Eigen Labs

Content Director

Spectral Agency

I ghostwrite 🔥 LinkedIn and X content for founders and brands in crypto

Founder

Bitwave

Director of Content Marketing

Multisig Media

Co-Founder & CEO

BetterWealth

⚒ Created all long and short-form copy across various channels, including landing pages, marketing emails, blog, and social.

⚒ Revamped email marketing strategies to increase subscribers 67% and attain open and click-through rates of 32% and 5.5%, respectively.

⚒ Collaborated with marketing to create library of educational thought-leadership content with 20.6% conversion.

⚒ Developed and implemented SEO and CRO strategy for blog, YouTube, and LinkedIn; boost YouTube watch time +400%.

Kinetic Financial

◾ Wrote and designed dynamic social media content that resulted in 200k+ views over nine months.

◾ Contributed to Forbes, U.S. News & World, NerdWallet, and HuffPost; won backlinks to boost organic search traffic.

◾ Prepared comprehensive financial plans and tax returns for 30+ clients.

Financial Advisor

GPS Capital Markets, Inc.

💱 Co-founded international consulting division; branded new service offering and devised end-to-end marketing strategy.

💱 Created all marketing, instructional, and sales assets for fintech product that increased revenue from existing clients by 44%.

💱 Developed five foreign currency hedging CPE courses and directed multiple seminars of 50-100 executives throughout the U.S.

💱 Managed design, SEO, copywriting, and editing for consulting division's new WordPress site.

Marketing Director, Global Hedge Advisors

Jolt

My time at Jolt wasn’t long, but I discovered something invaluable there that I use every day in my current role: 

The key to “selling”. 🗝

Sincerely seek to understand, then solve people’s problems so they can “love work and live life”, as expressed in Jolt’s mission statement. ❤

Leaving Jolt was a tough decision, but I knew I wanted to help people with a problem we ALL have: managing money. 💵

Account Executive

Picture the movie “The Accountant” where Ben Affleck is part accountant part highly skilled hitman bad@$$ that “uncooks” the books of criminal organizations...

...My job at EY was the exact opposite of that. It’s no secret that being an auditor isn’t the most exciting job in the world, but a lot of good came from this chapter of my career:

🏅Obtained my CPA license and the vast accounting knowledge that comes with it. This knowledge comes in handy when working with clients on issues related to individual and corporate tax.

📈 Spent the majority of my time auditing Ares Management Corporation, a global asset management firm with $112B assets under management, where I got an insider’s view of capital markets, valuation, and investment management.

🤓 Realized that I’m an accounting/finance nerd, but a nerd that needs to interact with people not spreadsheets.

Assurance Senior

Assurance Associate

Aptive Environmental

There I was - I’d been on my deathbed all summer (see below👇) and only had 6 weeks to earn enough to pay for school and hospital bills 🏫🏥 

Spur of the moment, I packed a bag and flew to Indianapolis to sell pest control door to door. I knocked doors for 60+ hours a week, including Saturday’s, and averaged 200 doors per day. 

The hard work paid off because I sold 95 accounts in a 6-week period (179% higher than the average first year Route Manager). 🏅

Highlight Reel: 🎥 

👉Demonstrated resilience when I sold a customer immediately after her little Shih Tzu bit me in the crotch.

👉Sold an entire cul de sac in one go by recruiting a socialite neighbor to invite all his friends over to hear my pitch.

👉Closed an otherwise unsalvageable deal after an upset next door neighbor called the cops who came to the house I was at to question me in front of the customer (no, I wasn’t breaking the law).

Route Manager

I ghostwrite social content, educational email courses, and newsletters for accounting, tax, and financial services firms in crypto.

If you own or manage an accounting, tax, or financial services firm in crypto, you have a big problem: 

Marketing. 

From content creation to client acquisition, it's a daunting task, and you're not alone in feeling overwhelmed.

Most firm owners in digital assets see stagnant revenue for three reasons:

1. You're swamped with existing client demands, leaving no room for marketing.

2. Finding the right help is tough. You need someone who writes well, understands crypto, and can navigate the complexities of finance—like hunting for a unicorn 🦄.

3. You don’t need any more money. Congrats, you've made it. 

But, seriously…

If you're not actively growing, you'll find yourself stuck with the same clients, charging the same fees year after year. You juggle client work, marketing, and admin tasks, losing focus on scaling your business.

Suddenly, you hit a ceiling. 

The burnout hits as you work relentless hours for minimal growth. Maybe you gamble on crypto memecoins so you can take that trip to the Bahamas. Next thing you know, you’ve lost the house and are filing for bankruptcy. (Okay, I got carried away there.) 

I specialize in ghostwriting social content, educational email courses, and newsletters to market your services on autopilot.

The reason why I recommend these channels is because it’s the only funnel you need to create a full pipeline of warm leads for the rest of your career. 

And the benefit of marketing on autopilot is you can work on your business rather than in it. 
All of which allow you to scale your practice to millions in fee revenue without losing your soul in the process.

“But Trevor, why should you trust me to ghostwrite for you?

You don’t have to, but you should find someone who:

🦄 Is a LinkedIn Top Voice (and has helped clients earn the same recognition)

🦄 Built an educational content library, newsletter (with 4,000 subscribers), and crypto accounting and finance media brand, then sold it in 18 months

🦄 Published works in Forbes, LinkedIn News (10x), Blockworks, CoinTelegraph, The Defiant, AccountingToday

🦄 Has an active CPA license and inactive financial advisor license (so I can talk about crypto without Gary Gensler yelling at me)

🦄 Meets the unicorn qualifications I mentioned above (hence all the unicorn emojis)

In that case, we should chat because you’ll have a hard time finding someone else that meets these requirements.

Feel free to grab 30 minutes on my calendar, and we can chat: https://calendly.com/degencpa/30min

Or, send me a DM and let me know what you’re looking for!

Trevor Ward, CPA

electrafi

All accountants will eventually be crypto accountants; I had a head start in 2013 and keep evolving with my clients! I rebranded my 16y.o. accounting practice as ElectraFi, to focus on the cutting edge of crypto accounting, financial operations, structuring and Australian international tax services to businesses, startups and their founders. I'm also available to consult with accounting firms and their clients adopting crypto. 
✨ Bitcoin, crypto, digital asset business adoption strategy 
✨ Crypto accounting software selections, integrations, and set up
✨ Financial operations, accounting and bookkeeping processes 
✨ Monthly reporting, cash runway, burn rate, and analysis
✨ Tax agent and ASIC agent services
✨ Service scoping and training for accountants
✨ Treasury management and compliance guidance
✨ Advisory resources, speaking events, CPD

https://electrafi.finance/

Accounting for Bitcoin Web3 & Open Blockchain Enterprises 

CREDU

I am researching and developing CREDU as a verified credentialing, ​audit and marketplace ​platform for accountants’ ​continuous professional ​education (CPE) and ​development (CPE) as a project with Digital Playhouse Foundation Ltd, using open source technologies. 

The intention is to solve inefficiencies in aggregating, ​tracking, verifying and ​monetising CPE/CPD for accountants, addressing their challenges in meeting professional requirements and public expectations of competency, and monetising their specialist knowledge. 

Professional bodies, valuing the quality of their membership and needing to cut costs, can easily audit and publicly share the CPE/CPD compliance rating and expertise of their membership with proof on open blockchain. I believe that creating this level of transparency will renew the public trust in my profession.

Ultimately, I want CREDU to give the individuals and associations that demonstrate the highest standards of knowledge, integrity and transparency a competitive advantage in the digital economy. 

We need to form a team of skilled professionals and developers to drive this project with me, with a 5-10 year roadmap for global adoption.

🚀 Founder #BuildingOnBitcoin

Stacks Australia

As a Stacks Advocate, raising awareness of Stacks' utility as a Bitcoin layer 2 for smart contracts, through content creation, personal interactions and public speaking engagements. 

This includes articulating the value proposition of Stacks to a broader enterprise audience, to include business decision-makers, investors and partners. 

Organising and overseeing meetings and events to foster a deeper understanding of Bitcoin L1 and L2 technology and its applications among enterprise stakeholders. 

Working closely with the Stacks Australia Leads to strategically tailor communication and engagement efforts that meet the diverse needs and interests of each stakeholder group, from founders and developers to network participants to investors.

Enterprise Engagement 

Digital Playhouse Foundation

Digital Playhouse Foundation is a purpose built charity with the ACNC - a Public Benevolent Institution (PBI) recognised for 'Advancing social or public welfare'. The School of Bitcoin and Stacks Australia are current digital literacy projects.

A "School of Arts" for industry 5.0... As Australia progresses with its Digital Economy Strategy 2030, we address the problem of a lack of Digital Skills and Financial Literacy in populations where there is a high level of at-risk young people and self-employed. 

OUR CHARITABLE PURPOSE:
Financial literacy and inclusion go hand in hand. Our purpose is provide benevolent relief to socially and/or financially disadvantaged individuals to enable them to access emerging technologies and to reskill with digital technologies that create inclusive and sustainable economic growth and achievement of full and productive employment and decent work for all. Our focus is on communities where our most disadvantaged Australians are at risk of being left behind. 

OUR DAO WHITEPAPER (in development):
Our Board is researching the application of Distributed Ledger Technology (DLT) to manage its charitable value chain, records of transactions and governance. Decentralised, public blockchains are immutable and 100% transparent for all to see. By harnessing the Bitcoin blockchain for a Decentralised Autonomous Organisation (DAO) to power the Foundation's investment fund, rewards and DOA governance will resource long term objectives without dependence on external grants.

CURRENT PROJECTS:
- Coding 4 Kids and GameChangers 
- The School of Bitcoin theschoolofbitcoin.com
- Stacks Australia stacksaustralia.au
- Accountants On-Chain accountantsonchain.com
- The Biggest Web3 Classroom - Youth (Blockchain Week 2023)

FISCAL SPONSORSHIP:
We may extend our tax-exempt status to not-for-profit associations, social enterprises and groups engaged in projects that relate to our organisation's charitable mission. Contact us if we can explore working together!

Co-Founder and Director 

Electra Frost Advisory

I founded Electra Frost Advisory to help small to medium businesses become more resilient to disruption, with improved focus on profitability. I created more holistic and advisory-led packages than traditional tax accounting services, and harnessed the expertise of other specialists in my networks, to lead my team and clients towards better prospects and control over their financial futures. By working remotely with the best cloud business tools and a 4-day working week, my team of dedicated employees enjoy better lifestyles than many other professionals in our industry. Their improved well-being and productivity is reflected in their quality of work, attention given to our clients, and better outcomes for all.

Accountant, Business Advisor & Director

Specialist accounting, tax and business advisory services for people in the artistic and creative industries, and international tax advice for creative Australians abroad. Established 2008 with a diverse client base of arts professionals and small to medium businesses located in Sydney, Brisbane, regional Australia and overseas.

Accountant, Business Advisor and Director

Accountants On-Chain

A project I lead under Digital Playhouse Foundation to maximise the charity's social impact. Webinars, training, consulting and speaking for crypto-curious accountants, bookkeepers and advisers learning to support SME businesses adopting Web 3.0 and innovating within their own practices.  

We learn to use crypto subledger tools with our accounting software, participate in DAO research and blockchain accounting projects, explore tax agent ethics and competencies, and help each other solve crypto accounting and tax problems.

Accountants On-Chain is a Digital Playhouse Foundation social project to develop new business support models for the emerging decentralised digital economy.

Project Lead

Sorrento Strategic Accounting Pty Ltd

Accounting Workflow & App Implementation Consultant 

Blockchain Academy International

Ensuring high quality delivery of training, support and career guidance to students of the Diploma and Advanced Diploma of Applied Blockchain, and Diploma of Applied Blockchain Merging Machine Learning and Artificial Intelligence. 

As an accountant I'm passionate about blockchain because it's an accounting and governance technology with huge potential to drive major changes across global business. I love how these courses instil specialist problem solving and strategy creation in students as we work through projects of applying blockchain to our business models. 

Blockchain Academy is passionate about delivering new innovative educational courses that will serve the blockchain industry now and into an exciting future. Committed to ensuring the latest technological advancements are available to students and graduates through delivery of Australia's first and only nationally accredited next level Applied Blockchain Diploma and Advanced Diploma programmes.

Blockchain Education Manager 

Discovery Accountants & Advisers

Accounting, tax and business advisory services for SME's, digital entrepreneurs and remote business operators on the beautiful Discovery Coast, Agnes Water / 1770. 
* I closed this practice in May 2020 when consolidating my practices into Electra Frost Advisory.*

Principal and Consultant

entArt Accounting

Established by Barry Moore CA in the early 1990's, entArt Accounting specialised in business management and tax services primarily for the music industry.

Tax Consultant and Accountant 

Since 2000, I've specialised in accounting and tax for arts & entertainment businesses, creative technologists, digital entrepreneurs, crypto-native organisations, and global founders navigating Australia’s international tax rules. From my early days in inner-city Sydney, to remote Qld, and now being based in Perth and part of Balaji Srinivasan’s The Network School in Singapore/Malaysia, I’ve consistently modernised accounting practices and services to support the evolving digital economy.

I continue to provide specialist advisory and web3 accounting services, working remotely with clients worldwide. My practice has been digital-native since before it was cool, bringing efficiency and financial legitimacy to emerging business models that don't fit the mould.

I don't just adapt to change. I first solved the accounting for business Bitcoin payments in 2013, and I'd built an advanced digital practice well before the pandemic made remote systems mainstream. We've always been positioned to support clients at the cutting edge - now I’m building what comes next.

As co-founder of the Digital Playhouse Foundation Ltd, a PBI charity advancing social welfare, I help at-risk communities and individuals gain Bitcoin focused financial literacy skills. Our early work in Agnes Water - Australia’s first “Digital Currency Town” - set the tone for how grassroots adoption can catalyse local resilience and inclusion in the global digital economy.

Now, my focus is expanding to:
🟧 Accounting on decentralised infrastructure
🟧 Bitcoin’s unit-of-account function for financial reporting and value tracking
🟧 Design open systems for verifying professional reputation and continuous learning (e.g., CREDU for CPD/CPE on Bitcoin Layer 2, Stacks)
🟧 Map accounting competencies to support sovereign individuals and startup societies aligned with The Network State.

The accounting profession already knows how to uphold standards, ensure transparency, and act as trusted advocates. My goal is to carry this legacy into the decentralised economy - equipping one million accountants to collaborate across borders, administer on-chain standards, reinvent regulations, and uphold financial integrity beyond traditional institutions.

Follow me and get involved along the way!

taplio

The Battle

Trevor Ward, CPA

🟧 Electra Frost

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?