Flipside Lending

As the Chief Revenue Officer for Flipside Loans I am responsible for the company's overall revenue strategy while leading Sales, Marketing, Partnerships, Operations and RevOps, to scale originations across fix-and-flip, bridge, DSCR, and ground up construction. We're building and running a very experienced and high-performing team that is flipping the way people think about real estate lenders. We focus on what moves the needle, while turning customer feedback into simple, repeatable GTM playbooks that help our borrowers and broker partners win.

Chief Revenue Officer (CRO)

RevOps Co-op

Resources, content and community for those who❤️ revenue operations.

Member

Vantage Core Partners

At VCP, we drive revenue through sales and marketing optimization. We are a full service consultancy that offers everything from marketing strategy to creative, paid media, email / lifecycle marketing, sales and revenue operations. 

We work with small to mid-market companies that want to increase their sales and customer satisfaction by optimizing their sales & marketing efforts. As a team of Senior, hands-on consultants that are as good at executing as we are at strategy. We can be your team or integrate into your existing team.

Sr Partner, Sales & Revenue Operations

Fiat RevOps

Fiat RevOps builds end-to-end Revenue Operations. We work with new and established sales teams to identify and develop a more streamlined sales process that aligns with your customer's needs. We help our clients build a blueprint for scalability through infrastructure, process and leadership.

The two main ingredients in building a successful sales organization are a productive sales funnel and a happy healthy sales team. 

A productive sales funnel increases production per headcount while achieving revenue goals and minimizing overhead costs. 

A happy healthy sales team reduces attrition and is achieved and maintained through coaching, Rep development and a leadership framework.

www.fiatrevops.com

#revops #revenueoperations #fiatgrowth #sales #consulting

General Manager - Sales & Revenue Operations Vertical

Sundae

Sundae’s mission is to help homeowners get the best outcome when it’s time to sell a house that needs some love. 

As Vice President of Customer Solutions I built and oversaw all inside sales and success teams from both sides of Sundae's Marketplace. Partnered with Marketing and Field Sales to build a world class production line which resulted in Sundae being the category King for distressed homes. 

Key Accomplishments:
• Accelerated annual revenue over 180% in the first 12 months.
• Increased direct sales revenue 15% quarter-over-quarter within 18 months. 
• Improved top of funnel Lead conversion by 15% in first 12 months.
• Maintained world class SLA's across all teams for answer rates and response times.
• Scaled inside sales from 1 team of 6 Reps to 5 teams of 160+ Reps in 18 months.
• Maintained an avg ENPS of 83% with a 2% churn rate across all teams.

Vice President of Customer Solutions

Unison Home Ownership Investors

Managed all Sales Operations and led executive initiative on customer journey mapping for operations improvements and scaling for growth. Partnered with Legal and Compliance departments to build a casing process to resolve customer complaints and issues. Collaborated with Unison Board to relay annual and quarterly budgets, P&L statements, and revenue updates. Maintained strong organizational NPS during 18 months of rapid growth.

Key Accomplishments:
•	Accelerated annual revenue to over $65MM, which was 160% growth, by building a 53-member national sales team responsible for all direct sales revenue.
•	Increased direct sales revenue 15% quarter-over-quarter within 18 months. 
•	Built process improvements to adapt to scaling challenges and emerging company needs in collaborating with Product and Investment Management teams.
•	Improved lead conversion 6% over digital channels and 10% over direct mail channels within first year.

Director of Sales

ZapLabs

Oversaw eight national projects from conception to completion through all phases of the project life cycle that covered 28% of the national real estate market. Supervised Project and Operations teams, which consisted of 5 to 15 team members. Collaborated with C-level leadership to deliver projects within timeline, budget, and scope. Supported 190K+ Real Estate Agents and Brokers by implementing a strategic operating plan for 14-person Bi-Coastal Success Team.

Key Accomplishments:
•	Increased client satisfaction score from 65% to 82% with two years.
•	Built a 22-member Brand Operations, Customer Success, and MLS Operations team.

Director of Brand Operations & Customer Success

Ascendify

Composed Sales and Success strategies, which played a vital role in professional development, leading to both the Sales Representative and Success Representative team growing by 400%. Designed the Employee Culture Council, which was responsible for employee morale, professional development, and networking events.

Key Accomplishments:
•	Surpassed quarterly goals by developing sales strategies.
             o	   Q2 – Q4 Team Results: 
                         > 100% client retention
                         > 300+ tickets closed – 112% of goal       delivered
                         > 10 Enterprise clients signed – 120% of goal delivered ($2.1MM)
•	Instituted ticketing system and SLAs for Success team, resulting in 100% Success tickets completed over nine months.
•	Reduced costs through contractual negotiations and maintenance of professional partnerships for product add-ons.

Director of Sales & Customer Success

Demandforce

Supervised the #1 revenue team in the company with a percentage to goal 15 consecutive quarters. Collaborated with fellow Managers to build and launch a sales surge strategy for all first-year billable accounts, leading to over $1MM in retention revenue within four months. Created a 40-person Retention Sales team proficient in consumer behavior, industry landscape, and behavior business coaching skills.

Key Accomplishments:
•	Increased accumulative retention to 86% within one year by restructuring success strategies. 
•	Served as the co-chair of Demandforce Employee Engagement Council, which was responsible for employee morale, professional development, workplace events, and employee network building.
•	Surpassed quarterly goals by developing sales strategies.
       o	Q1 – Q3 Team Results (2015): 1,700+ resigned clients and 115% of goal delivered ($6.1MM)
       o	Q3 – Q4 Team Results (2014): 1,600+ resigned clients and 112% of goal delivered ($5.7MM)
•	Boosted TNPS scores to the highest performing in over three years by leading the Retention Sales team and Customer Success for Demandforce, which supported over 40,000 clients.

Senior Manager of Client Development

Oversaw client retention and client development, while mentoring staff on improving closing tactics. Composed reacquisition sales strategy and coached employees on implementation, leading to over 350 clients resigning within 2 years. Developed 18 Senior Sales Executives into a hybrid Success/Retention team, which expanded company client base 80% over 36 consecutive quarters.

Key Accomplishments:
•	Led the #1 team within the organization with a percentage to goal for 11 quarters in a row.
•	Maintained client retention rate above 83% for 11 straight quarters by coaching employees and reselling products to clientele.
•	Acquired over $1MM in annual revenue during each year of tenure.
•	Established a competitive training program for six separate standalone verticals, resulting in a 60% takeaway win rate.
•	Surpassed quarterly goals by developing sales strategies.
        o	Q1 – Q2 Team Results (2014): 1,200+ resigned clients and 108% of goal delivered ($3.6MM)
        o	Q2 – Q4 Team Results (2013): 1,500+ resigned clients and 111% of goal delivered ($4.5MM)

Manager of Client Development

•	Q4 team results-2011: 180+ clients retained, delivered 112% of goal ($550k)
•	Q1- Q4 team results-2012: 900+ clients retained, delivered 118% of goal ($2.5 mil)
•	Q1 team results-2013: 250+ clients retained, delivered 125% of goal ($750k)
•	#1 team in the company, percentage to goal 6 quarters in a row.
•	6 straight quarters of above 89% client retention rate through reselling. 
•	Achieved superior track record in client retention and client development.
•	Implemented new client development and retention strategies resulting in highest retention rate in the industry.
•	Demandforce purchased by Intuit.

Client Development

Barspace Inc.

•	Q1 thru Q4 – 2010: 45 deal quota, delivered 133% of quota (240+ deals)
•	Q1 thru Q3 – 2011: 45 deal quota, delivered 134% of quota (185+ deals)
•	Deal Size ranged from $1k to $32k.
•	Achieved superior track record in developing new business.
•	Implemented new sales and marketing strategies to establish added value to subscription packages resulting in a 15% increase in new business over a 12-month period.
•	Researched and analyzed market trends in specific consumer markets to determine viability of opening that market and to ensure fitness of products for growth.

Sales Manager

Sales Executive - Leadership Mentor - Pondering my next Adventure

People First Leadership is the way I believe you build a truly great and successful company for the future. My career is the proof of this. 

Over the last two plus decades, time and time again, I've built very high preforming teams and organizations from the ground up. I get the same results each time. Effective leaders and employees that deliver revenue goals and milestones surpassing all expectations. They are shown what a coaching culture and a "people first" leadership environment looks and feels like. This consistently leads to a unicorn metric of a 98% retention rate across all revenue teams. 

I can teach you how to gets these results and build a culture that not only attractants Top Talent, but retains it. My right-fit clients are looking to go from good to great, and from great to remarkable. 

When your business is at a moment of transformation - when change is needed to reach the next level - the VCP program helps you get there. 

DM me and lets chat.

Tutt Mrasek

Salesforce

Enterprise Account Director

1Password

Global Director of Commercial Sales

• Managed 8 Account Executives across the Southern California region  
• Achieved 112% to goal in FY24 (#1 in AMER), 103% to goal in FY23, 133% to goal in FY22 (#1 in AMER), and 75% to goal throughout the pandemic FY21.
•Led cross functional partners in various clouds to help achieve #1 ranking 4 years in a row for new business closed
•Experience building teams from scratch, first hire for financial services vertical to start our Southern California hub. Grew the office to 38 employees and counting. 
•Strong record of recruiting top talent hiring over 15 people, promoting 12. 
•Recognized as top 10% of Salesforce leaders in the company for accelerate program

Senior Regional Vice President - Financial Services

•Managed 10 AEs in the Southwest region consistently forecasted within 5% variance 
•Earned 165% to goal and the #1 ranking in America FY20; brought in 126% to goal FY19 as #3 nationwide.
•Recognized as the #1 team net new logos brought on platform in America (35 teams)
•Earned the Presidents Club award in FY20, FY19 MVP of the organization
•Spearheaded recruiting internally, making organization/vertical the #1 destination 
•Promoted 6 of 8 AE’s within 18 months of joining
•Led sales excellence trainings/enablements for Sandler, territory management 101, objection handling

Regional Vice President - Financial Services

• Managed 12 reps with a centralized focus on developing talent to become future AEs
• Trained/Enabled on how to call leads through thoughtful discovery calls, potential client challenges, to achieve high volume sales conversions.
• Lead AMER in both FY17 and FY18 in closed revenue (145%) and pipeline built (216%) resulting in #1 team in both categories
• Named MVP Manager of the Year FY17 and H1 FY2018 for top-tier leadership and sales acumen.
• Held numerous leadership roles including Enablement Manager Lead and Headcount and Hiring Manager Lead. 
• Streamlined the onboarding process; supported the smooth transitions  of new sales development managers and technologies being piloted
• Achieved the highest performance metrics and revenue volume as the #1 team companywide.
• Built a culture helping from ground floor representing high performance while having fun

Senior Sales Development Leader

• Responsible for collaborating with C-suite executives on new business opportunities as well as cross selling -upselling current book of business with complex problem solving
• Accelerated sales, finishing FY16 at 101% to quota; positioned as #2 FY16 and #1 FY15 in new business closed.
• Top 10 (300+) in close rates and pipeline generation. Asked to mentor new AE’s to help ramp/onboard faster.
• Exhibited advanced knowledge and deep understanding of how companies see potential ROI and value during pitches/presentations
• Secured several honors including the Coaches Award; elected Best Teammate; Top Hunter (New business closed).
• Closely tracked pipeline and self generated leads to ensure top-tier closing rates and quota attainment. 
• Utilized solutions-based approaches to complex problem-solving.
• Employed sharp analytical skills to produce accurate forecasts within 5%.

Commercial Account Executive

Hewlett Packard Enterprise

•Enterprise Account Executive at Hewlett-Packard focusing on professional services and hardware sales with Fortune top 100 companies
•Accountable for $23,113,107 individual quota. 
•FY12- Retired $23,421,206 finishing at 101.33%
•FY12- New Business totals: $1,598,178 finishing at 6.82% of sales
•Consistently within 2% of forecast
•FY12 named MVP FY12 for Enterprise Central Team
•Asked by management team to help interview new candidates to add to our organization and asked to present in front of executives to represent the install base group
• FY11 managed 13 accounts in Ohio, Kentucky, Indiana, Pennsylvania, West Virginia and carried a quota of 13,548,000. 
• FY11 retired 145% of $,4,565,000 quota finishing at $6,630,000 closed. 
• FY11 retired over $700,000 of new business.
• FY11 new business percentage: 10.55%
• FY11 Recognized as MVP of sales team.
• Viewed as a leader in the sales environment and consistently sought out by peers for help with positioning sales, solving customer issues, best practices, and motivation.
• Manage sales pipeline, forecast accurately on a weekly, monthly and quarterly basis.

Technology Services Enterprise Account Executive

I am a driven and accomplished leader of sales with a solid working knowledge in managing complex sales cycles, driving revenue growth, building corporate structures, establishing short and long-term objectives, and supervising sales teams. I possess expertise in all areas of customer success, product positioning, product launches, proposal development, process design, and strategic planning, which consistently increases profitability. I approach problems head-on by identifying the core root of the issue and generating feasible solutions within a timely manner. I reduce operational costs by implementing lean practices, analyzing expenses, delivering forecasts, and surpassing YoY revenue targets. A natural leader, I provide comprehensive training to position account executives to equip them to lead independently. I am also skilled in networking, KPI analysis, and performance assessments.

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Tutt Mrasek

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