictably

✓ Systems that run without you

↓

We handle everything. You show up to close deals.

↓

I have 3 spots opening in the next 2 weeks.

If you're ready to stop being invisible, book a strategy call.

Link in my featured section or DM me "VISIBLE" and I'll send it.

↓

The cost of waiting another month? The deals you'll never know you lost.

シ

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💬 How many deals have you lost to competitors who are just more visible than you?

She was exactly where you might be right now.


$5M in revenue. Solid reputation in her industry. Proven track record.

But when I asked her who was thinking about her when opportunities came up, she went quiet.

"I don't know," she said. "Probably no one."

↓

Her ideal clients were on LinkedIn every day.

Reading posts. Building trust with people who showed up consistently.

Deciding, unconsciously, who they'd reach out to when their timing hit.

But she wasn't in that consideration set.

Because despite being great, she was invisible.

↓

Here's what we did:

Step 1: We captured her story

Not generic thought leadership. Her actual thinking, real experiences. The insights only she could share.

We interviewed her. Pulled out the frameworks she'd built over 15 years. The patterns she saw that others missed.

Step 2: We positioned every piece strategically

Each post wasn't just content. It was designed to build a specific belief in her ideal client's mind.

"She gets my world."

"She sees what I'm dealing with."

"She's the person I want to work with when I'm ready."

Step 3: We built the system to run without her

She didn't write posts, manage outreach or chase engagement.

We documented her expertise. We amplified her voice. We put her in front of her ideal clients consistently.

Step 4: We leveraged every conversation

Every call she took, we captured insights. Turned them into content. Used them to sharpen her positioning.

Her lived experience became the fuel for her visibility engine.

↓

Within 90 days:

Her content was reaching 50K+ people per month.

Her ideal clients were commenting, engaging, reaching out.

Her calendar filled with inbound conversations.

And when their timing hit, she was the person they called.

↓

She didn't change her offer.

She didn't work more hours.

She just became visible to the people who needed her most.

↓

Here's what she told me six months in:

"I didn't realize how much opportunity I was leaving on the table by being invisible. Now I'm the person my ideal clients think of first. That's changed everything."

↓

If you're reading this and thinking, "That sounds like me"..

$3M+ revenue. Proven expertise. Solid business.

But invisible to the people who matter most.

↓

You don't need to figure this out yourself, become a content creator or spend hours on LinkedIn every day.

You need someone to capture your story, position it strategically, and build a system that runs without you.

That's what we do.

↓

We document your expertise.
We leverage your experience.
We make you visible to your ideal clients.

And we handle everything so you can focus on closing deals and leading your business.

↓

I have 1 spot opening in the next 2 weeks.

Become the person your ideal clients think of first, hit my profile and book your strategy call, let's talk.

シ

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↓

💬 When your ideal clients think of your expertise, do they think of your name?

You know what needs to happen. So why isn't it happening?


Watch this.

26 eggs. All in the air at once. One wrong move and they all drop.

But he doesn't miss. He's done this enough times to know exactly when to move and exactly what to catch first.

That's not luck. That's reps.

You've got deals sitting in your pipeline right now.

Your tech stack is solid. Your ICP is dialed. Your messaging could work.

But here's the problem: no one's actually running the plays.

Your team is buried. Your marketing lead is juggling 47 things. LinkedIn sits there as the channel everyone agrees you should be using, but no one has bandwidth to actually execute.

So it becomes the thing you'll "get to next quarter."

Meanwhile, your competitors aren't waiting. They're in your prospect's feed. They're in the DMs. They're booking meetings while you're still trying to find time to post.

Here's what I know after building LinkedIn GTM systems for hundreds of B2B teams:

The strategy isn't the problem. Execution is.

You don't need another framework. You don't need another consultant to tell you what LinkedIn could do for you.

You need someone to actually run it. Every day. Integrated with your stack. Feeding your pipeline.

That's what we do.

We plug into your existing GTM motion as your fractional marketing team and run LinkedIn for you.

Not as a consultant who hands you a deck and disappears.

As the team that shows up every day, runs the plays, drives your visibility, and feeds your pipeline.

You keep doing what you do best - closing deals.

We make sure LinkedIn is feeding you the right ones.

On the audit call, we'll look at:

1. Where LinkedIn fits in your current GTM stack (and where it's leaking revenue right now)

2. The exact plays we'd run for your ICP (not theory - the actual sequences)

3. How our fractional team plugs in and executes without you adding headcount
Then if it makes sense, we run it for you.

If it doesn't, you walk away with a clear map of what to do.

If you've been sitting on LinkedIn as a "someday" channel..

If you know it should be working but no one on your team has the bandwidth to run it right..

If you're ready to turn it into a pipeline engine instead of a content experiment..

Book the audit call.

Link in comments. 5 spots this week.

Only taking 1 new client next week.

You've got the opportunities.

Let's catch them.

シ

📹 xrheaofficia1

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↓

💬 Do you still think LinkedIn is optional in your industry?

You're doing it again, aren't you?


Twelve tabs open. Calendar stacked. Mind already three meetings ahead.

You've built something real. Maybe you've scaled a team, launched a product, closed deals that mattered. You know how to execute.

But here's what I want to know:

When's the last time you fed the squirrel?

↓

Not metaphorically. I mean literally - when did you last do something with zero ROI, no strategic value, just because it made you smile?

For me, it was yesterday. A squirrel. An orange slice. A picnic table by the beach.

That little guy wanted citrus. And I made that my place to be.

Best part of my week.

↓

Here's what I've noticed working with founders like you:

The ones who build something that lasts - not just profitable, but meaningful - they all share something.

It's not that they work harder.

It's that they remember how to be human.

↓

You already know how to optimize.

You've dialed in your calendar. Your funnel. Your positioning.

But what about joy?

What about presence?

What about those random Tuesday afternoons where you do something completely illogical - and it fills you up anyway?

↓

You used to measure your days by what you accomplished.

Deals closed. Content shipped. Revenue scaled.

But somewhere along the way, you started wondering if there's a different metric.

What if the degree of a good day is measured by the summation of time spent smiling?

Not producing. Not optimizing. Not even growing.

Just... smiling.

↓

Let me tell you what I've learned building GTM systems for founders:

1. Presence isn't passive. It's a choice to be fully where you are - not rehearsing tomorrow or replaying yesterday.

2. Intention isn't hustle. It's knowing why you're doing what you're doing - and letting go of everything else.

3. Wholeness isn't earned. It's remembered. You're already complete. You just forgot.

↓

So truth is:

Your business needs strategy. I help with that. Pipeline, positioning, LinkedIn GTM - I take that work seriously.

But your life needs moments that make no sense on a spreadsheet.

The walk with no destination.
The conversation with no agenda.
The squirrel with the orange slice.

↓

If you're reading this right now - phone buzzing, mind racing, already thinking about the next thing...

Stop.

Just for a second.

Take a breath.
Relax your body.
And ask yourself:

When's the last time I smiled for no reason?
Now smile and keep remembering to smile.

↓

That's the work beneath the work.

You're going to build the business. I know you will.

But don't forget to feed the squirrels. 🐿️🍊

Because the founders who win long-term?

They're the ones who remember that success without presence is just a fancy treadmill.

And you didn't come this far to spend your life running in place.

シ

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↓

💬 What’s something you love to do?

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Oli Cimet

Jordan Murphy 🧠🦍

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Ready to grow your LinkedIn presence?

taplio

The Battle

Oli Cimet

Jordan Murphy 🧠🦍

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Oli Cimet's LinkedIn Performance

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